Demandbase: A New Twist In The Lead Management Automation Market
Online Marketing Institute
JULY 31, 2009
These methods are becoming less and less effective - email open rates are falling, response rates are falling, connect rates on phone calls are declining, etc. But to collect this information without their permission - and then act on it with a cold call or even an email - seems to me to be technology going too far.
Let's personalize your content