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Best Practices for Podcast Guests: How to Make a Lasting Impression

Trade Press Services Newsletter

Podcasting is a powerful media platform for sharing ideas, stories, and expertise. More than 504 million people listen to podcasts around the globe and almost half of listeners reside in the United States. Research shows that around 144 million Americans listen to podcasts monthly. Start with a goal in mind. Preparation is key.

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The Marketing Book Podcast: “The Brand Benefits Playbook” by Allen Weiss

The Forward Observer

Whan Park, Deborah J. – If you have rated and reviewed the podcast on Apple Podcasts , please let me return the favor and mail you some Marketing Book Podcast bookmarks and laptop stickers. Douglas Burdett, host of The Marketing Book Podcast. Don’t know how to leave an iTunes review?

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The Marketing Book Podcast: “B2B Social Selling Strategy” by Julie Atherton

The Forward Observer

Concerns over social media confidence, personal and professional conflicts of interest, and a loss of management control can lead to a lack of action or ineffective modes of engagement. Douglas Burdett, host of The Marketing Book Podcast. For others, the challenges of navigating social channels for business can be daunting.

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The Marketing Book Podcast: “The Unsold Mindset” by Colin Coggins and Garrett Brown

The Forward Observer

They met at software startup Bitium, which they helped lead to an acquisition by Google. Douglas Burdett, host of The Marketing Book Podcast. About the Authors Colin Coggins and Garrett Brown are long-time sales leaders, practitioners, teachers, and best friends. Don’t know how to leave an iTunes review?

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The SharkPrenuer Podcast Featuring Green Leads CEO Mike Farrell

Smashmouth Marketing

Green Leads CEO Mike Farrell was recently a guest on Kevin Harrington’s (from SharkTank) SharkPrenuer Podcast with co-host Seth Greene (Podcast DirectResponse Marketing Expert). On the Podcast, they covered many topics including: How Green Leads is a B2B lead and appointment generation company.-Why

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The Marketing Book Podcast: “The Perfect Story” by Karen Eber

The Forward Observer

Through interview vignettes, The Perfect Story also shares approaches from different storytellers, including the Sundance Institute cofounder, an executive producer of The Moth, the former creative director at Pixar, the TED Radio Hour podcast host, and many more. Edinger (Marketing Book Podcast interview) Rudy Ruettiger Creativity, Inc.

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The Marketing Book Podcast: “Marketing 6.0” by Philip Kotler

The Forward Observer

He is one of the world’s leading authorities on marketing, widely regarded as the “father of modern marketing,” author of over 90 books, recipient of numerous awards and honorary degrees from schools around the world, and voted as the Number 1 Guru In Management in the list of Top 30 Gurus Of Management (2022).