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Black Friday Isn’t Dead. Here’s How to Win More Online Sales in 2020

Unbounce

Check out how to create smarter ecommerce landing pages for the holidays , including expert advice on how to write copy for gift-givers and use the holiday rush to your advantage. Compare this to a deal where the savings are crystal-clear, like this one from a Black Friday landing page for YogaDownload built using Unbounce.

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How to grow your email list for free in 2021

ConvertKit

Create a free landing page that converts. ConvertKit landing pages were designed by world-class pros to be fully customizable and give you the quick data to improve your conversion rates and grow your business. It lands in your subscriber’s inbox. Set up a landing page to easily share your ideas.

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Testing Mind Map Series: How to Think Like a CRO Pro (Part 6)

Convert

We ran our first leap a/b test back in May of 2014 on a quote landing page for a major insurance company. The outcome was a relative +53% increase in leads (±28, p-val 0.0002). The variation included everything we knew at that time about improving forms, copy and lead forms based on our own limited experience.

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Not Using Landing Pages in Your Ecommerce Email Marketing? Here’s Why You Should

Unbounce

And after all that work, the landing page that your email directs folks to has a high bounce rate—or worse, a low conversion rate. Bottom line: Failing to match the messaging in your email with the copy and visuals on your landing page will hurt your conversion rate. Your storefront product page isn’t enough.

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Five Best Practices of Instagram Ads for B2B Companies

Webbiquity

Guest post by Val Razo. Not only did HP use the interactive poll, but they also included a clickable link with the call to action “Learn more” that redirected interested viewers to the landing page where they could leave their contact information to get product updates. What were the ad results?

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Creating Internal Buy-In for Inbound Marketing in Higher Education

Hubspot

When Val Fox, a director in Bentley University ''s marketing and communication department, wanted to implement Hubspot for their PreparedU program, one of the first things she had to do was “sell people internally” on the idea. We talked with Val and she walked us through three tips for creating internal buy-in. 1) Communicate Openly.

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Christmas in July! Create Smarter Ecomm Landing Pages for the Holidays

Unbounce

With that in mind, Unbounce has teamed up with a few heavy-hitters of marketing to give you the rundown on how you can start with your holiday campaigns and landing pages today. (So, Also, if you’re reading this in November and short on time, using a drag-and-drop builder like Unbounce makes pages faster to pull off.).