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The Three Remote Work Models

Zoominfo

“Building a successful remote work culture is about getting the job done and trusting that people have the maturity and responsibility needed to accomplish their work goals,” says Val Kirilova, head of people and talent at Rockerbox, a remote-first company. Employers need to be clear about what employees need to accomplish.

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Email Marketing Certification: Welcome the First Litmus-Certified Email Pros

Litmus

They attended three marketing-focused workshops to learn how to: Review campaigns, performance, and subscriber interactions to tailor future initiatives based on changing customer expectations. These Litmus-Certified Email Designers were required to show their ability to code accessible, responsive, and interactive HTML email campaigns.

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Our Favorite Trends from Litmus Live

Litmus

With the help of email mastermind Val Geisler , we looked at a number of campaigns and discussed how to supercharge your welcome and onboarding emails. We’re thrilled that Val decided to join us at Litmus Live this year to dig really deep into the topic of onboarding and lifecycle emails.

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Level Up Your Email Skills: What You’ll Learn at our Litmus Live 2019 Workshops

Litmus

Over the course of four hours, our interactive workshops combine lecture, group discussion, and hands-on exercises packed with insights from top minds in email marketing. Getting Started with Interactive Email. Litmus’ own Principal Email Engineer, Alice Li, will cover: How interactivity makes email more engaging—and more powerful.

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Black Friday Isn’t Dead. Here’s How to Win More Online Sales in 2020

Unbounce

If you’re able to interact in ways the impersonal big box stores will never be able to match, you’ll be able to build stronger long-term relationships with shoppers. Val Geisler, CEO of Fix My Churn , pointed out on Twitter what happens when you repeatedly try to push the same deal to shoppers.

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Email inspiration: 16 places to look for exciting email examples

Litmus

You might be in the beginning stages of coming up with a new email nurture or want to learn more about how your subscribers interact with a different email design. You just saw a really cool interactive email in your own inbox, and it blew your socks off. The Open Rates Newsletter from Val Geisler. Did it actually work?

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Don’t Fear Chatbots If You Have a Rich Content Strategy

Content Marketing Institute

Here’s an example of a typical chatbot interaction. If the interaction happens in a text-based chat window, the bot returns a text answer, which may include charts and other visuals. This interaction pairs a question and an answer. Automating Your Customer Interactions: Get Ready for Chatbots. Click To Tweet.