Lead Nurturing: 5 Useful Tactics to Get More Opportunities
Markempa
APRIL 30, 2019
You need to learn if this person and/or their company is a fit and their level of qualification. During this stage, you’ll share content to help progress them from interest towards purchase intent. At this stage, you’re moving them from being a lead to a sales qualified opportunity.
70 
Let's personalize your content