The 32 Best Twitter Marketing Tools

Webbiquity

While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. Twitter’s key strength is in driving traffic to informative online content including news and blogs. (It’s

10 Valuable SEO Resources: Keyword Research, Tools, and Local SEO

Webbiquity

How can you identify the highest-value keywords for your content? Which keyword research and other SEO tools are most effective? SEO Keyword Guides and Tools. How to Find Keywords Your Competitors Don’t Know About by Feldman Creative.

Trending Sources

Why You Should Consider Using Twitter for B2B Leads

Act-On

Every day there are new B2B opportunities waiting for you on Twitter, LinkedIn and the other social media channels. Many marketers recognize Twitter’s usefulness for engagement and brand awareness. B2B marketers who use Twitter generate twice as many leads as those who don’t.

Give Your Content Marketing a Boost With Social Keywords

Modern Marketing

Keywords have long been the foundation of every content marketing strategy. What many marketers don’t realize, is that the keywords that work for SEO and PPC advertising aren’t always as effective for social media marketing. Finding Social Keywords.

How to Set Up a Promoted Tweet Campaign Targeting Keywords

NuSpark

Twitter recently launched a keyword targeting option for Twitter Ads. It’s like Google AdWords-like targeting for Twitter. I always thought it would make sense for Twitter to implement a keyword sponsorship options for advertisers.

Who Owns Twitter (Marketing or Sales)?

NuSpark

For anyone who really loves social media, there’s simply no substitute for Twitter. Twitter is a very good place for advertising (as long as you understand the market), but I think the platform’s real value comes from its potential as a relationship-building medium.

How to Figure Out What Keywords Your Potential Customers are Using

Hubspot

At the center of those pieces are keywords. But when I - as an Inbound Marketing - am putting together campaigns, strategies, and content calendars, I'm often asked, How can you tell people are using or searching for certain keywords? So, What is a Keyword?

4 Ways to Find Marketing Qualified Leads on Twitter

KoMarketing Associates

You already know that social media platforms like Twitter have the potential to build your client base – and your bottom line. Let’s take a look at using Twitter for B2B marketing leads: 1. While Twitter has 313 million active users each month, not all of them are engaged.

20 More of the Best Twitter Tips, Tactics and Tools of 2012

Webbiquity

As the fourth-largest social network, and the fastest growing in 2012 , Twitter has emerged as a serious platform for business professionals to share breaking news, promote thought-leadership content, and engage with customers, prospects, peers and industry influencers. ” Twitter Tools.

Why The Analysts Are Wrong About Twitter’s Ad Platform

Digital B2B Marketing

60% said Facebook delivers the best ROI, 25% picked LinkedIn and just 5% chose Twitter. Sell Twitter. They expect Twitter’s stock price to fall to $32 (it closed at $62.53 And Twitter will be just fine. Why Media Buyers Don’t Like Twitter.

Social PPC: 17 Tips for Successful Ads on Twitter, LinkedIn & Facebook

The Point

Foremost amongst the competition are the big three social networks: Twitter, LinkedIn, and Facebook, all of which, to varying degrees, rely on advertising to monetize their huge user bases. Twitter. It seems only yesterday that “PPC advertising” was synonymous with Google AdWords.

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Why Your Keyword Strategy Is Incomplete Without User Intent

Hubspot

Keyword research has long been heralded as a pillar of a proper SEO strategy. In fact, without proper keyword research, inbound marketing efforts can be misguided, budgets misspent, and strategies designed on a poor foundation. 2) User Intent Supplies Unique Keyword Suggestions.

The 6 Most Common B2B Questions about Twitter

B2B Marketing Traction

Learning to use Twitter can be perplexing, because it has it’s own language and coding. In this blog post I provide answers and how-to’s for the six most common questions B2B companies have about getting started on Twitter. How do I begin to learn how to use Twitter?

The Most Common Keywords Found in the Top-Shared Articles [New Data]

Hubspot

We've highlighted the most common keywords found in the top shared articles on Facebook, Twitter, LinkedIn, Google+, and Pinterest for each category. The Most Common Keywords Found in the Top-Shared Articles. This post originally appeared on HubSpot's Agency Post.

Top 50 B2B Marketing Influencers On Twitter

Marketing Insider Group

Who are the top B2B Marketing influencers on twitter? The list is not in any particular order and I’ve created a B2B Marketing Influencers Twitter list as well. B2B_Chat – # B2BChat – Weekly Twitter chat for B2B marketers – 8 p.m.

The best automagical Twitter following tools for your business

Biznology

Now, we’re on to automating Twitter following, following-back, and unfollowing. Before ManageFlitter offered its Remote Management tool and after Twitter shut the door on doing everything with one click, SocialOomph as my go-to when it came to following, following back, and.

Reduce your Twitter followers bloat with @manageflitter @socialoomph @crowdfire

Biznology

I’ve said it many times before: if you want your Twitter profile to be strong and if you want to develop both influence and clout, you’ll need to prune your Twitter following as rigorously as you would a prize Bonsai.

Twitter Introduces 'Negative Keyword Targeting,' and Other Marketing Stories of the Week

Hubspot

Let’s get started: Twitter Introduces 'Negative Keyword Targeting' to Make Ads More Relevant, From Mashable. Twitter now allows advertisers to target negative keywords for Promoted Tweets. Happy Sunday, marketers! Get ready!

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10 Tools to Help Enhance Your Content Creation Efforts

Marketing Insider Group

Content Marketing content creation content tools google infographics keyword planner keyword research memes Search Marketing SEO Social Media TwitterThere are always going to off days when free-flowing content creation hits a roadblock.

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Facebook, LinkedIn and Twitter in Plain English

Paul Gillin

I prepared summaries for my upcoming Search & Social Double Whammy seminar on May 2 in Burlington, MA describing the “big three” social networks: Facebook, LinkedIn and Twitter. Understanding Twitter. Twitter is still a mystery to many people. The core feature of Twitter is the activity stream. You can find and engage with people on Twitter whom you could never reach by any other means, and it is arguably the world’s best source of breaking news.

5 Things Machiavelli Would Do With His Competitors’ Twitter Profiles

KoMarketing Associates

One such location is in your competitors’ Twitter profiles. And Twitter is a good place to start. In this post, I’ve put together a list of 5 key things that Machiavelli would do with his competitors’ Twitter profiles, to unravel the competition and use it to his own advantage.

SEO 101 Part 3: Keyword Savvy

Marketing Action

Here’s a a quick keyword refresher: A keyword is the word (or phrase) you want searchers to find your page for. About that phrase; it can be a twelve-word phrase and still be referred to as a singular “keyword”.) Do the research to discover likely keywords.

How to Use Hashtags on Twitter With #Confidence

Marketing Action

I tried to explain Twitter to my father over the Christmas holiday. They start with a hash sign (#), which is immediately followed by a keyword. Hashtags are widely used on social media, but for this post we’ll focus on using hashtags on Twitter.

Why You Should Consider Using Twitter for B2B Leads

Act-On

Every day there are new B2B opportunities waiting for you on Twitter, LinkedIn and the other social media channels. Many marketers recognize Twitter’s usefulness for engagement and brand awareness. B2B marketers who use Twitter generate twice as many leads as those who don’t.

12 Surprising B2B Marketing Spammers on Twitter

Digital B2B Marketing

Mass following is frowned on by Twitter and if carefully managed, your follower ratio eventually makes you look like a spammer. Twitter Favorite Spam. The Dirty Dozen: Twitter’s B2B Marketing Spammers. Collecting followers is so last decade.

Top Tips For Successful Community Building on Twitter

Modern B2B Marketing

Are you struggling to build a strong community for your business on Twitter? You can be successful by making a plan, delivering quality content, organizing with Twitter lists, participating in active Twitter chats, and knowing your Twitter analytics. Embrace Twitter Lists.

How to Build Your Twitter Following (for Free)

Marketing Action

Twitter is great, but you need followers to make it pay off. While you can just head over to Twitter Ads and create a Followers campaign, that will cost you up to $3 per follower. If those two options are a bust, what’s a Twitter marketer to do? Add Twitter cards.

How to Use Hashtags on Twitter, Facebook & Instagram

Hubspot

While hashtags were originally made famous by Twitter , they're now used on many major social networks, including Facebook and Instagram. Let's explore what a hashtag is, why they're so great, and how they work on Twitter, Facebook, and Instagram. 1) How Hashtags Work on Twitter.

How Twitter Amplifies a Customer Attack

Paul Gillin

Were he speaking it today, he might refer instead to Twitter. Twitter is the enigma of social networks. The hash tag (#), which was created by the Twitter community to help bring order to the service’s inherent chaos, has become one of the Internet’s most powerful organizing and amplification tools. It’s helped Twitter become a core utility for arranging everything from book signings to mass protests. Twitter’s simplicity and accessibility are it strongest features.

Ready, Set, Tweet! Twitter Basics for B2B Marketers

Marketing Action

Are you spending time on Twitter? Because if you’re not, you’re not alone – according to Rocket Post , only about half of the people who log in to Twitter once a month actually take the time to tweet. 81% of followers are more likely to take action on information shared via Twitter.

LinkedIn and Twitter Advertising and Marketing Options; A Primer

NuSpark

LinkedIn and Twitter provide unique advertising opportunities for those who wish to target messages towards those audiences within these networks. Twitter. Twitter has a number of unique marketing opportunities. Here’s the basic Twitter advertising primer: Promoted Accounts.

How to Use Twitter Audience Insights for Your Content Strategy

Fathom

It seems marketers and brands are finally acknowledging that no one will engage with content they don’t care about, no matter how much the company cares about it or how many relevant keywords it contains. What works on Twitter may not work on Facebook, since your audiences could be different.

51 Ridiculous Keywords Google Won't Let Me Track Anymore

Hubspot

and a Twitter account.) If you''re not sure what changes I''m talking about, earlier this month, Google decided to encrypt all keyword data -- except for keyword data from ads, of course. Sometimes I''ll find keyword phrases that are basically blog articles writing themselves!

How Twitter Is Fighting Harassment & Cyberbullying

Hubspot

I’ll say it: I love Twitter. I use Twitter to follow breaking news stories, to promote my work and the work of colleagues and peers I admire, and to consume and laugh at jokes and memes. Harassment has been a growing problem on Twitter over the past few years. Source: Twitter.

Why I Hope the IPO Doesn’t Ruin Twitter

B2B Marketing Traction

A long time ago I heard a marketing expert tell an audience of marketers to think of Twitter as an online radio show. On this online radio show called Twitter, your broadcasts are free. Broadcasting messages on Twitter is free. I like using Twitter.

The Anatomy of a 5-Star Twitter Profile

Hubspot

I don''t know about you, but when I first got started on Twitter , I was really overwhelmed. Luckily," I was fresh into college and creating a personal Twitter account -- the only person losing out from a bad Twitter presence was me.

ManageFlitter is my favorite follow/unfollow Twitter tool

Biznology

I suggested that nobody offered a web service that allowed Twitter marketers to simply and easily follow other Twitter accounts based not on keywords or hashtags or location or popularity but based simply on Twitter handles. This would be in breach of Twitter’s rules.

10 Beginner Twitter Tips for A/E/C Firms

Marketri

Some professionals are willing to dip a toe into the more simple networks like LinkedIn, where the business benefits are more apparent, but social networks like Twitter are often deemed too “new” or foreign for A/E/C professionals to try. Create a keyword strategy.

How to reach your customers at work or at home

Biznology

First, they matched the Twitter handles in the business record to those in the consumer database. Most Twitter, Facebook and Google AdWords custom ad selection is based on the personal email address that was collected on sign up.

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5 Ways to Respond to Twitter Killing Off Lead Generation Ads

Modern B2B Marketing

Author: Scott Minor Many marketers, including our team at Marketo, use Twitter as an effective platform for reaching potential and existing customers. ” What’s a digital marketer to do without Twitter ads?