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Achieving Links That Matter: How To Use Research And Data Driven Journalism

Search Engine Journal

FEBRUARY 15, 2023

People talk about what they want to read and a good digital PR professional must know what to share. Link building is one of the most difficult strategies in an SEO project. Original research makes great linkbait! With some innovation and creativity, you can transform it into a tough, but rewarding journey.

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Linkbait Research Link Building PR 94
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Best of 2008: SEO Link Building

WebMarketCentral

MARCH 2, 2009

Unless you are optimizing only for some extremely niche keywords, off-page optimization—building links from other websites to yours—is a critical and significant factor for SEO success. The blog posts cited here, some of the best of 2008 on the topic of link building, provide guidance on how and where to obtain valuable external links.

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Link Building SEO Ad Building Linkbait 20
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