Smashmouth Marketing

AUGUST 12, 2009

In the Smashmouth Review of Genius.com Part 1 , we focused on Genius Pro. Since then, we've had the opportunity to work with and evaluate Genius Enterprise. The one liner summary: marketing automation and sales enablement with a 2.0 It’s always tempting to try to make apples to apples comparisons with other marketing automation vendors, but Genius is different. Genius eliminates the need for heavy IT support. sales genius

Review 149

Review Sales Genius SMS Lead Scoring 149

Smashmouth Marketing

JUNE 25, 2009

Especially today when the buyer defines the sales cycle, not the seller. Today I'll describe what Genius brings you, and in later posts, I'll talk about some of the benefits and issues it has surfaced. There are two levels of product, Genius Pro and Genius Enterprise. Enterprise adds marketing automation features such as lead scoring and automated lead conversion as well as advanced process design using the workflow design tool. sales genius

Review 100

Review Sales Genius Leadlander Salesforce.com 100

Customer Experience Matrix

JULY 10, 2013

sales enablement: systems to share marketing information with sales ( Genius , SalesFusion , LeadFormix , RightOn Interactive , Optify) distributed marketing: systems shared between central marketing organizations and local branches, dealers, distributors, sales agents, etc. This is enough sales enablement to complete its sweep of the four themes.

Small Business 176

Small Business Distribution Marketing Automation Agency 176

delicious b2bmarketing

JULY 31, 2009

Home Forrester Research « I was recently briefed by | Main | Going Corporate » August 26, 2008 Demandbase: A New Twist In The Lead Management Automation Market [Posted by Laura Ramos ] In a recent survey of over 2100 IT professionals who buy or recommend telecom and networking solutions, we found buyers turn to peers and colleagues first, followed by vendor, industry trade, or professional Web sites, to inform their purchase decisions.

DemandBase 40

DemandBase Lead Management Leadlander BrightMarket 40