LeanData

APRIL 11, 2017

The state of lead management. . . LeanData conducted a first-of-its-kind survey, The State of Lead Management , to learn more about how businesses are managing their lead processes. At TOPO, we have had scores of organizations report finding immediate upside just by fixing their lead routing issues.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

LeanData

APRIL 11, 2017

April 11, 2017 /PRNewswire/ — A survey of 527 B2B sales and marketing professionals found that a majority have serious reservations about the effectiveness of the lead routing process at their companies. Businesses invest heavily in lead generation and enrichment. . What this survey uncovered is that the problem is not unique.

Enterprise Management 40

Enterprise Management Lead Management Customer Surveys Work Management 40

LeanData

APRIL 11, 2017

April 11, 2017 /PRNewswire/ — A survey of 527 B2B sales and marketing professionals found that a majority have serious reservations about the effectiveness of the lead routing process at their companies. Businesses invest heavily in lead generation and enrichment. . What this survey uncovered is that the problem is not unique.

Lead Management 40

Lead Management Enterprise Management Customer Surveys Work Management 40

LeanData

APRIL 11, 2017

April 11, 2017 /PRNewswire/ — A survey of 527 B2B sales and marketing professionals found that a majority have serious reservations about the effectiveness of the lead routing process at their companies. Businesses invest heavily in lead generation and enrichment. . What this survey uncovered is that the problem is not unique.

Lead Management 40

Lead Management Enterprise Management Customer Surveys Work Management 40

LeanData

APRIL 11, 2017

The state of lead management. . . LeanData conducted a first-of-its-kind survey, The State of Lead Management , to learn more about how businesses are managing their lead processes. Lead routing isn’t glamorous and is often ignored. is not strong. Unfortunately. That should be terrifying.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

LeanData

APRIL 11, 2017

The state of lead management.?.?. LeanData conducted a first-of-its-kind survey, The State of Lead Management , to learn more about how businesses are managing their lead processes. At TOPO, we have had scores of organizations report finding immediate upside just by fixing their lead routing issues.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

LeanData

APRIL 11, 2017

April 11, 2017 /PRNewswire/ — A survey of 527 B2B sales and marketing professionals found that a majority have serious reservations about the effectiveness of the lead routing process at their companies. Businesses invest heavily in lead generation and enrichment. . What this survey uncovered is that the problem is not unique.

Lead Management 40

Lead Management Enterprise Management Customer Surveys Work Management 40

Martech

JANUARY 9, 2023

MAPs help businesses identify potential customers and automate the process of nurturing the leads to sales readiness using channels like email, social media, webpages and display ads to bring customers and prospects to customized landing pages and through other experiences designed to move them down the purchase funnel. Lead management.

Marketing Automation Services 119

Marketing Automation Services Marketing Management Marketing AI Marketing Automation 119

The Point

FEBRUARY 18, 2020

Almost 5 years ago, our agency conducted a survey to determine whether B2B companies were getting maximum value from their investment in marketing automation. Not in the least, according to a recent UK survey , which reported, amongst other findings, that just 2% of B2B marketers use marketing automation to its full capacity.

Marketing Automation Services 147

Marketing Automation Services Marketing Management Marketing Automation Automation 147

Hinge Marketing

MAY 4, 2022

A Report For The Professional Services , that percentage rises to 30% when you look at those surveyed who quit or switched jobs in the past year. The Navigating The Mid-Career Talent Crisis research surveyed more than 284 professionals currently working in the professional services industry. About The New Research Study.

Lead Scoring 158

Lead Scoring Lead Ranking Thought Leadership Work Management 158

The Point

JULY 1, 2019

Last week, the folks at Demand Gen Report released their “ 2019 B2B Buyers Survey Report ,” and one of their key findings, supported by multiple data points, was this: “Buyers are accelerating the time to engage with sales reps so they can make decisions as quickly – or as slowly – as desired.”. Sales Alerts.

B2B Sales 124

B2B Sales Demand Generation Agencies Top of Funnel Lead Scoring 124

Act-On

APRIL 10, 2024

Busy sales reps aren’t going to prioritize marketing-”qualified” leads if you’re actually sending them marketing-”questionable” leads. With lead scoring, the sales team can have confidence that marketing is handing over leads who are relevant and ready for a conversation.

Lead Ranking 164

Lead Ranking Lead Scoring Marketing Qualified Leads Sales Qualified Leads 164

Hubspot

NOVEMBER 22, 2023

Below we'll delve into why CRMs are an important sales tool, using data from our State of Sales Report, as well as how they can revolutionize your sales strategy. But, we promise that none of our survey respondents were persuaded by us to say this. Deal Pipelines and Management: Visualize and manage your sales pipeline effectively.

Enterprise Management 63

Enterprise Management Marketing Management Tools Forecasting 63

Marketing Insider Group

NOVEMBER 10, 2020

We surveyed respondents this year in a special survey and asked them about their Marketing Analytics priorities. There were really no surprises: Search Engine Optimization (SEO), or the ability to track and report the success of digital content/programs was the top-rated priority.

Planning 328

Planning Analytics Enterprise Management Work Management 328

The Point

OCTOBER 25, 2018

The analysts at Demand Gen Report just published their “ 2018 Lead Nurturing & Acceleration Survey Report ” and one conclusion is no surprise: many B2B companies are still really bad at lead nurturing. It’s not just that 44% of respondents said that their lead nurturing “needs improvement.”

Lead Nurturing 178

Lead Nurturing Marketing Report Lead Scoring Lead Ranking 178

Marketing Insider Group

AUGUST 14, 2017

Have you intentionally managed and optimized your sales lead routing and assignment process? LeadData’s new report, The State of Lead Management, based on a survey of 527 B2B sellers and marketers found an average 25.5 % of marketing-generated leads […]. Let me explain.

Marketing Qualified Leads 149

Marketing Qualified Leads Leads Lead B2B Sales 149

Lead Liaison

NOVEMBER 29, 2022

Exhibitor Media Group reports that in 2023 companies expect to exhibit at an average of 47.2 Solutions exist that leverage QR codes as the destinations while attendees load a progress report that tells them what stops they’ve completed and where they need to go next. Session Surveys. 5 Creative Solutions for Event Organizers.

Work Management 95

Work Management Marketing Management Creativity Organization 95

KoMarketing Associates

MAY 17, 2017

According to the “2017 State of Inbound” report from HubSpot, the majority of marketers (61 percent) believe that their organization’s marketing strategy is effective. About 61 percent of managers thought their existing strategy was efficient. The “State of Lead Management” survey from LeanData recently found that 41.1

Marketing Report 120

Marketing Report Marketing & Strategy Marketing Strategy Effectiveness 120

SalesIntel

DECEMBER 6, 2023

The most important benefits of using a sales automation tool for your business are: 1) Improve Your Reporting Every sales manager or VP seeks ways to improve productivity. One of which is the reporting as one cannot ignore creating a report. Many non-productive activities take time.

Marketing Automation Services 97

Marketing Automation Services B2B Sales Enterprise Management Work Management 97

Adobe Experience Cloud Blog

SEPTEMBER 28, 2012

by Dayna Rothman IDC recently released their 2012 CMO Advisory Service Best Practices Series: Realizing the Vision of the 21st Century Lead Management. Here are some questions that IDC sought to answer with their survey: How do leading companies staff and organize teams for effective lead management?

Work Management 48

Work Management Marketing Management Lead Management De-duping 48

Adobe Experience Cloud Blog

JULY 29, 2011

by Carol Fox CSO Insights just released the results of its annual Lead Management Optimization (LMO) Study. The chart below shows how funds were allocated for 2011 among companies surveyed. Also, although marketing budgets have increased slightly over last year, allocation of funds to lead generation programs has not increased.

Lead Management 48

Lead Management Allocation Lead Ranking Lead Scoring 48

The Point

APRIL 8, 2015

Spear Marketing Group has published an informative report detailing results of a survey designed to gauge the maturity of marketing automation deployments within the B2B community. The survey covered topics such as email frequency, program design, reporting, landing pages, and data hygiene.

Lead Scoring 100

Lead Scoring Lead Ranking Marketing Automation Services Marketing Automation 100

Lead Liaison

APRIL 6, 2020

Check out the powerful new enhancements on Lead Liaison’s Sales & Marketing Lead Management platform. Updates include Event Activations, Security Enhancements, Custom Analytics Reporting, and more! Automatically send leads into your CRM or marketing automation platform. 2: SURVEY RESULTS [details].

Lead Liaison 62

Lead Liaison Marketing Analytics Tools Paid Search Agency Trade Show 62

ANNUITAS

MARCH 8, 2022

And while a majority of companies see the value of chat ( a recent report by Drift found that 74% of its survey respondents were planning to add a chat solution to their marketing strategy) unfortunately, most companies aren’t maximizing their investment. Unsure if you’re personalizing the conversation?

Marketing Automation Services 130

Marketing Automation Services Lead Ranking Tools Top of Funnel 130

The Point

JUNE 29, 2015

A recent industry survey by Spear Marketing Group suggests: no. To download a copy of the complete survey report, including detailed results along with expert analysis, visit the Spear Website. Are most B2B companies getting maximum value from their investment in marketing automation?

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Automation Marketing Management 100

Rev

SEPTEMBER 27, 2023

These tools can help you do things like connect with leads on social media, create targeted campaigns to engage prospects and track results. Reporting and analytics software Reporting and analytics provide valuable insights into your sales process. At the time of the survey, 72.4%

Enterprise Management 78

Enterprise Management Work Management Marketing Management Budget Programs 78

ClickZ

OCTOBER 22, 2020

Social Media Today’s 2019 State of Marketing Automation survey revealed that two-thirds of marketers are currently using at least one type of marketing automation tool, while a Salesforce survey found that 67% of marketing leaders currently use a marketing automation platform. The global marketing automation software market was $2.4

Enterprise Management 128

Enterprise Management Marketing Automation Services Marketing Management Marketing Automation 128

Heinz Marketing

MARCH 21, 2022

This week’s show is called “ The (Surprising) State of B2B Lead Engagement “ My guest is Doug Bell , CMO at LeanData. Changing the dynamic of prospecting and lead management strategies. The ability to capture a lead and create a new compelling experience. Investing in your tech stack and Ops tools.

Work Management 69

Work Management Marketing Management Budget Programs Marketing Budget 69

Customer Experience Matrix

FEBRUARY 13, 2014

Other than Raab Associates’ own VEST report , we’ve seen surveys of active buyers from Software Advice , usage figures based on direct observation from Mintigo and Venture Beat (using Datanyze) , and another broad-based survey from Pepper Global and Holger Shulze. VEST data is self-reported by the vendors.

Marketing Automation Services 120

Marketing Automation Services Work Management Marketing Management Marketing Automation 120

Lead Liaison

APRIL 6, 2021

Check out the powerful new enhancements on Lead Liaison’s Sales & Marketing Lead Management platform. s robust lead management solutions. Automatically announce winners at a preset time, send leaderboard results in a report format via email to selected users or teams.

Lead Liaison 62

Lead Liaison Work Management Marketing Management Jigsaw 62

BenchmarkONE

NOVEMBER 14, 2019

Lead scoring/qualifying . Survey, form, and landing page creation. Consolidating metrics and sending reports. Users report that it’s easy to learn, has an expansive set of features, and is cost-effective. Key features : Lead management, email, mobile, account-based marketing, social, content AI.

Marketing Automation Services 66

Marketing Automation Services Marketing Management Paid Search Agency Advertising Agencies 66

KoMarketing Associates

MAY 1, 2013

Last month, Content Marketing Institute (CMI) released its report , “B2B Software Content Marketing: 2013 Benchmarks, Budgets, and Trends – North America,” sponsored by the International Data Group (IDG). The report, which highlights responses from more than 1400 B2B software marketers across the U.S. Percentage of the Pie.

Marketing Management 120

Marketing Management Marketing Budget Budget Programs Peer-to-peer 120

ANNUITAS

AUGUST 30, 2018

These business leaders had legitimate concerns about the performance of their Demand Generation efforts, which often manifested in a number of ways: sales leaders needing to add headcount to “fill in the gaps” around lead generation shortcomings, or a distrust driven by a disconnect between marketing and sales when it comes to performance reporting.

CMO 197

CMO Demand Generation Agencies Demand Generation Top of Funnel 197

TrustRadius Marketing

APRIL 17, 2022

The second most automated form of marketing is Social media marketing, with 47% of marketers reporting some form of automation. Hubspot 2021) 66% of marketers reported seeing an increase in their department’s efficiency since implementing a marketing automation platform. A further 26% are not sure. Ascend2 2021). Ascend2 2021).

Marketing Automation Services 98

Marketing Automation Services Work Management Marketing Management Marketing Automation 98

ClickZ

JULY 22, 2020

30-second summary: Data paralysis is a natural consequence of the marketing technology businesses use daily, but there are tools that can help manage the proliferation of data so that it can be used efficiently and effectively. The tools listed here are examples of the technology that exists to help manage and leverage data.

Budget Programs 102

Budget Programs Enterprise Management Tools De-duping 102

ANNUITAS

NOVEMBER 10, 2015

A solid lead management framework is key to shared understanding and accountability. Lead management frameworks define how and when leads are qualified, scored, and managed throughout the sales process. Ham Porter: You’re killing me, Smalls. The Sandlot. Step 3: Make a Commitment.

Lead Ranking 100

Lead Ranking Enterprise Management Work Management Lead Scoring 100

Webbiquity

JULY 12, 2016

An enterprise-grade marketing automation and analytics platform with solutions for lead management, email marketing, consumer marketing, customer base marketing, and mobile marketing. There’s a reporting function, and facilities to create email templates.” 1) Marketo. Google Review Count: 93,900. Pricing: contact vendor.

Marketing Automation Services 100

Marketing Automation Services Enterprise Management Marketing Automation Marketing Management 100