Contextual keyword library

Choozle

Choozle’s Contextual Keyword Library makes the process of showing your ads on keyword-specific websites more flexible and more accessible than ever. This will take you to your Keyword List dashboard, where you can see the list that you’ve uploaded or add a new one.

How to Do a Keyword Research for Your SEO Strategy

RockContent

One of the most crucial SEO tasks is keyword research. We’re going to address it in this post: What is keyword research? How to do keyword research? What is the best keyword research tool? What are the other keyword tools you need? What is keyword research?

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How to Do Effective YouTube Keyword Research

BuzzSumo

Whether you’re looking to improve your YouTube engagement or get started, keyword research is vital. Starting with high-engagement keywords will ensure your channel is set up for success. Why Bother with YouTube Keyword Research? Check Out Which Keywords Your Competitors Use.

The 17 Best Keyword Research Tools for SEO and SEM

Webbiquity

Despite some misleading chatter to the contrary, SEO is not dead , and keywords still matter. And of course, keyword stuffing, as an SEO tactic, is long dead. But keywords (more precisely, keyword phrases) still matter in the sense they reveal searcher intent. That’s where keyword research comes in. Here are 17 of the best keyword research tools according to expert reviewers. 2) Google Keyword Planner. 7) WordStream Keyword Tool.

Easily Detect Keyword Cannibalization and Learn How to Avoid It

Method and Metric

Keyword cannibalization happens when you cannibalize your own visibility by having multiple pages on your website targeting the same keyword. What Is Keyword Cannibalization? . Thus, the competing pages within your site are fighting for the same keyword.

Do Keywords Still Matter? What B2B Marketers Need to Know in 2020

Marketing Insider Group

Nevertheless, it’s important for us all to start breaking the keyword-centric worldview now. It’s a sign of things to come: a world where keywords matter less than they once did. Keywords still matter – a lot actually – but not in the way most marketers use them.

Organic Keywords: SEO for Beginners

SEMrush

Organic keywords can help drive more traffic to your website for free. This guide explains how to find effective search terms.

Targeting Branded vs. SEO Keywords: Which Should You Focus On?

Single Grain

We’ve known for several years now that Google prioritizes branded websites when it comes to choosing what to display in its SERPs: Although, to be fair, as Moz puts it: “Google doesn't try and go out and say, ‘How well known is Coca-Cola versus Pepsi versus 7 Up versus Sprite versus Jones Cola? So if you want better rankings and higher conversions, owning your branded keywords and/or generating searches for your brand is crucial. For some, staying with SEO keywords might be best.

How to Use Google Keyword Planner for Content Creation

Single Grain

Wouldn’t it be nice if you could get keyword ideas for your content or your PPC campaigns without having to spend money on an expensive keyword tool? Get average monthly searches for keywords that interest you. See what keywords are related to particular pages online.

What Are Branded Keywords And Why They Are So Important for Content Marketing?

RockContent

Therefore, the correct choice of branded keywords will make all the difference in more advanced stages of your sales funnel. Therefore, it is necessary to be careful when choosing branded keywords , to the information they will bring in the results and even where they will direct the user.

Are Keywords Market-Shares?

Biznology

I’ve often told clients using my SEO services that the number of keywords they’d use in their websites would influence sales volume. But many still want only very few keywords taken from the very many that are actively searched for… Are Keywords Market-Shares? I’ve often told clients using my SEO services that the number of keywords they’d use in their websites would influence sales volume. long-trail keywords, and such.

Seven Groups of Tools for Designing and Optimizing Websites

Webbiquity

Your B2B website and blog are the core of your content marketing efforts. A beautiful and effective website design is vital to attracting visitors, making a powerful first impression, engaging your audience, and compelling them to take a conversion action like subscribing to your blog or submitting a lead generation form. The content on your website includes not only the text and images on your web pages, but also downloadable assets like guides, ebooks, and white papers.

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Keyword Cannibalization: What it is and How to Avoid Keyword Cannibalization in SEO

seo.co

We’re interested in a much less ethically problematic form of cannibalization: keyword cannibalization. Whether you realize it or not, your entire website could be plagued by keyword cannibalization problems, resulting in confused visitors, lower rankings, and ultimately, wasted SEO potential.

How to Select Meaningful B2B SEO Keywords

Moz

The best way to do that is to identify the keywords that matter most to them, and build out content accordingly. So when we're developing keyword research for our own clientele, the first thing that we do is gather a seed list. What sort of content do they have on their website?

The Beginner's Guide to Keyword Density

Hubspot

Keywords are a critical part of your SEO strategy. Along with relevant content and optimized website design, ranking for the right keywords helps your site stand out from the crowd — and get closer to the top of search engine results pages (SERPs). What is keyword density?

4 Steps to Map B2B Keywords to Landing Pages

KoMarketing Associates

And, when it comes to online marketing, you will need quality landing pages to maximize the search engine visibility of your B2B keywords. For the purpose of this post, we are going to assume a keyword set is already in the works or one has been established for your organization. For more information on building a keyword list from the ground up, give the following posts from my KoMarketing colleagues a read through: How to Generate New Keyword Lists and Ideas.

The 10 Best Keyword Research Tools to Find the Right Keywords for SEO

Hubspot

Let's get right down to it: The key to successful SEO is concentrating on long-tail keywords. Although these keywords get less traffic than more generic terms, they're associated with more qualified traffic and users that are typically further down their path of intent. Keyword Tool.io.

The Most Important Keyword for SEO in 2018

Webbiquity

Organic search accounts for a third of all traffic to B2B websites on average, according to HubSpot. Okay, but do keywords still matter? ” While Google’s algorithm has gotten much better with semantic search —basing search results on searcher intent, context, and synonyms—keyword phrases are still the basis of search, whether entered on a keyboard or by voice. So yeah, rankings matter, SEO matters, and keywords still matter. Search rankings matter.

Select the Right Keywords for SEO Success

Biznology

An entire SEO campaign is based on the keywords that are chosen since they should be incorporated into every piece of content that is published as part of an online marketing campaign. Incorporating keywords naturally into the actual website content in order to improve rankings is really only one small part of the overall strategy. Keywords are the foundation of an SEO and online marketing campaign and they need to be relevant and attainable.

10 secrets to research the best SEO keywords

Biznology

Researching the best SEO keywords is an essential part of your online strategy, that is, if you want to be seen. Before slapping content up on a website, be sure you’ve done your keyword research. In order to determine the best SEO keywords for your online strategy, take a more in-depth look at what makes effective keywords. Besides the basic keyword rules , here are more tips for your SEO: 1. Focus on your keywords and be the broken record.

The Right Way to Do Keyword Research

BenchmarkONE

Keyword research is the first step in a well-thought-out and successful SEO strategy. Because keyword research is such a determining factor in whether or not prospects discover your business, it’s natural to want to handle it with the utmost of care. Competitor Keywords.

What Are SEO Keywords?

Pearl Digital Marketing

What are SEO keywords? This is a question many people find themselves asking when they’re trying to create content to get their website more exposure. Your SEO strategy has to be strong to compete with other businesses in your niche, and we’re going to explore how you use keywords to make this happen. Keywords: Defined. These phrases are SEO keywords. If you have a well-optimised website, it’ll speak directly to your potential customers.

Finding Keyword Opportunities Without Historical Data

Moz

The trouble is, all of the usual keyword research tools are, at best, a month behind with the data they can provide. The usual tools we turn to aren’t going to be much use for keywords and topics that haven’t been searched in volume previously. Start with a seed list of keywords.

13 Best Keyword Research Tools to Boost Your Organic Traffic

Optinmonster

In this guide, we’re sharing our picks for the best keyword research tools to help you boost your traffic. One of the best ways to solve that problem and boost your traffic is with keyword research tools. Keywords are important for increasing organic traffic because searchers only find content if Google thinks it’s relevant to what they’re searching for. Google uses keywords as an important SEO ranking factor. SEOBook Keyword Suggestion Tool.

Keyword-optimized-for-SEO domain names need either full commitment or registered and fully ignored

Biznology

The moment a CMO truly discovers search they go on a domain name buying spree with the desire to buy every domain name available with the keywords they associate with their products and services. What Works with Domain Name Keyword SEO. You should do it with all those keyword-rich domains that your CMO–or you–have greedily registered for that small recurring annual fortune. The domain name has relevant keywords that are consistent with the content of this page!

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A complete guide to website migration

RockContent

Website migration is one of the most challenging tasks for any SEO — Search Engine Optimization professional. In this article you will find: Why migrate a website? Rules for a successful website migration! Why migrate a website? Reasons to migrate a website are varied.

How to Detect and Eliminate Keyword Cannibalization

Hubspot

Keywords are king when it comes to engaging users and increasing your search engine ranking. Most actionable SEO advice boils down to a few solid suggestions: Do your market research so you know which keywords are relevant to your target audience, and create content that's timely and relevant.

Keyword Research: How To

The Lead Agency

What is a Keyword? Keywords are phrases or ideas that relate to your business’ products or services. Keywords are essential for Search Engine Optimisation. In terms of SEO , keywords are the words that searchers enter into search engines in order to find answers to their queries. In order to be found for the keywords that are most relevant to your business and customers, your keywords should be used across your website in page content, images, videos and blogs etc.

2 Challenges to Keyword Collaboration

Biznology

I used to think our book, Audience, Relevance and Search was the only book that emphasized basing your whole marketing and communications enterprise upon keyword data. Fox, who ran Google Webmaster Central before becoming an independent author and speaker, emphasizes using keyword data in every phase of the marketing, advertising, and communications lifecycle. Mainly, I found it wanting in solutions to the problem of using keyword research across marketing and communications.

Picking keywords for contextual keyword targeting

Choozle

Most marketers equate keywords solely with paid search campaigns. Thanks to contextual keyword targeting, marketers can expand the success they’ve had on paid search to their programmatic advertising strategies. Marketers have turned to keyword targeting because it gives them control over the environment in which their ads are shown. Keywords help you connect your campaigns to likely buyers based on what they are reading or browsing. Paid search keywords.

Covid-19 (Coronavirus) Keyword Research Tips

Conductor

With this in mind, we created this list of Covid-19 keyword research tips so you can identify the terms that matter most to your customers and support them through this hard time. Whatever those things may be, write them down as keyword considerations for content development.

The Best Way to Track Your Keyword Rankings in 2020

Single Grain

Excelling at organic search is vital to driving the traffic of people looking for your services to your website. Executing a strong keyword strategy and optimizing your content (SEO) is key to succeeding in the competitive Google rankings of 2020. A Brief History of Keywords.

The Plain-English Guide to Negative Keywords

Hubspot

Negative keywords. Also known as a negative match, negative keywords make sure that certain words or phrases don't trigger an ad being shown on a SERP or website. The improved targeting of your ad keeps the focus on keywords that are the most important.

What is CTR and how to increase your keyword’s Click-Through Rate

RockContent

How to increase the CTR of keywords and ads? For example: If your keyword has 60 clicks and 6,000 impressions, your CTR will be 1%. CTR serves exactly this purpose: to evaluate the quality of your keywords and, consequently, your ads. How to increase the CTR of keywords and ads?

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How to Generate New Keyword Ideas

KoMarketing Associates

Lately, there has been a bit of discussion within the SEO industry around the idea of keywords and whether or not they still matter. When you are talking about search, of course keywords still matter. However, the idea that we can look at keywords the same way we always have is even sillier. But while the idea of keywords for SEO has changed, it doesn’t mean keywords don’t matter to your website and that you don’t need to understand how your users are searching.

A Beginner's Guide: Understanding SEO Keywords 101

Brightedge

What are Keywords (and Keyword Intent)? These queries, whether a single word or a multi-word phrase, are called “keywords” and they act as magnets to attach you to webpages with content that is most relevant and authoritative to your keyword’s intent. Types of Keywords.

What Are Long-Tail Keywords?

ClearVoice

What are long-tail keywords? Long-tail keywords are keyword phrases that don’t have a large number of monthly searches, but are lucrative entrances to your content. The term “long-tail” refers to a graph of competitiveness vs. conversion rate of keywords.