7 Ways to Create More Interesting Content for Your Blog

Act-On

Creating engaging, interesting content is a top priority for marketers, yet only 30 percent say they are effective at it. If they are capturing lots of replies, there’s likely enough interest to warrant a blog post. Content Marketing blog content interesting content

Account Based Marketing and its Growing Interest Among B2B CMOs

Modern Marketing

" So Why The Growing Interest In ABM?

GDPR and Legitimate Interest

Smarte

In the current scenario, there is lot of ambiguity with regards to ‘Consent’ and ‘Legitimate Interest’ and a lot of misconceptions are the talk of town about the concept of lawful basis. Legitimate Interest. Purpose test – is there a legitimate interest behind the processing?

Every Day Life is very Interesting

Ambal's Amusings

Top: #dominantalleles (or something of that sort) Gets the fix-things-and-help-Amma genes from both sides of … Continue reading Every Day Life is very Interesting. Life/Experiences Parenting/Growing up interesting lifeMany of you ask me – “Ambal – How do you have so many things to say about every day boring things and occurrences?” ” I don’t know quite know how to answer that question. So, let me do a show-and-tell.

Best Practices for Selling to Government Agencies

Researching the government agency you are interested in. find out what government agencies may be interested in. interested in, pay close attention to the chain of command. are key to keeping the client‘s interest. ? established a great line of communication and interest.

My Lack of Interest in Shopping

Ambal's Amusings

To all those that are repulsed by and shocked at my lack of interest in shopping … check out philanthropist Sudha Murthy‘s brilliant interview and her comments on shopping.

How Do You Produce More Interesting Content? [CHART]

Modern Marketing

The real question you should be asking yourself is: How do I create content that is going to be interesting to my intended audience? Having a detailed understanding of what your audience is interested in is imperative. How Do You Produce More Interesting Content?

Survey: Digital Marketers Show Most Interest in Advertising on Instagram

KoMarketing Associates

The majority (64 percent) said that they were most interested in advertising on Instagram. Snapchat, Facebook and Instagram continue to grow in popularity as digital advertising channels, but which networks lead the pack? In an effort to gauge how marketers are utilizing social platforms, Ad Age and RBC Capital Markets recently surveyed 1,600 marketing professionals.

Interesting content marketing trends to watch for in 2017

Biznology

Not only do you immediately gain access to an interested target audience, but they also have a level of trust in the influencer that will be transferred to your brand. The post Interesting content marketing trends to watch for in 2017 appeared first on Biznology.

Customer Lifecycle Metrics, Part 2: Capture Interest, Gather Insight

Act-On

By tracking the activity of your anonymous website visitors, you can find out what they’re interested in. Lead capture forms : Use web forms to serve up gated content or offer email subscriptions, where the prospect provides information (such as a name and email address) in order to download, view, or continue to receive the information they’re interested in.

MarTech Conference: Some Random Impressions and Interesting New Vendors

Customer Experience Matrix

What’s interesting is that the system looks for different types of influencers and designs different campaigns based on different user goals (traffic, followers, reviews, etc.) Of course, there were many other interesting exhibitors; apologies to those I''ve left out. I spent last Tuesday and Wednesday at the MarTech Conference in San Francisco, where close to 1,000 marketing technologists heard sage advice, shared experiences, and otherwise frolicked with their peers.

How B2B Marketing is Changing in 2018

expressed no interest. these programs or expressed an interest in. 1How B2B Marketing. is Changing in 2018 Insights on Priorities, Tactics, and Challenges.

Content Is King Only When The Kingdom Is Interested

Marketing Insider Group

My kids always loved that part and invariably asked me “What if the kingdom does not think the king is interesting? Doesn’t the kingdom need to be interested in what the king has to say?” Now there is an interesting point to ponder! For content to be king, the kingdom needs to be interested in what the king is saying. The post Content Is King Only When The Kingdom Is Interested appeared first on B2B Marketing Insider.

Interesting Marketing Trends of Small Businesses [Infographic]

Cody Ward

Bolt Insurance Agency compiled an interesting infographic that compiles research and data from Constant Contact, Facebook, Twitter, LinkedIn, YouTube, e-Dialog, ExactTarget, and the U.S.

Is your brand making maximizing interest from potential customers?

Biznology

At the top of the funnel your emails should be focused on providing value in different ways with the goal being to find out what type of content, or product/service, each prospect is interested in. The post Is your brand making maximizing interest from potential customers?

How to Write a Successful Letter of Interest in 2018

Hubspot

How do you express interest in joining a company when the position you want isn't currently available? One of the most effective ways to grab a hiring manager’s attention and get your foot in the door is by writing a letter of interest to the company. What Is a Letter of Interest?

How To Generate ROI (Return On Interesting) With Content Marketing

Marketing Insider Group

Recently one of my colleagues discussed the concept of “Return On Interesting” with Content Strategy. So here it is verbatim: Why Interesting is Important. ROI = Return on Interesting. It’s centered around defining a group of people with common interests.

Build a Successful and Results-Driven Sales Culture

Speaker: Gary Galvin, CEO, Galvin Technologies

If you’re a sales manager interested in learning how to effectively manage your sales team, then this webinar is for you. Every business asks the same question: How can we increase revenue?

Video Strategy: The Awareness, Interest, and Decision.

Vidyard

Secondly, videos to capture the user’s attention that will be effective in creating interest or even mystery with the viewer this is the Interest. The Interest. – Use this videos in your Marketing campaigns, send them to specific users to which you’ll know they will be interested. The post Video Strategy: The Awareness, Interest, and Decision.

Interesting Infographics: 10 Biggest Office Distractions

LEADership

NOTE: it would be interesting to add up the hours we spend online – any guesses? The post Interesting Infographics: 10 Biggest Office Distractions appeared first on LEADership.

Live or Virtual … Interesting October B2B Events

ANNUITAS

There is much more to a demand generation strategy than deciding which tactics you want to use next quarter. Blog B2B marketing events B2B MarketingProfs Forum Carlos Hidalgo CMO Pulse Summit Demand Gen Inbound Marketing Summit Jason Stewart

Are You Interesting To Me?

The Content Factor

Once tweeting and checking-in have become mainstream, the next trend in communications will be "passive conversation discovery," blogs Eloqua's Steve Woods. read more.

Seven Things Marketers Need to Know About Lead Generation

Speaker: Douglas Burdett, Host of The Marketing Book Podcast, Founder/Principal of ARTILLERY

Lead generation is the process of attracting and converting strangers and prospects into someone who has indicated interest in your company's product or service.

Intercom "Smart Campaigns" Replace Decision Trees: Interesting But Not Perfect

Customer Experience Matrix

I got all excited when I saw this description from messaging vendor Intercom about new "smart campaigns" in marketing automation that automatically send the best message at the best time in the best channel to each person without pre-designed campaign flows. Their critique of the current process -- essentially that fixed flows are too complicated -- is spot on. Alas, a deeper look left me a little disappointed.

Interesting Infographics: Nurture Your Leads With Narrative

LEADership

Sleeping Beauty Track: Send targeted content to sleeping contacts to re-capture their interest. interest. The post Interesting Infographics: Nurture Your Leads With Narrative appeared first on LEADership.

Interesting Infographics: The Story Behind Influencer Marketing

LEADership

The post Interesting Infographics: The Story Behind Influencer Marketing appeared first on LEADership. Let’s face it – people are savvy to advertising.

Interesting Infographics: The Power Of Brand Storytelling

LEADership

66% of those polled felt that they were most interested in hearing stories about regular people, as opposed to 38% who were curious about the brand’s customers and just 19% who wanted to hear about celebrities or the brand’s employees (a mere 10% wanted to be exposed to stories about a brand’s CEO).

Interesting Infographics: Creating a Sustainable Marketing Strategy

LEADership

The post Interesting Infographics: Creating a Sustainable Marketing Strategy appeared first on LEADership by Louis Foong, CEO The ALEA Group. A marketing campaign can be a delicate thing – you need to make sure that your message is clear and effective. You have to aim it at the right people.

GDPR Deep Dive: What Counts as “Legitimate Interest?”

Convert

Give them a legitimate interest exception, and they’ll cold email all of LinkedIn. And legitimate interests is well set up to be the most misused. You know what they say—you give them a finger, they will take the hand.

Interesting Infographics: How To Make Profitable Conversations

LEADership

This week’s “interesting infographic” explains how your content spurs discussions with your consumers. The post Interesting Infographics: How To Make Profitable Conversations appeared first on LEADership. How much of an influence does your content have on your bottom line?

Topic of Interest Based Nurturing

Modern B2B Marketing

But, we have found that lead interest differs per track. For instance, in one nurture track some marketers may be interested in social marketing, while others are more interested in event marketing. If someone is interested in social, send them social content pieces.

Interesting Infographics: The Business Case for Personalization

LEADership

The post Interesting Infographics: The Business Case for Personalization appeared first on LEADership by Louis Foong, CEO The ALEA Group. In a world in which we are bombarded with messages and advertisements, it’s easy for the average consumer to tune out.

Interesting Infographics: Who Is Your B2B Buyer?

LEADership

Another interesting number to note: 25% of corporate buyers have revealed that if their suppliers offered more services via efficient mobile-optimized websites, they would increase their chances of spending over $5,000 on a purchase. The post Interesting Infographics: Who Is Your B2B Buyer?

Interesting Infographics: How Valuable Is Marketing Automation?

LEADership

The post Interesting Infographics: How Valuable Is Marketing Automation? How effective is marketing automation on your company? Note: If you want to read my take on it, please see this post on why marketing automation fails.).

Write for Your Reader: Using Google Analytics to Capture Your Audience’s Interest

KoMarketing Associates

When working to create content that readers will enjoy, you will need to dig into Google Analytics and learn about what interests your audience. Your audience will continue to read these posts because they are interested in the keyword topic.

10 Interesting Digital Marketing Stats to Ring in 2018

Navigate the Channel

84% of millennial B2B decision-makers regard their mobile device as a critical tool – and 76% of older B2B buyers agree.

Interesting Infographics: Who Do People Buy From?

LEADership

In today’s Interesting Infographic, we focus on the buyer – who do B2B buyers purchase from and why? The post Interesting Infographics: Who Do People Buy From? What resonates best with a B2B buyer? We can use this information to re-energize our B2B demand generation.

AIM3D’s Most Interesting 3D Metal Printing Concept

Listenloop

The AIM3D ExAM 255 3D metal printer. The new wave of 3D metal printing continues, and one of the. Read the whole entry. » » printer

Interesting Infographics: Signatures of Tech Entrepreneurs

LEADership

I like to share interesting information of all sorts in this space, and today I want to have a little fun with it. The post Interesting Infographics: Signatures of Tech Entrepreneurs appeared first on LEADership by Louis Foong, CEO The ALEA Group.

17 Great Microsite Examples for Driving Buyer Interest

SnapApp

Take those readers along for an interesting ride, and they’re also much more likely to take action at the end. . The smart part is that anyone who nods along to the narrative is sure to be interested in the movie at the end. That’s an interesting enough story on its own.

Interesting Infographics: Email Marketing Stats to Blow Your Mind

LEADership

The post Interesting Infographics: Email Marketing Stats to Blow Your Mind appeared first on LEADership by Louis Foong, CEO The ALEA Group.

5 Tips for Creating Interesting Content on Your Accounting Blog

Hinge Marketing

Here are some simple ways to offer interesting content on your accounting or financial services firm’s blog. Blog visitors who view listicles know that they won’t have to sift through a bunch of words to find specific points that might be of interest to them.

Interesting Infographics: The Incredible Way Your Brain Sees a Logo

LEADership

Thanks to LogoMaker for this interesting infographic. The post Interesting Infographics: The Incredible Way Your Brain Sees a Logo appeared first on LEADership.