Remove long-tail
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SEO Isn’t Mystical

SugarCRM

PageRank (PR): Google assigns every website a value between 0 and 10 (with 10 being the best), this value is known as your PageRank (though it often appears as PR). Your PageRank value is based on factors like link popularity and trust that Google uses to determine where your website ranks on its search engine results page (SERP).

SEO 50
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Best of 2008 - SEO Tools, Part 1

WebMarketCentral

How about tools for checking search engine rank, grading the SEO efforts on a website, developing an optimized keyword list, and link building? Counting links the easy way by Searchlight Brian R. Looking for an easy-to-use backlink checking tool (or two) for SEO?

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The Four Rhinos of Bad SEO Tactics: What Has to Go for Good

ClearVoice

While SEO basics remain important, there are several practices that simply must go. Lazy link building. This aligns with Google’s long-term mission to ensure that their search engines are only surfacing high-value content that best answers a searcher’s query. Keywords have long been the focus of many digital marketers.

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Google Sitelinks: How to Acquire Google Sitelinks [9 Steps]

seo.co

In this post, we’ll discuss best practices for Google Sitelinks and how to acquire them for maximum SERP exposure! Suggests Google, this practice has the potential to make a site more amenable to their analysis algorithms (the inner-workings of which are kept underground, again to discourage web creators to influence rankings).

Google 98
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Best of 2009 (So Far): SEO Guidance, Part 3

WebMarketCentral

She emphasizes that SEO is a long-term project, that getting on page one of Google isn't always realistic (at least in the short term), and that ultimately, traffic and conversions are what matters—not just rankings. Focusing on longer-tail terms can provide respectable traffic and conversions without huge costs. Social media works.

SEO 20
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Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

Some perceived this "new" practice to be frivolous. Eventually, these smart people see that blogging thrusts them and their content into the spotlight in a long-term, efficient manner. That could mean theyve been doing the same old thing for too long and are in a rut. They quickly get it. A: Rethink.

Blogger 40
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Best of 2009: SEO Tips, Part 1

Webbiquity

An excellent piece from Janet Meiners Thaeler on manipulative practices to watch out for when hiring an SEO firm, such as “guaranteed&# rankings, use of hidden links, and duplicate content on multiple domains or subdomains. Focusing on longer-tail terms can provide respectable traffic and conversions without huge costs.

SEO 100