Adobe Experience Cloud Blog

JUNE 27, 2010

The days are long gone when sales representatives could rely on their ability to “read” prospects to make the sale, thanks to buyers researching their purchases online. Activate the intersection of marketing, customer services and sales to attract hotter sales leads. technologies to provide sophisticated sales insight.

CRM 48

CRM Marketing Management Jigsaw Web 2.0 48

Adobe Experience Cloud Blog

JUNE 9, 2009

Years ago a successful sales representative knew how to optimize their time by ‘reading’ their prospects.   But then things changed, as buyers started to research their purchases online, preventing the sales rep from deciphering the buyer’s intention from their physical actions.    Social selling is the use of web 2.0

Jigsaw 48

Jigsaw Web 2.0 Sales Qualified Leads DemandBase 48

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Every good social media plan STARTS with a solid marketing strategy but social media efforts are sub-optimized if a company is too wedded to long-term plans and can’t respond to sales opportunities happening RIGHT NOW in front of their noses. Enterprise 2.0. This is my final post on the skewed Web. In the early days of Web 2.0

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40