Rethink PowerPoint Presentations


PowerPoint has been around since 1987, and it’s still the go-to or just about any business presentation. How to Use Ceros for Presentations. People often ask, “When should we use an interactive platform?” Start with One Presentation. Blog Ceros PowerPoint presentations

How to Nail Interactive Presentations, According to HubSpot Experts


I can distinctly remember being extremely excited to attend a presentation from a speaker whose book I had read and loved in class. This is true regardless of the marketing medium, from advertisements to presentations. Why are interactive presentations important?


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Examples of Tech Companies Using Interactive Content to Drive Leads


By investing in Interactive Marketing. The production of interactive content offers the consumer an extremely engaging environment, making them a part of their own experience. . The interaction results in several benefits, which we will address in this text.

Which social media channels should your brand be present?


What social media channels should your brand be present? But those are not the only relevant stats when it comes to defining if your brand should be present on social media. What social media channels should your brand be present?

Win Sales Calls with Webinar Production

Speaker: Dawn Baron, President, Passion Profits Consulting, and Shelley Trout, Webinar Producer, Aggregage

As a B2B marketer in 2020, you are being asked to do a lot: brand building, create content, build position as thought leader, generate leads, create ongoing touchpoints with prospects, and ideally generate sales calls. And do all of this with limited resources and time in a crowded world that is fighting you for attention. That’s a big challenge, and we believe a key part of the answer to that challenge is the smart application of webinars for B2B audiences. If you have held back on doing webinars because of the level of effort, or if you want to up your webinar effectiveness, then you won’t want to miss this unique presentation with expert webinar producers Dawn Baron and Shelley Trout.

Stop presenting- Start engaging!


Here is an “inconvenient truth” that all sales and marketing professionals need to understand immediately: No-one wants to sit through a presentation on your products and services. Even if the sales team suddenly became experts at crisply articulating the company’s differentiated value proposition it still wouldn’t provide the knowledge that customers needed in those situations when the sales person was not present.

How to Present your Ideas like a Pro


Learning how to present your ideas with persuasion is an invaluable skill. Whether it’s in a team meeting, a client presentation, in a webinar or Zoom meeting (probably the most likely circumstance in the current environment), or to your peers at a conference, here’s a method and specific steps to get your audience on board with your idea. Well, you need to PASS your presentation: PREPARE your presentation effectively. Structure your presentation like a story.

Pro Speakers on How to Give a Perfect Keynote Presentation


Two years ago, I was asked to give a presentation about my HubSpot article on emotional marketing. Therein lies the importance of keynote presentations : to be effective, they should be educational and entertaining. Do you have a keynote presentation in your future?

5 tips to create a powerful business presentation [Step-by-step]


Business presentations are a great way to sell an idea, a product, or a project. Better presentations are within your company’s reach, though. With the right tools and techniques, you can start making powerful business presentations today !

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Ion Interactive Guide: Rock Content’s Interactive Marketing tool


Interactive content is the next stage of this journey, remarkable in the extremely engaging experience it offers users. The characteristics of interactive content alone tend to promote engagement and increase page time.

The Evolution of SEO [Video Presentation]


Posted by RobOusbey Last November, Moz VP Product, Rob Ousbey, gave a presentation at Web Con 2020 on the evolution of SEO, and we're sharing it with you today! Now let's think about how much data Google has about the way people interact with those search results.

Summer 2020 Release: Introducing Seismic Interactive Content


Today, I’m excited to announce that as part of our Seismic Summer 2020 Release, we are unveiling Seismic Interactive Content, a powerful new capability that delivers immersive, engaging buyer experiences. And 91% of customers prefer interactive/visual content delivered on demand.

23 Best Interactive Content Examples


23 Best Interactive Content Examples. That’s why it’s not surprising that multiple brands have chosen to incorporate different interactive content examples in various ways within their marketing toolkit. Why Interactive Content? Interactive Content Examples.

How to create an interactive map for your digital strategy


If you are struggling in engaging your leads, a very efficient option is using interactive content on your website. Discovering how to create an interactive map , for example, can become a competitive advantage. Moreover, with so much accessible data and information, putting them together in interactive content can be a way to generate relevance for your brand. What is an interactive map? How to create an interactive map for your digital strategy?

Improve Your Lead Segmentation Through Interactive Content


Improve Your Lead Segmentation Through Interactive Content. And this time it’s all about how to improve your lead segmentation through interactive content. . For those who have joined us just now, here is a quick introduction: What Is Interactive Content?

Increase the Impact of Your Briefing Center with MultiTaction and Kaon Interactive


CBC’s leverage applications created by Kaon Interactive on the MultiTaction iWall to see the big picture. If visitors get involved and actively participate in the experience, it is much more memorable versus passively watching a PowerPoint presentation. Interactive technology is a fundamental element of a branded environment and is a top consideration when designing these spaces. An interactive video wall will get your visitors out of their seats and up at the wall!

How to use interactive calculators in your SaaS strategy


Can Interactive Content help your company achieve more? Over the years, interactive marketing has gained traction as a strategy to present information to customers in the most straightforward and fun way possible. Tools like an interactive calculator can help you build rapport with customers with ease and present the most important aspects of your offer in a heartbeat. In this content, you will find out: Why your SaaS strategy needs an interactive calculator?

How Interactive Content Is Improving Tech Companies Content


It is necessary to create an interactive environment. Want to know how interactive content is improving tech companies content and leading them to better results? In this text, you will find out: What type of interactive content is more effective? Interactive Content

Are You Truly Persuasive When You Make Presentations?

Writing on the Web

To be truly persuasive, all professionals must make presentations. The most persuasive marketing tool that exists is face-to-face human interaction. Are your presentations truly persuasive , or could you improve? Even if you’re not in sales, and even if you’re a natural born speaker, you need to hone presentation skills so that you connect as confident, knowledgeable and trustworthy. Related posts: 7 Mistakes Speakers Make with Presentations.

How to Create Dynamic B2B Presentations for a Virtual World

Launch Marketing

In Benefits of a Digital Connection During a Global Pandemic , we explored the pivot from offline to online in depth as individuals increasingly turn to video communications services like Zoom to support previously in-person interactions. And while virtual presentations aren’t new, securing a conference room and presenting in person has been the more common historical norm. A strong presentation can drive traffic, generate leads, and create conversions.

3 Essential Ingredients For Your Engaging Sales Presentation


Those opening seconds are critical in holding the attention of your customers; therefore, your sales presentation needs to be compelling and relevant to each unique audience. While marketing has been trying to eliminate generic and boring presentations, salespeople tend to create content on their own, using inconsistent and often inaccurate corporate messaging. it is critical to deliver compelling presentations that tell your product story right the first time.

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How AWS Increased User Interactions on Its Website by 180,000 in One Week


With Amazon Web Services re:Invent right around the corner, AWS needed an innovative, visually engaging, interactive way to not just tell, but show their Global Cloud Infrastructure story in their booth, while also bringing the same story to life on their website. . The application had more than 1,200 interactions during the show and, several months later, it received resounding praise at the AWS annual SKO meeting on how effective it is at delivering the power of their story. . “I’m

Interactive Email’s Opportunities and Challenges


Enthusiasm for email interactivity is at an all-time high. Marketers told Litmus that creating interactive email experiences was going to be the biggest design trend of 2018 , and that’s a year after marketers declared that 2017 is the year of interactive email. However, email’s disruptive evolution from static message to mailable microsite presents many challenges. Interactive Email Opportunities. Interactive quizzes. Interactive Email Challenges.

How interactive case studies can leverage your conversions


The answers to this question may vary, but the fact is that investing in interactive content is currently the most effective way to engage the buyer. In this post, we’ll talk more about this strategy, focusing on interactive case studies. Here, you’ll learn: What are the benefits of an interactive content strategy? What are interactive case studies? How can interactive case studies fit your strategy? How to create interactive case studies?

13 Tips on How To Nail a Presentation To the Board of Directors


In college, I always made it a point to listen intently to presentations. I knew how stressful and nerve-wracking it was to present in a room of peers and authority figures. I would nod feverishly to let presenters know I was invested in their presentation.

How to Boost Lead Generation Through Interactive Content?


How to Boost Lead Generation Through Interactive Content? And, when we talk about content marketing, we can’t really skip interactive content, can we? 88% of marketers say interactive content differentiates them from their competitors. What Is Interactive Content?

12 Types of Interactive Content to Drive Better Engagement

Single Grain

Nowadays, interactive content is the boss, with 93% of marketers rating interactive content as highly effective at educating prospective customers: Today’s online shoppers want to interact with brands. TABLE OF CONTENTS: What Is Interactive Content? Interactive Video.

10 B2B Marketing Presentations to Favorite on Slideshare

KoMarketing Associates

Here are ten presentations and accounts that we recommend viewing and “favoriting” for B2B marketing knowledge. Coupled with their global digital overview , these presentations arm B2B marketers with a significant amount of information designed to guide mobile and social media tactics, in specific countries and regions, and across the globe. Jay Baer’s presentation provides a succinct overview along with six foundational pillars for getting started.

What Interaction Design is and what are the applications of this design area


Interaction Design is a part of IT that studies, plans, and applies interactivity points in both digital and physical systems. Also known as interaction design or IxD design , it aims to optimize the relationship between user and product. Where can we use Interaction Design?

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5 Simple Interactive Marketing Ideas for 2020

Martech Advisor

Interactive marketing can drive active engagement, improve brand recall, and make your content more meaningful and customer-centric. Here are our five simple interactive marketing ideas that can drive your 2020 marketing strategy. Interactive marketing is about crafting events to be driven by customers' actions. While customers enjoy actively engaging with interactive content, brands can gain a better understanding of users and the products or services.

The Power of Agency in Interactive Content: How to Create Stories in Which Your User is The Protagonist?


Media interactivity has been around for a while now. Because of the Internet’s architecture — a communication network that is fundamentally horizontal and decentralized — interactivity is one of its remarkable characteristics. But is everything interactive in the same way?

Kaon Interactive Named Finalist in SBANE New England Innovation Awards


The Smaller Business Association of New England (SBANE), sponsor of the New England Innovation Awards since its inception in 1986, proudly announces Kaon Interactive as a 2016 Finalist. Kaon Interactive was selected from 188 innovative organizations to compete in the final phase of this competition. The Finalists will present to judges on April 7th, 2016.

Boost Audience Engagement With These 21 Types of Interactive Content


Boost Audience Engagement With These 21 Types of Interactive Content. And when it comes to engagement, interactive content is the boss! In this blog, we will walk you through 21 interactive content types that will boost your engagement through the roof! Interactive Blogs.

Increase your conversions with an interactive email marketing strategy


In this article, we’ll present the latest possibility for email marketing: interactive email marketing , including: What is interactive email marketing? What are the benefits of using interactive materials in your campaigns? Ideas for interactive emails, with resources and examples to inspire you What to know before investing in these resources? What are the best tools for creating interactive content? What is interactive email marketing?

Interactive Content Guide: how to bring life to your Content Marketing strategy


It’s undeniable: interactive content like those really grabs our attention! People like creative and stimulant content, which escapes from the ordinary and lets them interact. Interactive content is the new strength of Content Marketing. How to produce interactive content?

Kaon AR® / Kaon VR® Video Presented on the Main Stage at Google I/O


Filed under: 3D Products , Channel Partners , Geek Talk , Hardware Trends , News , Sales Tools , Trade Show Trends Tagged: 3D Augmented Reality , AR , augmented reality , B2B engagement , B2B marketing , Google I/O , innovative marketing technologies , Kaon AR , Kaon Interactive , Kaon VR , Kaon's Solutions , marketing platform , virtual reality , VR. Check out this short video highlighting Kaon AR® and Kaon VR® capabilities as part of our High Velocity Marketing Platform ®.

Transform Your Landing Pages with Interactivity


Adding interactive content elements to a typical landing page increases the visitors’ opportunities to learn more about the product or service prior to completing a form. With any piece of content that we make interactive, the elements we add need to serve a purpose on the page and present value to the user. Interactive content elements on a landing page need the same consideration. What does a landing page consist of?