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Beanstalk Data Adds Service to the Marketing Automation Recipe

Customer Experience Matrix

But unlike most vendors, Beanstalk typically builds the scoring rules for its clients rather than leaving the clients on their own. Speaking of CRM, Beanstalk has existing connectors for Salesforce.com , NetSuite and Leads360. I’d say most marketing automation vendors take this view.

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B2B Lead Management Market Heats Up

Online Marketing Institute

There are at least 4 amorphous groups of solution providers also setting their sights on this space: 1) Lead generation services or tools – Because this category contains both service providers (that look more like agencies or telesales outsourcers) and software as a service vendors, there are probably more than I could possibly name.