86% of Software Buyers Use Peer Review Sites to Make a Purchase. How Discoverable is Your Brand?
Directive Agency
APRIL 21, 2023
Directories, also known as review sites , are an important source of information for buyers. In fact, 86% of software buyers use peer review sites when buying software. Cost-per-click (CPC) auctions : vendors bid to rank higher in a directory category page and pay per click to their site to generate leads.
Let's personalize your content