LeadSquared

SEPTEMBER 19, 2018

B2B lead generation is easier said than done. So how do you convert them into leads that you can nurture? So how do you convert them into leads that you can nurture? Rahul Shrivastava , Business Development Manager at Cyient Limited, talks about 8 effective B2B lead generation strategies, in our webinar. No problem!

Lead Generation 52

Lead Generation Webinar Metrics Lead Scoring Lead Ranking 52

Biznology

DECEMBER 31, 2014

Early examples of this exciting new trend in prospecting were Jigsaw, a business-card swapping tool that allowed sales people to trade contacts, and ZoomInfo, which scrapes corporate websites for information about business people and merges the information into a vast pool of data for analysis and lead generation campaigns.

Marketing Automation Services 80

Marketing Automation Services Lead Ranking Tools B to B 80

LeadSloth

OCTOBER 20, 2010

The courses will focus both on functional topics such as multi-channel campaigns or lead scoring, as well as more strategic Revenue Lifecycle courses. More at the Eloqua University website. The new Eloqua Cloud Connector product integrates 3rd party applications like JigSaw and Webex in the Program Builder.

Eloqua 100

Eloqua Jigsaw Salesforce.com Work Management 100

Smashmouth Marketing

JUNE 5, 2009

It touts the ability to provide to you all the standard website visitor stats, along with one huge differentiator - the names of companies that visit your website. Installed LeadLander on both our company website, www.green-leads.com, and on the Smashmouth Marketing blog. each, the additional leads are a bonus).

Leadlander 100

Leadlander Jigsaw Marketing Analytics Tools Stats 100

Smashmouth Marketing

JUNE 3, 2009

It touts the ability to provide to you all the standard website visitor stats, along with one huge differentiator - the names of companies that visit your website. Installed LeadLander on both our company website, www.green-leads.com, and on the Smashmouth Marketing blog. each, the additional leads are a bonus).

Leadlander 100

Leadlander Jigsaw Marketing Analytics Tools Stats 100

LeadSquared

MAY 2, 2017

B2B lead generation is easier said than done. So how do you convert them into leads that you can nurture? So how do you convert them into leads that you can nurture? Rahul Shrivastava , Business Development Manager at Cyient Limited, talks about 8 effective B2B lead generation strategies, in our webinar. No problem!

Webinar Metrics 52

Webinar Metrics Lead Generation FAQ Lead Scoring 52

LeadSquared

MAY 2, 2017

B2B lead generation is easier said than done. So how do you convert them into leads that you can nurture? So how do you convert them into leads that you can nurture? Rahul Shrivastava , Business Development Manager at Cyient Limited, talks about 8 effective B2B lead generation strategies, in our webinar. No problem!

Webinar Metrics 52

Webinar Metrics Lead Generation FAQ Lead Scoring 52

Customer Experience Matrix

MARCH 9, 2011

sequential campaign flows with conditional actions in each step and “early exit” conditions that can remove leads from the flow at any step. Most marketing automation systems offer conditional actions, which let the system send different messages to different lead segments. The same lead can belong to multiple lists.)

Act-On 120

Act-On Marketing Automation Services Work Management Marketing Management 120

Digital B2B Marketing

JUNE 26, 2012

Unfortunately much of it reflects zero thought and leads no where. ” To one marketer, that might mean more time spent on their website. Depending on the definition, the cost of a lead may be 50 cents or $1,500. Depending on the definition, the cost of a lead may be 50 cents or $1,500. Affinity for your product?

Demand Generation Agencies 100

Demand Generation Agencies B2B Thought Leadership Advertising Agencies Allocation 100

Adobe Experience Cloud Blog

SEPTEMBER 19, 2010

At my previous company my success was measured by number of leads. If the total lead count was high, I was awesome. If I was short of my lead goal, I had some explaining to do. More leads equals more won deals. The problem with this kind of mindset is that more leads does not equal more deals. Makes sense, right?

Sales Management 48

Sales Management Paid Content Inbound Marketing Work Management 48

Online Marketing Institute

MARCH 13, 2011

Visibility into marketing results: LeadLander One of the most overlooked areas for a sales team is access to website analytics. When most people think ab0ut website analytics they think of Google Analytics , which really is a poor tool for a sales person to be looking at as it provides information overload.

Startups 40

Startups Leadlander Jigsaw Tools 40

Adobe Experience Cloud Blog

SEPTEMBER 28, 2009

Some of my to-dos from the event include (though I have many more): Look into what is happening with leads that have not responded. Update my buyer personas and use these personas to ‘talk’ to my prospects and customers on my website, in my emails, and in social media. Focus on the quality of my leads, not the quantity.

Reachforce 48

Reachforce Jigsaw B2B Marketing Work Management 48

Content Standard

MAY 8, 2018

Some leading marketing thinkers even say that a one-year marketing plan is in fact a redundant strategy because things change so quickly in the modern marketing world. We know (particularly when it comes to real-time evaluation) that it is leading brands to produce campaigns that maximize short-term effects.

Top of Funnel 73

Top of Funnel ROI Planning Content Marketing 73

Online Marketing Institute

JULY 31, 2009

As part of a broader lead generation, on-demand platform, Demandbase offers a free, downloadable Web application built on Adobe AIR (one of 3 investors in an $8M round they also announced.) The lead management automation market, about which I blogged previously , continues to attract new players at a rapid rate.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

SalesIntel

JUNE 23, 2023

The LinkedIn Takeover Let’s talk about Jigsaw – not the horror movie, but the platform for collecting crowd-sourced business data. Back in the day, Jigsaw was the place for anyone looking to gather public data sets that could help in all sorts of business and research endeavors. The cost from add-ons is rapidly rising!

CMO 94

CMO Jigsaw Ideal Customer Profiles Zoominfo 94

Adobe Experience Cloud Blog

JUNE 9, 2009

  Marketing tried to help buy scoring leads and only passing the ones that met certain criteria, but this still meant a heavy burden for sales, who had to look through pages of online data for the leads that were given to them. Sales is notified when leads visit your site.   Misconception of Social Selling.

Jigsaw 48

Jigsaw Web 2.0 Sales Qualified Leads DemandBase 48

Adobe Experience Cloud Blog

MAY 11, 2012

Gray: I founded LeadMD in 2009 to help businesses generate and manage leads better through marketing automation processes and technology. LeadMD helps develop, streamline, and maximize lead generation programs for both SMB and enterprise customers. What is the value of these components and why are you urging clients to use them?

Enterprise Management 48

Enterprise Management Work Management Marketing Management Marketing Automation Services 48

Single Grain

AUGUST 9, 2023

Work With Us The Rule of Seven and Building Brand Awareness While SEO might be perceived as a tool primarily to used secure top rankings on search engine results pages, its underlying significance transcends these initial impressions. It’s about cultivating a sturdy foundation that steadily appreciates in value and audience magnetism.

Organic Leads 52

Organic Leads Organization Lead Scoring Lead Ranking 52

Unbounce

MARCH 2, 2021

In fact, niching down your campaign is actually better for qualifying leads. Unlike a core page on your website, landing pages provide an opportunity to play with unique designs, colors, and even messaging that might not fit the rest of your brand. There’s something special about websites that provide interactive design experiences.

Landing Pages 145

Landing Pages Creativity Examples Campaigns 145

WebMarketCentral

DECEMBER 8, 2008

The challenge, then, is to maximize marketing productivity-to get more leads out of the same number of clicks. This is the first of two posts that will look at how to improve conversion rates to get more value from each click. lead automation management vendors. Was that you? Pricing starts at about $300 per month.

OpenTracker 20

OpenTracker LeadGenesys LEADSExplorer ReadyContacts 20

Heinz Marketing

FEBRUARY 8, 2021

And so, you end up having this world where we were doing traditional demand gen, which was great, because we only called people who had high scores and we thought really actually were ready to be called. So from Epiphany, to Marketo, to being the first person I heard anywhere utter, “This is no longer going to be a lead based effort.

Account Based Marketing 88

Account Based Marketing DemandBase Marketing Automation Services Top of Funnel 88

Online Marketing Institute

JULY 31, 2009

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Hinge Marketing

MAY 19, 2016

As your single most important business development asset, your website does a lot of heavy lifting. An effective lead generating site conveys your brand message and spells out what you do and for whom you do it. When done right, a lead generating site will also serve as a powerful recruitment tool. 3) Let your stars shine.

Brand Identity 49

Brand Identity Branding B2B Thought Leadership Thought Leadership 49

Kapost

OCTOBER 31, 2016

A CRM is a one-stop shop for visitor insight, allowing you to record every engagement with your website visitors as they progress from lead to customer. Visitors would struggle to find the resources they need, and we’d fail to stay on top of an ever-expanding archive of website pages and resources. Example: Marketo.

Work Management 48

Work Management Marketing Automation Services Marketing Management B2B Marketing 48

seo.co

NOVEMBER 1, 2021

Writing good content targeted toward search user interests, consistently, helps you rise in search ranks, which increases your organic traffic. Brand reputation value. Content also gives you a platform to pitch the value of your product (though your primary focus should be on providing valuable information). Secondary value.

Paid Search Agency 98

Paid Search Agency Paid Content Work Management Marketing Management 98

B2B Marketing Zone Posts

NOVEMBER 2, 2010

How do you PROVE the value of Twitter? Other than your company’s website, most mentions were likely in well-known online news sites or trade industry publication sites. 3 Cool Lead Conversion Testing Tools , October 19, 2010 Stop Guessing.Start Testing. In lead generation marketing our goal is to get visitors to take action.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

B2B Marketing Zone Posts

MAY 3, 2010

HP, P&G) to the channel… The Difference Between B2B Leads and Personas - Marketing Interactions , April 17, 2010 B2B marketers have relied on lead definitions to define their marketing programs for years. I wrote an eight part series on building an effective lead generation program a while back. I like numbers.

Forecasting 40

Forecasting Social Media B2B Marketing Social Marketing 40