The Easy Guide to Broken Link Building for SEO

Single Grain

These days, finding good-quality links for SEO purposes is as challenging as it’s ever been. Not only should your links appear within the editorial content of a page, they should be naturally acquired and placed on pages that are relevant to your own website’s content. If you’ve exhausted your email link building and guest posting efforts, another option to consider is broken link building. What Is a Broken Link? Recommended links”.

Best Link-Building Agency: Top 5 Picks for 2022

Single Grain

If you're ready to take your SEO efforts to a whole new level, you probably need to hire a link-building agency. But how do you discern the best link-building agencies from those mediocre outfits whose results are less than impressive? Top 5 Link Building Agencies in 2022.

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SEO Strategies Based on Your Business’ Unique Competitive Advantages

Single Grain

When we talk about SEO, the basics come down to three main pillars : Digital PR and Link Building (and Referring Domains) – which refers to the efforts to get hyperlinks from authoritative websites to yours and to improve your brand’s visibility in the media.

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A 3-Step Strategy to Build Links and Drive Referral Traffic to Your SaaS Website

Single Grain

Content that you publish on your blog serves two purposes: it engages the prospects at every stage of their buyer journey and acts as a template for you to build links back to your website and pass along the link equity to the service pages.

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4 Types of SEO Analysis & How to Do Them (Step-by-Step)

Single Grain

Sitemap: [link]. This is especially useful if the page has broken links, as it helps you retain the SEO value of those links. The objective is to understand: If there are any harmful links. When and why people link to your content. New to internal link building?

38 Digital Marketing Trends You Can’t Ignore in 2022

Single Grain

If you get this step wrong, all the time and effort you spend on content production, promotion and link building will go to waste. 52% say that video helps them build trust with potential customers. Landmark or building: See historical facts, hours of operation, and more.

How to Improve Your Website Structure to Boost Your Profits

Single Grain

Content is often haphazardly linked together and the user journey is full of dead ends and strange pathways. Your website structure is like the architectural plan of a building. It provides an outline of how your posts and pages are linked together. It also factors in the links you place in your menu. When Google indexes a site, it follows these links to create a map of your site. Change how and where you place links in your blog posts and pages.

The Only 4 Roles Your SEO Team Needs

Single Grain

So how are you supposed to handle everything from on-page optimization to link building and content creation? But building a team is often easier said than done. Unfortunately, there’s no single team structure that’s going to work for every business. Ultimate Guide to Building a World Class Team. Say, for example, you’ve decided to run a broken link-building campaign. Regardless of how you build your program, SEO can’t just be theory.

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Why You Should Use Long-Tail Keywords in Your SEO Campaign

Single Grain

There are fewer pages competing for long-tail keywords and as such your webpage will easily rank on top if it has user-intent-focused unique content and the page is able to acquire a few quality links. Here is an example of a real estate website, Big Block Realty that uses “city directories” in the footer section of their site to link to internal pages targeting long-tail keywords: For example, this page targets the keyword “Huntington Beach real estate broker”.

How Long Does It Really Take to Rank on Google?

Single Grain

The competition was less intense and the search engine algorithms only relied on keywords and links on a 50-50 basis to rank a webpage. This means that if you added lots of relevant keywords to your webpage and built some links, then you had a 100% chance of ranking in Google pretty quickly. Link farms, keyword stuffing and footer links all worked and SEO was pretty much easy in those days. 2) Links. Links are counted as a “vote” for a website.

Best Reputation Management Companies: Top 5 Choices for 2022

Single Grain

It takes years to build the perfect image for your brand. While the exact activities of a reputation management company will depend on a variety of factors, you can usually expect your agency to get involved with: Research: Building the right reputation for your brand takes extensive research.

12 Reasons Your SEO Strategy Is Failing

Single Grain

Building Poor Links. You can't just buy links. Number 7 below discusses what a good link looks like – as well as a bad one! Dive Deeper: The Skyscraper Technique: How to Build High-Quality Backlinks to Your Content. SEO is about more than onsite tricks and inbound links. The good news is that once you are able to build a loyal following, you will not have to worry about constantly generating new leads. 7) You’re Building the Wrong Links.

How to Choose an SEO Agency (to Help Grow Your Business)

Single Grain

Given that successful SEO typically requires a complex, multi-faceted approach, these specialist agencies are usually staffed by an in-house team of professionals in different disciplines, including technical optimization experts, content marketing experts , link building specialists , and more.

6 Key Content Marketing Metrics to Measure Your Success

Single Grain

To a certain degree it will depend on your goals, of course, but generally speaking, the top six metrics used by most marketers are: conversions, CTR (click-through rate), user behavior and engagement, historical performance, shares and links, traffic and rankings. 5) Shares and Links.

Best B2B SEO Agency: Top 5 Choices for 2022

Single Grain

Link Building: Link building helps enhance the authority of your website and earn you new sources of traffic. A B2B SEO company can audit your existing link environment, as well as set the stage for new linking opportunities by reaching out to potential partners.

5 Ways to Improve Your SEO Without Building Links

Single Grain

When it comes to improving your website's SEO, most advice includes a call to focus on building links. What Is Link Building? When we talk about building links, we’re talking about inbound links — getting other people to link to your content. Other ways to build links include: Finding resource pages where your content fits and pitching it. Link building can be an effective strategy, but it has its drawbacks.

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12 SEO Report Templates to Help You Prepare Your Next SEO Report

Single Grain

Template #3 – Monthly Link Building Report from Agency Analytics. Template #7 – The Keyword Ranking Summary Report from Link Assistant. Template #11 – Link-Building Progress Report from Linkody. Free report link: Monthly SEO Report Template from Backlinko.

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Now that You’ve Hired an SEO Company, What Should You Expect from Them?

Single Grain

Digital Marketing Strategy SEO content audit Google keyword analysis link audit link building ranking scam Search Console search engine optimization SEO agency SEO company SEO report SEO tools technical on-page audit Website MonitoringThe first meeting with your hired SEO agency is always exciting because you have lots of expectations from them. You have confidence that your business will be able scale to the next level because of your decision to invest in SEO services.

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Best WordPress SEO Agency: Top 8 Choices for 2022

Single Grain

WordPress has SEO-friendly themes, but it also is very codebase-heavy (the collection of source code used to build the system) and uses a lot of plugins that affect page load times and the security of your site. Link building. Link building. Backlink building.

How to Start a Marketing Agency in 2020 (From a 7-Figure Agency CEO)

Single Grain

If you’re a skilled marketer, you’ve probably dreamed of starting your own agency and building a business that gives you freedom and a sense of accomplishment. The best part is that it’s easily repeatable and every single tactic still works in 2020. Generating links.

Best B2B PPC Agency: Top 5 Choices for 2022

Single Grain

Building the perfect PPC campaign takes significant time and effort. Extensive research ensures that you build a PPC strategy more likely to generate a positive ROI for minimal initial cost. 1) Single Grain.

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B2B SEO: How to Rank Your Business Website Higher in Search

Single Grain

The way you do this is via content creation, content marketing, link acquisition, and UX optimization of your website. Link acquisition is a primary ranking factor that both B2B and B2C sites need to follow. Back the claims you make in your content with linked-to statistics and data.

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Beginner’s Guide to Discovering the Competition’s SEO Strategy

Single Grain

Find new link opportunities, which in turn increases the chances of ranking high in the search results. To find the best performing pages of your competitor, you can use the Top Pages report in Moz's Link Explorer. The Skyscraper Technique: How to Build High-Quality Backlinks to Your Content. Step 4: Conduct a Link Audit of Your Competitor’s Backlinks and Monitor Their Brand Mentions. This is the rate of link acquisition of your competitor each month.

Best Technical SEO Agency: Our Top 5 Picks for 2022

Single Grain

Analyzing the site structure to improve its crawlability, internal linking, and usability. Maximizing the value of internal links for building an optimal link profile. How to Implement Internal Linking for SEO (Step-by-Step). 1) Single Grain.

Best Digital Marketing Agency: Top 8 Choices for 2022

Single Grain

Do you want to build your business community on different social media channels? 1) Single Grain. Single Grain is an ROI-focused digital marketing agency with a professional team of experts to help you skyrocket your business's growth.

What Is Content Decay and How It Affects Your SEO

Single Grain

Add internal links from other posts to these pages. Dive Deeper: How to Build a High-Performance Content Marketing Strategy. To help you figure out how to really revamp an older blog post, you can use the skyscraper method , which, simply put, involves: Finding link-worthy content.

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8 Off-Page SEO Strategies You Should Be Implementing Right Now

Single Grain

The first page of search results that pops up include the links that are best optimized for the search engines. Build Trust with a Robust Citation and Link-Building System. Don’t Neglect Niche Edits and Link Exchanges. Today, it’s all about link quality.

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10 Effective SEO Techniques to Drive Organic Traffic in 2020

Single Grain

The time spent on the page is irrelevant — all that matters is that a user has performed a single interaction on your site by visiting that page, and only that page. ClickFlow is a tool we built to help companies increase organic traffic without building backlinks or posting more content.

The Future of SEO: How AI and Machine Learning Will Impact Content

Single Grain

While its basic tools remain the same — keyword-consistent content, link-building and optimization of meta tags — SEO also includes in its strategy factors like mobile search, user experience and social media marketing. UPDATED: This post was expanded and updated for 2020!

Best SaaS Marketing Agency: Top 5 Choices for 2022

Single Grain

Here are the top five best SaaS marketing agencies: 1) Single Grain. Single Grain is an ROI-focused, full-service digital marketing agency focused on growing your SaaS business. Single Grain prepares a customized SaaS marketing proposal for every client.

Best SEO Agency: Top 6 Picks for 2022

Single Grain

link-building. authority-building. Take Advantage of Better Backlink Building. This is especially true if you’re new to the very concept of link-building and don’t know which sites are worth getting a link from, let alone how to go about getting it.

Best Global SEO Agency: Top 5 Picks for 2022

Single Grain

Building links on local websites : Getting links from sites located in the country a website wants to rank for can make a difference. Global link building. How do you acquire links? 1) Single Grain.

How to Find and Hire a Director of Marketing for Your Business

Single Grain

The marketing director’s responsibility is to oversee every marketing manager's work to increase the profits from every single product line. Team-building skills to motivate the team and increase productivity. Build and Execute Exceptional Marketing Campaigns.

An Actionable Checklist to Prepare to Launch a New Marketing Project

Single Grain

So you've come up with a great idea for a new project – it could be a mini course, an e-book or even a new website – and you know how to build it. Well, let me break it to you: your job is not done when you build it.

Best Content Marketing Agency: Top 8 Choices for 2022

Single Grain

Understand the tools and techniques they use to build content and grow companies (and whether they focus on small businesses and startups or large enterprises). 1) Single Grain. Authority link building for higher rankings to boost overall domain authority faster in Google.

8 Ways to Use External Links to Improve Your SEO

Single Grain

External links are the bane of every honest webmaster who's trying to make a living online. Undeservedly hated and commonly despised, external links have long lived in the shadow of their internal brethren. What Are Outbound Links? 1) Link Out to Small-Time Bloggers.

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Best Advertising Agency: Top 10 Choices for 2022

Single Grain

Link building. Social media marketing is the process of leveraging social media platforms like Facebook, Twitter, LinkedIn, Instagram, TikTok and others to build relationships and interact with potential and current customers. Link Acquisition. Link Building.

How to Rank on Page 1 of Google for Thousands of Keywords

Single Grain

Navigation : Power pages should be easy to navigate, with content broken into chapters, a table of contents with anchor links, or just an easy-to-scan layout with headers and plenty of visual assets. You want those people to link to and share your page, helping to boost your backlinks and reach. Finally, here’s an example of one we did a while back and recently updated: How to Create the Ultimate Marketing Funnel : This is the third most popular page on Single Grain’s website.

What Is Content Optimization? (And How to Ace It!)

Single Grain

Inclusion of relevant internal links. You have stopped promoting the older content, resulting in loss of new links. Start promoting the pages again to gain new links. Remember, links remain one of the most crucial ranking factors. Remove links from unimportant pages.

How to Control Page 1 of Google, Not Just Rank on Page 1

Single Grain

” in a way that makes Google’s algorithm happy, then you might land the spot at the top where your answer appears before the links to other results: Here's how to do this. An added bonus of occupying the featured snippet is that your link will also appear in the list of search results on that page, giving you two of the top spots on page one. Cross-Link Your Content. You’ll never see a blog post on Single Grain that doesn’t link out to related content.