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10 B2B Marketing Presentations to Favorite on Slideshare

KoMarketing Associates

As we’ve explored this social media site for ourselves and for our clients, there is certainly a wealth of great content to be found, from talented professionals, publications and organizations. Here are ten presentations and accounts that we recommend viewing and “favoriting” for B2B marketing knowledge.

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The 1-2-3 Guide to SEO Competitor Analysis

Marketing Insider Group

We like to use tools like Google Analytics to see which keywords are driving traffic to our site. Take a look at how many people are finding your competitors’ sites naturally through search engines. Take a look at their meta tags, content quality, and site structure. The more quality sites that link to yours, the better.

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Does Marketing Have A Marketing Problem?

Marketing Insider Group

The Internet Changed Everything. As the internet started to take shape, companies turned their fancy corporate brochures into fancy corporate websites. This was the title of a presentation I was giving about 10 years ago. I probably delivered a version of this presentation 100 times, in 20 different places.

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How To Spice Up Your Social Media B2B Marketing

Navigate the Channel

Look for creative methods of presentation, such as animation, timelapse, and diaries. Influencers can be internet personalities that you provide the product or service to, or they can be your own employees. Then they look at your website but doesn’t return to your site for days. They then place an order.

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Get Your Business Listed on Google: The Complete Guide

Marketing Insider Group

Last week we covered some of the basics of adding your site to Google. After that, you can enter the name of your business into the search bar presented to you. The category that you choose will determine which queries your business presents under within Google’s directory. Invest in SEO Services for Your Site.

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Website Design Trends for 2021

Webbiquity

Maximalist web design thrives on leftover elements from brutalist websites, although present in a less aggressive way. This approach will give more freedom to designers, but the challenge of not overwhelming site visitors will remain. Don’t buy through “review sites” and give your money to Gartner.

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Customers Await Recharged Sellers

Zoominfo

Census Bureau — thanks to the pervasiveness of the internet, mobile phones, and social media. In response, eCommerce sites sprouted up in greater numbers in 2020, according to ZoomInfo’s data. Shopping carts roll to customers’ homes. However, eCommerce has become an outright juggernaut in these recent, strange times.

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