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B2B Email List Guide: Buy, Rent or Build Your List

Digital B2B Marketing

SEPTEMBER 10, 2013

Whether you want to promote your upcoming webcast, send a multi-channel campaign, or give your telemarketing team a list of contacts to call down on, it starts with a list. So should you rent, buy or build an email list? Buying a B2B List. Historically purchased lists have had a bad reputation for quality.

Buy

100

Buy ReadyContacts Ad brokers Ad Building

100

B2B data decay and list rental – buyer beware!

Biznology

FEBRUARY 13, 2015

Overview: There are four primary elements of a B2B targeted marketing campaign: Targeting, segmentation and list selection. Offer for response. Of the four, no experienced B2B marketer disagrees that the targeting, segmentation and list element is the most important. Internal lists are primarily customer or past lead lists.

List Brokers

List Brokers Ad brokers B2B Work Management

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