Valasys

FEBRUARY 20, 2023

What proportion of leads that go into your sales funnel become customers? You might gain from targeted lead generation if your lead-to-customer conversion rate dissatisfies you. Too many low-quality leads entering your sales funnel is the likely cause of poor sales conversion rates.

Lead Generation 40

Lead Generation Sales Qualified Leads Ideal Customer Profiles Lead Scoring 40

Buzz Marketing for Technology

SEPTEMBER 15, 2008

ex Teeth Whitening Union Square NY) Yodle growth has been outstanding (around 700% year over year) which should come as no surprise since their customers are long tail and so are the keywords they buy for them.

Long Tail Marketing 100

Long Tail Marketing Marketing Management Doubleclick Marketing Automation Services 100

KEO Marketing

JUNE 15, 2017

Lead generation is more than just generating as many leads as possible. Properly done, lead generation results in leads of the highest quality that engage with your brand and convert to revenue. You can measure your lead generation program’s success by: The quality of leads generated.

Lead Generation 78

Lead Generation Lead Scoring Lead Ranking Sales Qualified Leads 78

The Mx Group

JULY 25, 2018

If it’s demand generation vs. lead generation, which helps the most? While some may use the terms interchangeably, confusing demand generation with lead generation can dilute your strategy and lead to disappointing results. Lead generation is the harvesting of that demand.

Demand Generation Agencies 91

Demand Generation Agencies Demand Generation Lead Generation Demand 91

Referral Rock

NOVEMBER 14, 2019

To power up your game in lead generation, you need to tap into the online world. In this post, let’s explore what you can to improve your lead generation strategy. Harnessing the power of long-tail and regional keywords is a great way to approach this. Lead Generation Specialist can Help!

Lead Generation 63

Lead Generation Paid Content Lead Ranking Lead Scoring 63

Marketing Insider Group

JUNE 13, 2023

It seems like all you have to do is think about marketing and you’ll start seeing endless ads for companies promising foolproof lead generation. To that end, one of the most critical metrics is cost per lead. Targeting more long-tail keywords can lead you to a more motivated audience.

Cost per Lead 245

Cost per Lead Paid Content Lead Ranking Cost Per Thousand 245

Only B2B

NOVEMBER 1, 2020

Actually, many B2B companies use this as their one of the major lead generation services. Long Tail Keyword. For a small to mid-scale business Long tail keyword is a way to go, because it is easy to identify the intent of these keywords. Must Read: 7 Exclusive High Quality B2B Lead Generation Tactics.

Lead Scoring 126

Lead Scoring Lead Ranking Generation Long Tail Marketing 126

Brightedge

MARCH 31, 2022

Have you ever typed a simple question into a search engine—something like “How long does it take to bake a potato?”—only Sometimes, publishing long-form content is the best way of catering to searcher intent. Long-tail Keywords Are Phrases of More Than Three Words. Google Hates Pop-Ups. Domain Age Is a Ranking Factor.

Lead Scoring 105

Lead Scoring Lead Ranking Long Tail Marketing SEO 105

NuSpark Consulting

AUGUST 23, 2012

If you need to rank on long-tail keywords, this kind of deep link anchor text to specific pages that promote those long-tail terms is very beneficial for your site ranking. Not in the blog itself, but surrounding the blog you can provide ample opportunities for lead capture. Download our white paper….).

Lead Scoring 100

Lead Scoring Lead Ranking Lead Generation Long Tail Marketing 100

NuSpark Consulting

AUGUST 23, 2012

If you need to rank on long-tail keywords, this kind of deep link anchor text to specific pages that promote those long-tail terms is very beneficial for your site ranking. Not in the blog itself, but surrounding the blog you can provide ample opportunities for lead capture. Download our white paper….).

Lead Scoring 100

Lead Scoring Lead Ranking Lead Generation Long Tail Marketing 100

Albacross

JANUARY 29, 2019

Here’s a summary of what you’re up against: Long sales cycle – The average sales cycle for B2B varies, but can be as long as 12 months for some companies. The benefits of using SEM for B2B lead generation. This makes it difficult to properly attribute a sale to the appropriate source even when tracking is in place.

Paid Search Agency 60

Paid Search Agency Lead Generation Cost Per Click Ads 60

Albacross

JANUARY 29, 2019

Here’s a summary of what you’re up against: Long sales cycle – The average sales cycle for B2B varies, but can be as long as 12 months for some companies. The benefits of using SEM for B2B lead generation. This makes it difficult to properly attribute a sale to the appropriate source even when tracking is in place.

Paid Search Agency 58

Paid Search Agency Lead Generation Cost Per Click Ads 58

Opt Intelligence

OCTOBER 29, 2018

Lead generation can be downright scary, if you make some of these mistakes. On a dark and stormy night, a skeleton salesman set out to create a lead generation campaign. The form was long and detailed, including fill-in answers, drop-downs and radio buttons. The Lost Souls of Lead Nurturing. Happy Halloween!

Lead Generation 40

Lead Generation Lead Scoring Lead Ranking Opt-in 40

KoMarketing Associates

APRIL 1, 2020

Despite the fact that social media activity may not connect directly to lead generation efforts, establishing a presence that is consistent with an organization’s website is key for validating information and trust. Blog Posts supporting long-tail keyword opportunities. Final Thoughts. Where can you start?

Trust Marketing 180

Trust Marketing Marketing Management B2B Marketing Ad Building 180

BOP Design

JULY 20, 2021

Long-Tail Keywords. Oftentimes, long-tail keywords correlate with stronger buying intent. Long-tail keywords are keywords that contain more words in the search query. If you target the correct buying terms, you will see your sales cycle shorten, objections lessen, and your close rate improve.

Keywords 118

Keywords Intent Buy SEO 118

Tiecas

MARCH 21, 2024

Your marketing must enable buyers to self-educate, building confidence in your solutions long before a sales conversation happens. B2B industrial marketing is a long game – consistent effort with a clear plan leads to sustainable results. To learn more, read “Could Generative AI Revolutionize Your Industrial SEO Strategy?”

Tactics 75

Tactics B2B Marketing Webinar Metrics Marketing & Strategy 75

Top Rank Marketing

OCTOBER 30, 2023

Long-Tail Keywords: Longer and more specific keyword phrases that typically have lower search volume but higher intent. The foundation of a robust B2B content marketing strategy is built upon the pillars of enhanced visibility, credibility, and quality lead generation that SEO provides.

Search Marketing 116

Search Marketing SEO Mobile Advertising Long Tail Marketing 116

Launch Marketing

JANUARY 27, 2021

Here are some to consider: Build brand awareness Lead generation Drive engagement to an asset or product Draw donations for a fundraiser. Short-Tail Keywords: General searches that consist of only a few words, usually one or two, such as “B2B marketing” or “technology.” There are a variety of goals that you can set.

Paid Search Agency 93

Paid Search Agency Search Marketing B2B Marketing Planning 93

Optinmonster

DECEMBER 20, 2023

Let’s chat about long-tail keywords. Example: “What is lead generation?”. I once worked on an article targeting “lead generation tools.” During my research, I realized the keyword phrase“lead generation softwares” was also a strong contender. Sometimes, less can be more.

Keywords 94

Keywords Paid Content SEO Lead Scoring 94

Hubspot

MARCH 19, 2020

It's also creating thought leadership content, and lead generation, as well.". But SEO efforts don't just help you reach organic traffic goals — they can also help you achieve your brand awareness and lead generation goals, as well. You can include short-tail (e.g., "AI") AI") and long-tail (e.g.,

Lead Ranking 100

Lead Ranking Traffic SEO Lead Scoring 100

Marketing Insider Group

NOVEMBER 22, 2021

the number of leads generated by old posts. Re-optimize with long tail keywords to drive organic traffic. Research by HubSpot recently found that newly optimizing underperforming content doubled (!) Image Source. Update headlines to make them more compelling. Improve SEO best practices.

Analytics 279

Analytics Marketing Analytics Tools Content Marketing Advertising Agencies 279

The Marketing Blender

FEBRUARY 26, 2024

Also, consider how long they can stay with your organization. A good fractional CMO will continue providing value long term. Long-Term Strategic Value : Consider not only immediate gains but also the long-term strategic value that an experienced Fractional CMO can bring to your brand and market position.

CMO 52

CMO Paid Search Agency Advertising Agencies Ad Agencies 52

Outbrain

APRIL 26, 2021

Below you can see an example of high organic traffic to one of our web pages via the long-tail keyword “website promotion ideas”. Want to generate free leads from people already visiting your website? Go on, now it’s your turn in the lead-gen kitchen.

Lead Generation 29

Lead Generation Traffic Sales Qualified Leads Lead Scoring 29

Launch Marketing

DECEMBER 14, 2022

Standing out and gaining readership can go a long way in generating awareness, traffic and overall leads to your website or wherever your blog may be featured on. Did they search more generic, broad keywords? Did they search long-tail, specific keywords?

Paid Search Agency 110

Paid Search Agency B2B Marketing Content Marketing B2B Thought Leadership 110

Valasys

AUGUST 19, 2019

The very purpose of content marketing has been associated with the feedback mechanisms to trigger lead generation processes for B2B businesses. According to the Content Marketing Institute, Content marketing lies at the very core of all the lead generation efforts.

Lead Generation 40

Lead Generation Top of Funnel Lead Ranking Sales Qualified Leads 40

Marketing Insider Group

FEBRUARY 1, 2021

Using buyer intent data will improve your content marketing, lead generation, copywriting, and keyword optimization efforts. Using buyer intent data, you can improve your content marketing, lead generation, copywriting, and keyword optimization tactics to engage with prospects at the optimal time. Lead Generation.

Buyer Intent 361

Buyer Intent Intent Work Management Marketing Management 361

Huptech Web

AUGUST 11, 2023

KeywordTool.io: Generates keyword suggestions from Google, YouTube, Bing, Amazon, and more. Easy to use and offers long-tail keyword suggestions AnswerThePublic: Visualizes search queries in a mind map format and provides question-based keywords and prepositions—unique and creative keyword suggestions, great for content ideation.

Keywords 52

Keywords SEO Conversion Long Tail Marketing 52

SalesIntel

AUGUST 14, 2023

While the “earn before you buy” approach may take time, it is a necessary step for long-term success. Nurturing leads and building relationships can increase customer loyalty and word-of-mouth referrals, which are invaluable in the B2B world.

Paid Content 40

Paid Content Ideal Customer Profiles Paid Search Agency Tactics 40

EMagine B2B Blog

MAY 21, 2018

SEO’s have been utilizing this featured snippet capability or “answer box” section of the SERP’s to rank #1 for core long-tail keywords. To be honest, a voice response from a virtual assistant device does not necessarily mean any lead generation for your company. So what does that mean for your B2B voice search strategy?

Long Tail Marketing 48

Long Tail Marketing Marketing & Strategy Keywords Lead Scoring 48

Navigate the Channel

FEBRUARY 6, 2018

The type of content on Quora (long, detailed questions) does favor long tail keywords. This works in favor of advertising costs, as advertisers are more likely to choose long tail keywords that are relevant to less of its competition.

Paid Search Agency 62

Paid Search Agency Budget Programs B2B Marketing Ads 62

LeadSquared

AUGUST 7, 2013

On 18th July, we conducted a webinar- ‘ Lead Generation with Google Adwords and Manage them with LeadSquared’ which discussed essential tips, to help marketers begin with leads generation through Google Adwords. Yet another successful webinar!

Adwords 52

Adwords FAQ Lead Generation Webinar Metrics 52

Directive Agency

JUNE 10, 2020

Answer: “It is critical to take time when building a lead generation strategy. Answer: Here at SEMrush, we use all kinds of lead generating strategies. But w e strongly believe that the most qualified leads are generated with our educational content. LinkedIn Twitter. LinkedIn Twitter.

Lead Scoring 90

Lead Scoring Lead Ranking Top of Funnel Sales Qualified Leads 90

Martech

MAY 26, 2023

Imagine you run a digital marketing agency specializing in B2B lead generation. You want to create a blog post that answers the question, “How can I generate more leads for my B2B business?” Let’s break it down with an example.

Marketing AI 90

Marketing AI Work Management B2B Marketing Management 90

Sales Engine

OCTOBER 23, 2015

They based their findings on overall number of page views, leads generated through form conversions, and new subscribers to their blog. Companies that had achieved that level of library generated 3 to 4 times more leads on a monthly basis compared to companies that fall below that threshold.

Social Media 120

Social Media Media Long Tail Marketing Hubspot 120

Sharpspring

NOVEMBER 10, 2020

By incorporating the right internet marketing tools into your digital marketing toolbox, you can increase your brand awareness, attract new leads, generate more website traffic and dramatically boost your revenue. Also, don’t be afraid to use long-tail keywords. 2 – Mobile-Friendliness. People don’t want to wait.

Internet Marketing 108

Internet Marketing Paid Content Marketing Automation Services Planning 108

KoMarketing Associates

AUGUST 11, 2015

Long tail keywords and extremely long, dense, or complicated keyword strings are a reality in the B2B advertising space. Thanks to the conversions report in AdWords we can track the different actions, the different landing pages, and anywhere the tracking code associated with lead generation initiatives is present.

PPC 120

PPC Cost Per Click Paid Search Agency CTR 120

Binary Demand

MAY 2, 2023

Inculcate SEO strategy with long-tail keywords When dealing with SQLs, you should focus on search engine optimization techniques. It’s essential to prioritize using long-tail keywords as they can help target a specific type of buyer who is more likely to become your customer.

Sales Qualified Leads 59

Sales Qualified Leads High Quality Lead Ideal Customer Profiles Top of Funnel 59