Fallbacks for Interactive Email: How to Combat Limited Support for Interactivity

Litmus

For the third year in a row, interactive email experiences were voted one of the hottest email design trends. So why don’t we see more interactive emails in our inboxes? For many brands, limited inbox provider support is the main reason they don’t send more interactive campaigns.

Interactive Email’s Opportunities and Challenges

Litmus

Enthusiasm for email interactivity is at an all-time high. Marketers told Litmus that creating interactive email experiences was going to be the biggest design trend of 2018 , and that’s a year after marketers declared that 2017 is the year of interactive email.

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ATAK Interactive Named HubSpot Gold Agency

ATAK Interactive

In the summer of 2018, I made a decision I did not think I would ever make – I decided that ATAK Interactive needed to become a HubSpot agency. The post ATAK Interactive Named HubSpot Gold Agency appeared first on ATAK Interactive.

The Interactive Guide to On-Page SEO

Webbiquity

This interactive graphic illustrates 14 vital components of on-page SEO best practices. Interactive graphic created with ThingLink. As this interactive graphic demonstrates, on-page SEO involves optimizing a number of technical, navigational, and design aspects.

Why Marketers Must Shift Conversations from Replacing Customers to Retaining Customers

Speaker: Ardath Albee, B2B Marketing Strategist and CEO, Marketing Interactions

Join Ardath Albee, CEO of Marketing Interactions, as she takes you through lessons learned going through this change at many different companies. It's 2019. Business models have shifted.

How to Use Interactive Content Marketing Platforms to Drive Business

BuzzSumo

Then, you’ll love discovering the potential of interactive content and how easy it can be to create. What Is Interactive Content? Interactive content is content that engages website visitors by inviting them to make decisions about their experience.

Why Interactive Sales and Marketing Applications are Not Enough for B2B Enterprise

Kaon

Recently, Kaon Interactive was named one of MarTech Series’ Top 250 B2B Technology Companies You Should Follow. The Kaon Interactive High Velocity Marketing Platform ® is what sets us apart from other 3D, AR, VR and hardware vendors in the crowded martech space.

Study: Video Now Providing 49% More Interactions for Marketers on Instagram

KoMarketing Associates

In addition, video is now driving more interaction for these account holders. Statistics indicated that video posts were providing 49% higher interactions for marketers. Hashtags also appeared to be a factor in terms of interaction for marketers.

13 Examples of Engaging Interactive Content

Marketing Insider Group

The post 13 Examples of Engaging Interactive Content appeared first on Marketing Insider Group. A company’s website is often the first touchpoint for new visitors coming to learn more about its services.

Three Simple Ways to Interact With Your Online Readers

Webbiquity

Few of us regular people ever interacted with the kind of individuals who wrote books, magazine articles, or even newspaper stories. The Internet, and more specifically blogging and social media , has changed the world dramatically in terms of writer-reader interaction.

3 Important Things A Chatbot Can’t Do (But an IVA Can)

Interactive Content Ideas For The Education Sector

Outgrow

Interactive Content Ideas For The Education Sector. Interactive content has found its way into our lives. Whether we realize this or not, we use interactive content every day; left, right and centre. Everybody loves interactive calculators. But interactive calculators?

How AWS Increased User Interactions on Its Website by 180,000 in One Week

Kaon

With Amazon Web Services re:Invent right around the corner, AWS needed an innovative, visually engaging, interactive way to not just tell, but show their Global Cloud Infrastructure story in their booth, while also bringing the same story to life on their website. .

Increase the Impact of Your Briefing Center with MultiTaction and Kaon Interactive

Kaon

CBC’s leverage applications created by Kaon Interactive on the MultiTaction iWall to see the big picture. Interactive technology is a fundamental element of a branded environment and is a top consideration when designing these spaces. About Kaon Interactive.

Interactive emails are a top trend, but is anyone using them?

Litmus

Interactivity has been a top email design trend for a few years, and it’s easy to see why. Interactive elements make an email more accessible, and often, more fun and engaging. Nearly half of marketers haven’t tried interactive design… and don’t plan to.

Win Sales Calls with Webinar Production

Speaker: Dawn Baron, President, Passion Profits Consulting, and Shelley Trout, Webinar Producer, Aggregage

Report: 86% of B2B Buyers Now Prefer Interactive Content from Marketers

KoMarketing Associates

When it comes to content marketing, new research suggests that B2B marketers may benefit from developing interactive assets, rather than ones with a static format.

Interactive Content Lessons from The Rosé Mansion

Content4Demand

Once you get your sample, you get to interact with the room, which has a fun design theme, series of props and Instagrammable opportunities. Well, the easy and rewarding experience got me thinking about how we can make B2B interactive experiences just as enjoyable as this one.

4 Tips for Creating Interactive Content

BuzzSumo

While many options exist, interactive content is designed with the sole purpose of grabbing your visitors’ attention and keeping it until they are satisfied. 4 Examples Interactive Content Marketing Platform. Maybe the most popular form of interactive content is the basic quiz.

Report: Interactive Content May Boost Content Marketing Strategies

KoMarketing Associates

Content marketing can be challenging for some marketers, but new research suggests that interactive content may be the key to overcoming common obstacles. Demand Metric recently partnered with Ion Interactive to conduct the “Content Experience Impact and the Buyer’s Journey” report. Research showed that interactive content vs. passive content is more likely to be effective at educating buyers and differentiating companies from their competitors.

Togetherness: Achieving Sales and Marketing Alignment

Speaker: Jeff Davis, Founder, jd2 Consulting Group

How Personalization Takes Interactive Content to the Next Level

Marketing Insider Group

When we talk about interactive marketing content, we often use the word dialogue. The post How Personalization Takes Interactive Content to the Next Level appeared first on Marketing Insider Group.

The 24 Best Interactive Websites of 2015

ScribbleLive

Everyone’s been raving about the popularity of web video this year, but a less talked-about form of visual content—interactive websites—can be way more engaging. Use interactivity to create a distinct experience for each viewer. Important because: This interactive is sheer fun.

Periscope Up: Is Live Interactive TV (Finally) Here?

Biznology

Almost since the moment the Internet was commercialized, we’ve been talking about the promise of live interactive TV. Google+ Hangouts on Air and Twitch TV are probably the closest we’ve gotten to real-time interactive TV. So, is live interactive TV here?

4 Interactive Video Marketing Examples That Mastered The Medium

Marketing Insider Group

The post 4 Interactive Video Marketing Examples That Mastered The Medium appeared first on Marketing Insider Group. You’ve heard it before. Visual content is powerful. Some would even say it is even the future of content marketing.

Medium 242

Marketing and Sales Alignment for A Supercharged LinkedIn Strategy

Speaker: Candyce Edelen, CEO, PropelGrowth

It feeds a customer-centric sales process and enables a human-to-human interaction with very low cost compared to other prospecting methods. Used properly, LinkedIn is the ultimate prospecting tool for B2B sales.

NICE Interactions 2018 Recap

Aberdeen

Last week, I traveled to Las Vegas to attend Interactions 2018, the annual user event of NICE and inContact. First, a quick comparison between Interactions last year (2017) and this year. The post NICE Interactions 2018 Recap appeared first on Aberdeen Essentials.

12 Photos from SXSW Interactive

Modern Marketing

by Jesse Noyes | Tweet this Another South By Southwest Interactive festival is wrapping up. We give you 12 photos from this year’s SXSW Interactive festival. 12 Photos from SXSW Interactive is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing.

Interactive Content Ideas For Your SaaS Business

Outgrow

Interactive Content Ideas For Your SaaS Business. Sometimes we feel that interactive content is like a type-A extrovert. You can take interactive content to any party, and you won’t have to worry about them lurking in the corner.

Stronger Inbound Marketing With Interactive Content: How to Get Started

Marketing Insider Group

The post Stronger Inbound Marketing With Interactive Content: How to Get Started appeared first on Marketing Insider Group. You’re probably already familiar with inbound marketing methodology, as it’s become a popular marketing approach over the past 10 years.

4 Steps to Developing Your Customer Care Strategy

Customer Intelligence: The Hidden Power of Interactive Content

The ROI Guy

Interactive Content to Improve Customer Intelligence Interactive content can help overcome the engagement challenge – using value-added dynamic content to capture more intelligence from your prospects.

Interactive 3D Product Applications Supercharge CiscoLive! 2015

Kaon

Kaon’s 3D interactive solutions were a big hit at CiscoLive 2015 in San Diego! Check out all the photos of prospects and employees interacting with our applications on touch screens, mobile devices, and the Kaon v-Rack. 2015 , Kaon Interactive , Kaon v-Rack , mobile devices.

Bolster Your Content Strategy With Interactive Video

Marketing Insider Group

But video doesn’t have to simply be a static asset – new technologies that allow for interactive video are turning videos from single play-through experiences into engaging content pieces. The post Bolster Your Content Strategy With Interactive Video appeared first on Marketing Insider Group.

Killer (Award-Winning!) Interactive Content You Should Copy

Content4Demand

The holiday marketing “advent” calendar we published at the end of 2018 earned an award for Interactive Content (our favorite category !). More than 442 visitors opened the interactive asset we built in the Ceros platform. The Interactive Asset.

9 Award-Winning Customer Advocacy Success Stories

Interactive video for sales just got a big boost from Apple

Biznology

A type of video experience that is not like watching TV—and is new to most smart phone users— is “interactive” video. With interactive video, the viewer can take charge of the experience by clicking objects on the screen. Interactive video used to be hard.