Case Study: How a Media Company Grew 400% and Used SEO to Get Acquired
Moz
AUGUST 7, 2019
Keyword difficulty (and CPC) has skyrocketed in most verticals. We did VERY little manual link building — Our link building was literally an email from me, or our CEO, to a site we had a great relationship with. “Yo, Yo, can we get a link?” We never did large-scale outreach to build links.
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