8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM)

Valasys

According to a survey conducted by the Word of Mouth Marketing Association (WOMM), it has been found that offline word of mouth marketing is 5x more impactful than paid media impressions. Word of Mouth Marketing (WOMM) plays a prominent role in shaping brand trust & reputation. Ways Businesses can effectively strategize & execute Word of Mouth Marketing (WOMM). Case studies can be made viral on diverse social platforms which optimizes WOMM. Prologue.

WOMM 40

Why B2b marketers must leverage ratings and reviews for growth

Valasys

According to research by Entrepreneur, Word of Mouth Marketing (WOMM) helps in getting the right message delivered to the right audiences in today’s hi-tech & fast-paced world. Word-of-Mouth-Marketing (WOMM) marketing campaigns can be leveraged along with customer reviews helps marketers can optimize their sales revenues. Prologue.

WOMM 46
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Creative B2B Marketing Ideas for Small Business Success

Valasys

Customer Retention & Word-of-Mouth-Marketing (WOMM): According to a report by MediaPost, the existing customers of a brand are 70% more likely to spend than the normal customers will. Word-of-Mouth-Marketing (WOMM) is amongst creative B2B marketing ideas for small business success. Also, customer loyalty programs materialize in the form of word-of-mouth marketing (WOMM). Prologue.

How Retention Marketing Paves the Way to Business Growth

Valasys

Focusing on retention marketing paves the way to business growth by reducing expenses on expanding marketing and sales outreach and by providing your customers with the value, in a propitious manner inviting brand advocacy and positive word-of-mouth-marketing (WOMM).

WOMM 73

How Brand Advertising is Beneficial for B2B Marketers

Valasys

Capturing Target Leads With ABM & By Establishing An Emotional Connect: ABM coupled with brand advertising is an efficient technique to capture target leads. However, there’s no point in generating leads if they eventually don’t convert.

WOMM 52

How to Use Content to Build Your Brand Voice

Valasys

Learn more 8 Reasons Why B2B Marketers Should Prioritize Word-of-Mouth-Marketing (WOMM). It is important for B2B companies to build an authentic personality, and develop a unique core set of values so that prospects feel uniformity and humanized touch-points in ways they are being treated.

WOMM 63

6 Tips to Evolve Your Content Strategy in 2020

Valasys

Hyper-personalized experiences are the key to win over customers & help not just in customer acquisition but, in turn, also bring more customers through positive word-of-mouth -marketing (WOMM) & a strong brand resonance across omnichannel.

4 Ways to Transcend Your Lead Generation Endeavors to Outlast Your Competitors

Valasys

To optimize your digital marketing strategies for generating high-quality leads and for withstanding your competitors you need to understand the modern digital landscape, it’s evolution, and transcendence. Understand Why Transcending your Lead Generation Tactics is Important.

Three Ways to Optimize Your Email Marketing Campaigns

Valasys

This further helps the cause of customer retention, leads to repeat purchases and brand advocacy, and inspires positive Word-of-Mouth-Marketing (WOMM) which drives additional revenue for the brands.

10 Tips for Building B2B Marketing Campaigns

Valasys

Furthermore, existing customers also serve as brand advocates & leverage Word-of-Mouth Marketing (WOMM) which brings additional traffic on the website. CRM & Lead Nurturing : CRM is important for integrating marketing automation efforts to personalize interactions with clients. Hyper-personalized experiences nurture leads for optimized conversions. Prologue.

Top 10 Essential Triggered Email Marketing Campaigns for 2020

Valasys

Thus, triggered email marketing campaigns help convert more leads into customers by delighting the customers, ensuring better customer experience, and customer success. Email marketing is amongst the oldest and most profitable affairs of B2B digital marketing mix.

10 Powerful Ways to Scale-up your Email Marketing During Coronavirus

Valasys

Not only the purchases will be expedited but you will also earn additional revenue through customer retention, and positive word-of-mouth marketing (WOMM). The resiliency model of businesses across the globe was disrupted due to the outbreak of the coronavirus crisis.

How to Scale Up Personalization to Streamline B2B Sales Cycle

Valasys

Besides, scaling up personalization also helps the marketers to upsell their after-sales services, inspire customer loyalty & boost prospecting through positive Word-of-Mouth-Marketing (WOMM).

How B2B Marketers can stay close to their Customers

Valasys

According to Gartner, Customer Experience Management (CEM) is the practice of designing & reacting to customer interactions to meet or exceed their expectations, leading to greater customer satisfaction, loyalty & advocacy. Effective marketing is difficult to get right.

6 best Marketing and Advertising Campaigns for B2B Businesses

Valasys

Read more: 8 Reasons why B2B Marketers should Prioritize Word-of-Mouth Marketing (WOMM). The campaign is amongst the best B2B campaigns in 2019 in that it paved ways for alternative approaches to lead gen & pioneered the era of advertising with no lead forms.

AI for B2B Marketing: Roadmap for 2020

Valasys

They also inspire positive Word of Mouth Marketing (WOMM) by reflecting on the customer-centric approach of the marketers rather than a sales-driven perspective. Employing Chatbots for B2B Lead Generation: Leveraging AI for B2B marketing has yet another advantage.

10 Best B2B Marketing blogs for Entrepreneurs

Valasys

Drift is the world’s leading conversational marketing platform. When thinking about an all-inclusive content strategy, the first thing that comes to our minds is the original ideas generated from deep insightful research.

Top Facebook Ad ideas for B2B SaaS Businesses

Valasys

WOMM) are effective stimulators of conversions & also assist in omnichannel reputation building & management. As most of the popular B2B SaaS companies are advertising on Facebook, the B2B SaaS marketers want to comprehend the best digital advertising strategies for their businesses.

WOMM 56

How Omnichannel Reputation Management Assists in B2B Branding

Valasys

Before the concept of online omnichannel reputation management picked up, companies used to rely exclusively upon offline word-of-mouth-marketing (WOMM). Consequently, having a well-strategized approach for omnichannel reputation management helps the brands optimize their pieces of content & other marketing campaigns & lead to an increased number of sales conversions & improved returns on marketing investment (ROMI). Prologue.

WOMM 52

7 Reasons to Use Content Marketing for the B2B Lead Generation

Valasys

The very purpose of content marketing has been associated with the feedback mechanisms to trigger lead generation processes for B2B businesses. With the evolution of the content strategies for omnichannel marketing & with the evolution in the algorithms of the search engines, content marketing became an indispensable tool for the businesses, not only to generate leads but also to nurture them. Lead generation strategies nowadays have evolved. Prologue.

WOMM 40

11 Proven Ways to Use Event Marketing for Lead Generation

Valasys

According to a study published on MarketingCharts.com , 68% of the respondents affirmed that with the help of event marketing they can generate top-of-the-funnel leads. Event Marketing provides you with an opportunity to follow up the leads. Lead Generation

10 Benefits of Employing a Powerful Content Syndication Strategy

Valasys

Most content syndication publishers have a range between $20 – $80 Cost Per Lead (CPL). The marketers need to assure that they allow the inline links and an author byline that leads back to the primary domain of a website. 4) Accelerates the total number of Marketing leads on the Website: As content syndication triggers the number of qualified prospects, it automatically serves as an excellent tool for lead generation. Prologue.

WOMM 50

How to Build Customer Loyalty with Content Marketing

Valasys

The process of nurturing the leads & generating the expected sales revenue in such a situation becomes a challenge, forget alone delighting the customers post-purchase. According to Cintell , Companies that exceed the lead & revenue goals were 2.2

Content Marketing to Acquire Precious External Business Information

Valasys

Creating valuable and contextual pieces of content that the customers can rely on helps the brands in innumerable ways, be it driving optimized sales revenue, attracting positive word-of-mouth marketing (WOMM) or building a strong reputation across omnichannel.

Why Content Distribution is the Perfect Marketing Strategy

Valasys

The process of sharing, publishing & promoting your pieces of content is called Content Distribution.

Inbound Marketers & Growth Hackers: A B2B Enterprise Needs Both

Valasys

Modern B2B marketers need to have omnichannel marketing strategies- to attract, engage & convert buyers and also require staying focused on demand generation technics & on building growing lead pools. While integrating the inbound marketing endeavors across the various departments in a company is important, it is also important for businesses to have growth hackers to enhance their lead generation efforts. Prologue.

10 tips to Architect Prevalent B2B Marketing Strategies for Optimized Sales Conversions in 2019

Valasys

Businesses also need to attract, engage & convert the prospects using the pieces of content which resonate with their specific research stages or their positions in the conventional sales funnel – whether top, middle or low funnel leads. It attracts & engages a higher quantity of customers & helps in creating quality leads which expedite the conversions. The “end-game” of B2B marketing focuses on optimizing for leads & sales revenue.

Why Visual Storytelling is Imperative for B2B Content Marketing

Valasys

Word of Mouth Marketing (WOMM) is an indispensable advertising tool for optimizing conversions. Our Content Syndication , Lead Generation & Contact Discovery services have specifically been designed to captivate the attention of the audiences & to trigger actions associated with sales conversions. Beyond technology, rationality & facts & figures, B2B marketing is also about establishing genuine connections with the prospects & the existing customers alike.

5 Imperatives of B2B Content Marketing

Valasys

Influencer marketing can be an impactful way for brands to optimize their Returns on Investment (ROI) through positive Word-of-Mouth Marketing (WOMM). . Our services such as lead generation , appointment setting , event promotion & lead nurturing services have been carefully articulated to help our B2B customers achieve their core bottom-line endeavors such as achieving the predefined standards for customer success, improved users’ experiences (UX) & an optimized sales revenue.

How to Create Viral Content Strategy: Top 10 Tips for B2B Marketers

Valasys

Highly qualified leads can be generated using a viral content strategy. The pieces of content that help people to stay in touch with each other & lead to mutual growth or prosperity (on an intellectual level for example). Influencer marketing is a strong source for driving positive word of mouth referrals (word of Mouth Marketing, WOMM) which can be the ultimate answer to “how to go viral”. How to Create Viral Content Strategy: Top 10 Tips for B2B Marketers. Prelude.

Viral 40