7 Ways to Create More Interesting Content for Your Blog

Act-On

Creating engaging, interesting content is a top priority for marketers, yet only 30 percent say they are effective at it. If they are capturing lots of replies, there’s likely enough interest to warrant a blog post. Content Marketing blog content interesting content

GDPR and Legitimate Interest

Smarte

In the current scenario, there is lot of ambiguity with regards to ‘Consent’ and ‘Legitimate Interest’ and a lot of misconceptions are the talk of town about the concept of lawful basis. Legitimate Interest. Purpose test – is there a legitimate interest behind the processing?

Account Based Marketing and its Growing Interest Among B2B CMOs

Modern Marketing

" So Why The Growing Interest In ABM?

Every Day Life is very Interesting

Ambal's Amusings

Top: #dominantalleles (or something of that sort) Gets the fix-things-and-help-Amma genes from both sides of … Continue reading Every Day Life is very Interesting. Life/Experiences Parenting/Growing up interesting lifeMany of you ask me – “Ambal – How do you have so many things to say about every day boring things and occurrences?” ” I don’t know quite know how to answer that question. So, let me do a show-and-tell.

How to to Double (Yes, We Mean Double) the Impact of Your Content Strategy

After reviewing it, we asked them some questions, which led to some interesting results in three main. Good vs. Great: How to Double (Yes, We Mean Double).

Customer Lifecycle Metrics, Part 2: Capture Interest, Gather Insight

Act-On

By tracking the activity of your anonymous website visitors, you can find out what they’re interested in. Lead capture forms : Use web forms to serve up gated content or offer email subscriptions, where the prospect provides information (such as a name and email address) in order to download, view, or continue to receive the information they’re interested in.

Interesting Marketing Trends of Small Businesses [Infographic]

Cody Ward

Bolt Insurance Agency compiled an interesting infographic that compiles research and data from Constant Contact, Facebook, Twitter, LinkedIn, YouTube, e-Dialog, ExactTarget, and the U.S.

Is your brand making maximizing interest from potential customers?

Biznology

At the top of the funnel your emails should be focused on providing value in different ways with the goal being to find out what type of content, or product/service, each prospect is interested in. The post Is your brand making maximizing interest from potential customers?

Survey: Digital Marketers Show Most Interest in Advertising on Instagram

KoMarketing Associates

The majority (64 percent) said that they were most interested in advertising on Instagram. Snapchat, Facebook and Instagram continue to grow in popularity as digital advertising channels, but which networks lead the pack? In an effort to gauge how marketers are utilizing social platforms, Ad Age and RBC Capital Markets recently surveyed 1,600 marketing professionals.

Report: How Top Businesses Approach Content Creation

Interestingly, that was true both among content professionals with lean budgets and those with. Interestingly, 15 percent of respondents noted that they.

How to Write a Successful Letter of Interest in 2018

Hubspot

How do you express interest in joining a company when the position you want isn't currently available? One of the most effective ways to grab a hiring manager’s attention and get your foot in the door is by writing a letter of interest to the company. What Is a Letter of Interest?

How Do You Produce More Interesting Content? [CHART]

Modern Marketing

The real question you should be asking yourself is: How do I create content that is going to be interesting to my intended audience? Having a detailed understanding of what your audience is interested in is imperative. How Do You Produce More Interesting Content?

Video Strategy: The Awareness, Interest, and Decision.

Vidyard

Secondly, videos to capture the user’s attention that will be effective in creating interest or even mystery with the viewer this is the Interest. The Interest. – Use this videos in your Marketing campaigns, send them to specific users to which you’ll know they will be interested. The post Video Strategy: The Awareness, Interest, and Decision.

Intercom "Smart Campaigns" Replace Decision Trees: Interesting But Not Perfect

Customer Experience Matrix

I got all excited when I saw this description from messaging vendor Intercom about new "smart campaigns" in marketing automation that automatically send the best message at the best time in the best channel to each person without pre-designed campaign flows. Their critique of the current process -- essentially that fixed flows are too complicated -- is spot on. Alas, a deeper look left me a little disappointed.

MarTech Conference: Some Random Impressions and Interesting New Vendors

Customer Experience Matrix

What’s interesting is that the system looks for different types of influencers and designs different campaigns based on different user goals (traffic, followers, reviews, etc.) Of course, there were many other interesting exhibitors; apologies to those I''ve left out. I spent last Tuesday and Wednesday at the MarTech Conference in San Francisco, where close to 1,000 marketing technologists heard sage advice, shared experiences, and otherwise frolicked with their peers.

Watch Your Tone! The Ultimate Guide to Developing Your Company’s Tone of Voice

can start and forget Informal, Non-technical You’ve got my interest, but where’s the proof? effective, because customers “don’t have the time or the interest to understand technology. To keep readers interested, vary the. peek one’s interest” instead. WATCH YOUR TONE!

Content Is King Only When The Kingdom Is Interested

Marketing Insider Group

My kids always loved that part and invariably asked me “What if the kingdom does not think the king is interesting? Doesn’t the kingdom need to be interested in what the king has to say?” Now there is an interesting point to ponder! For content to be king, the kingdom needs to be interested in what the king is saying. The post Content Is King Only When The Kingdom Is Interested appeared first on B2B Marketing Insider.

Interesting Infographics: Creating a Sustainable Marketing Strategy

LEADership

The post Interesting Infographics: Creating a Sustainable Marketing Strategy appeared first on LEADership by Louis Foong, CEO The ALEA Group. A marketing campaign can be a delicate thing – you need to make sure that your message is clear and effective. You have to aim it at the right people.

Are You Interesting To Me?

The Content Factor

Once tweeting and checking-in have become mainstream, the next trend in communications will be "passive conversation discovery," blogs Eloqua's Steve Woods. read more.

Topic of Interest Based Nurturing

Modern B2B Marketing

But, we have found that lead interest differs per track. For instance, in one nurture track some marketers may be interested in social marketing, while others are more interested in event marketing. If someone is interested in social, send them social content pieces.

Seven Things Marketers Need to Know About Lead Generation

Speaker: Douglas Burdett, Host of The Marketing Book Podcast, Founder/Principal of ARTILLERY

Lead generation is the process of attracting and converting strangers and prospects into someone who has indicated interest in your company's product or service.

Live or Virtual … Interesting October B2B Events

ANNUITAS

There is much more to a demand generation strategy than deciding which tactics you want to use next quarter. Blog B2B marketing events B2B MarketingProfs Forum Carlos Hidalgo CMO Pulse Summit Demand Gen Inbound Marketing Summit Jason Stewart

10 Interesting Digital Marketing Stats to Ring in 2018

Navigate the Channel

84% of millennial B2B decision-makers regard their mobile device as a critical tool – and 76% of older B2B buyers agree.

AIM3D’s Most Interesting 3D Metal Printing Concept

Listenloop

The AIM3D ExAM 255 3D metal printer. The new wave of 3D metal printing continues, and one of the. Read the whole entry. » » printer

How To Generate ROI (Return On Interesting) With Content Marketing

Marketing Insider Group

Recently one of my colleagues discussed the concept of “Return On Interesting” with Content Strategy. So here it is verbatim: Why Interesting is Important. ROI = Return on Interesting. It’s centered around defining a group of people with common interests.

17 Great Microsite Examples for Driving Buyer Interest

SnapApp

Take those readers along for an interesting ride, and they’re also much more likely to take action at the end. . The smart part is that anyone who nods along to the narrative is sure to be interested in the movie at the end. That’s an interesting enough story on its own.

Interesting Infographics: Email Marketing Stats to Blow Your Mind

LEADership

The post Interesting Infographics: Email Marketing Stats to Blow Your Mind appeared first on LEADership by Louis Foong, CEO The ALEA Group.

Interesting Infographics: 10 Biggest Office Distractions

LEADership

NOTE: it would be interesting to add up the hours we spend online – any guesses? The post Interesting Infographics: 10 Biggest Office Distractions appeared first on LEADership.

8 Interesting Things You Probably Didn't Know About Google's Algorithm

Hubspot

In splitting it up into two sections -- the eight years before and after 2008, respectively -- we noticed something interesting. It seems to be largely intended for people who are interested in becoming evaluators.

Interesting Infographics: Customer Experience Analysis – Retain Your Revenue!

LEADership

For a change of pace today , I thought you would find this to be an “Interesting Infographic”! The post Interesting Infographics: Customer Experience Analysis – Retain Your Revenue!

Interesting Infographics: Marketers Want S’More Technology

LEADership

There is clearly an interest in branching out and working with multiple technologies and technology providers, with a trend towards analytics and management systems.

Interesting Infographics: Converting Chats to Sales

LEADership

The post Interesting Infographics: Converting Chats to Sales appeared first on LEADership by Louis Foong, CEO The ALEA Group.

Interesting Infographics: The State of Predictive Analytics

LEADership

I hope that you found this infographic as interesting as I did. The post Interesting Infographics: The State of Predictive Analytics appeared first on LEADership by Louis Foong, CEO The ALEA Group.

Interesting Infographics: The Evolution of the Strategic CMO

LEADership

The post Interesting Infographics: The Evolution of the Strategic CMO appeared first on LEADership by Louis Foong, CEO The ALEA Group.

CMO 69

Interesting Infographics: Influencer Marketing Drives 11x more ROI

LEADership

The post Interesting Infographics: Influencer Marketing Drives 11x more ROI appeared first on LEADership by Louis Foong, CEO The ALEA Group. Influencer marketing is a lot more sophisticated than just buying banner ad space.

Interesting Infographics: The Story Behind Influencer Marketing

LEADership

The post Interesting Infographics: The Story Behind Influencer Marketing appeared first on LEADership. Let’s face it – people are savvy to advertising.

Interesting Infographics: Nurture Your Leads With Narrative

LEADership

Sleeping Beauty Track: Send targeted content to sleeping contacts to re-capture their interest. interest. The post Interesting Infographics: Nurture Your Leads With Narrative appeared first on LEADership.

Interesting Infographics: How the Brain Processes Content

LEADership

The post Interesting Infographics: How the Brain Processes Content appeared first on LEADership by Louis Foong, CEO The ALEA Group. Content marketing is an art, but I’m here to tell you that it is also a science! This week, I want to take a bit of a psychological perspective and look at the way that our brains react to content.

Lead Management Methods: Point of Interest, Hybrid, and Unique

Marketing Converts

They are: point of interest, hybrid, and unique. Point of Interest (POI). This is likely one of the most inane, boring topics in B2B marketing, so please bear with me. It’s also a topic that no one really has written much about.

Interesting Infographics: Anatomy of Email Outreach

LEADership

Try to avoid the following email faux pas : Reaching out to media outlets that aren’t interested. The post Interesting Infographics: Anatomy of Email Outreach appeared first on LEADership by Louis Foong, CEO The ALEA Group.