A Primer on Website Visitor ID and Smart Form Technology for Lead Generation


There’s a technology available that identifies company and prospect visitors to your websites, landing pages, and forms. There are two classifications of this type of technology: Website ID: Tracking which firms or IP addresses visit your site.

Best Random but Interesting Posts, Articles and Resources of 2009


The top 24 facts for selling more in B2B by LEADSExplorer. Your guide to creating an eye-popping agency website by iMedia Connection. Though Lisa Schiavello’s advice here is ostensibly focused on website design for agencies, most of the recommendations (e.g. There’s no magic to linking to a YouTube video, but want to know how to link to a specific point, by minute and second, in a video?

B2B 2

Trending Sources

Abandon Your Marketing Automation System!?


Notifications of companies visiting your website are available from Leadlander , Netfactor , LEADSExplorer and DemandBase. job title) is built into Salesforce.com, but that does not include activity-based scoring, such scoring based on website visitors, clicks on links in emails or form submissions. I’m working on an interesting project right now: moving away from a marketing automation system.

Marketo Releases Marketo Lead Management 3.0


Less directly, the company competes functionally with website visitor profiling / post-click marketing vendors such as LeadLander , LEADSExplorer , DemandBase and VisitorTrack , and even with demand creation service providers like oppSource.

Capture Website Visitors To Know Who Has Been Visiting - They Might Be Qualified Leads

delicious b2bmarketing

Most popular posts Do You Have CallerID For Your Website? The Lean Mean Sales And Marketing Machine – Page1 Infographics Infographics Page Test Tweet Capture Website Visitors To Know Who Has Been Visiting – They Might Be Qualified Leads The one trend we have been following consistently in business to buiness marketing technology is how it’s moving towards being able to identify prospects for your business even before you have spoken to them.

Demandbase: A New Twist In The Lead Management Automation Market

delicious b2bmarketing

People who visit your website do so with some sense of anonymity. Posted by: Chris Golec | August 27, 2008 at 07:21 PM LEADSExplorer goes one step beyond: Not only the website visitor is identified by company name upon his first visit, but all of the visiting data of the next visits is streamed into the CRM (seamless integration). The views expressed by outside contributors and links to outside websites do not represent the views of Forrester, its management or employees.