Top Rank Marketing

FEBRUARY 5, 2024

Leveling up your SEO content strategy won’t require you to devote your entire budget to producing Spielberg-quality videos or going viral on TikTok. What makes this strategy ineffective is how it overlooks user intent and fails to capture the diversity of search queries. That isn’t necessarily as difficult as it may sound.

SEO 98

SEO Marketing & Strategy Content Lead Scoring 98

Contently

SEPTEMBER 20, 2022

.” While many top-performing pages in the report were re-sharing sensationalized content or misinformation related to political issues, the lack of consequences faced by those page admins demonstrated the ease—and potential value—of plagiarizing viral content to reach a larger social audience. Protect your content. Look at the optics.

Ethics 121

Ethics Social Media Trends Copyright 121

Oktopost

FEBRUARY 29, 2024

Intent Data: Monitoring likes, shares, comments, and other forms of engagement to better understand where your customers are in the funnel, what topics interest them, and how likely they are to make a purchase. Likes and Shares: Reflects the popularity and virality of content among consumers.

ROI 62

ROI Organization Top of Funnel B2B 62

Zoominfo

MARCH 17, 2021

A reliable SEO checklist also helps optimize your content to make it more search-engine friendly and help it match user intent. For example, viral content on your social media accounts may help your search engine ranking more so than those with a minor social presence. Engage in Guest Posting. Explore Social Media.

Traffic 246

Traffic SEO Marketing Websites Zoominfo 246

Convince & Convert

DECEMBER 15, 2023

There were days when each Instagram or LinkedIn post had 15 or more hashtags and people used them based on popularity and what was going viral. Quality ensures that you address pain points, satisfy search intent and develop trust in your audience by delivering guaranteed value. But the way you use them has changed.

Social Media 154

Social Media SEO Cost Per Click Media 154

Navigate the Channel

JANUARY 8, 2024

These brief, intent-driven interactions represent critical opportunities for businesses to connect with their target audiences in a personalized and timely manner. I-Want-to-Go Moments: These moments occur when people are looking for local businesses, often with the intent to visit. Go here for more on this from Google.

Trends 123

Trends Marketing & Strategy Marketing Strategy Paid Search Agency 123

ClickZ

JUNE 15, 2023

Go through your keyword lists and identify keywords that reflect informational intent and create your blog’s editorial calendar based on those search patterns. Try using ChatGPT to identify keywords with possibly informational intent that can be targeted through your blog. She can be found on Twitter @seosmarty.

eCommerce 122

eCommerce Top of Funnel SERP Paid Search Agency 122

Bannerflow

MAY 12, 2023

Whether you’re perplexed by the lack of views on your content or seeking consistent account growth, your triumph hinges on a profound understanding of the TikTok algorithm and how to exploit it to generate unwavering virality. TikTok boasts an intricate algorithm designed to detect replicated content from the vast web.

Viral Marketing 52

Viral Marketing Trends Curation Communities 52

Buffer

JANUARY 23, 2023

She attests much of her early growth to social media as her marble iPhone and Macbook cases went viral on Pinterest, Tumblr, and Instagram. Even now, years later, social media is just as important to Janet and the entrepreneur is very intentional in how she approaches her social strategy.

Small Business Marketing 123

Small Business Marketing Social Media Media Marketing & Strategy 123

6sense

DECEMBER 10, 2021

6sense, the leading artificial intelligence (AI) based account engagement platform, announced that it has expanded its partnership with Bombora, the leading B2B intent data provider, to provide Bombora’s Company Surge® Intent data to all 6sense platform customers as part of their subscription.

Bombora 62

Bombora Marketing AI Intent Data Intent Signal 62

Webbiquity

MAY 25, 2021

First, the viral growth coefficient is so powerful right now. When it comes to B2B versus B2C marketing, the number one difference is audience intent. So think about intent and what your audience is looking for. And then this is kind of weird, but I would say check out TikTok. It’s so interesting for a few reasons.

B2B Marketing 336

B2B Marketing Practices B2B SMS 336

6sense

NOVEMBER 3, 2021

Last month, we announced our acquisition of Slintel , a groundbreaking go-to-market intelligence platform that helps businesses discover and connect with high-intent buyers. Since then, our CEO Jason Zintak and CTO & co-founder Viral Bajaria have written blogs about the acquisition. So has Slintel founder & CEO Deepak Anchala.

Conversion 62

Conversion Acquisitions Viral Marketing Intent 62

Sprout Social

MAY 8, 2023

How copyright works on social media Before we dive into the nitty gritty, here are a few definitions you need to know to make sense of copyright regulations and legal jargon: Commercial intent: When a brand uses products, tools, content or other intellectual property with the intent to make a profit.

Copyright 108

Copyright Social Media Media Guidelines 108

Optinmonster

FEBRUARY 21, 2024

This is important because it means a lot of people are running AdWords on this keyword, which means that there is strong commercial intent behind this keyword. (In It was a mini viral effect. People loved the case study, and so the article gained popularity very quickly, and the viral effect took off.

Paid Content 75

Paid Content Traffic Webinar Metrics Marketing & Strategy 75

6sense

JULY 8, 2021

6sense , the leading artificial intelligence (AI) based account engagement platform, announced that it has expanded its partnership with Bombora , the leading B2B intent data provider, to provide Bombora’s Company Surge® Intent data to all 6sense platform customers as part of their subscription.

Bombora 62

Bombora Marketing AI Intent Data Multi-Channel 62

Atomic Reach

JULY 11, 2023

The TikTok algorithm creates viral moments using a different methodology than other social networks. We've analyzed over five billion data points to pinpoint what goes into making TikTok viral moments. We'll distill three key ingredients that go into achieving viral results on TikTok. Knowing what your audience likes 2.

Marketing AI 52

Marketing AI Viral Marketing API Advertising Benchmark 52

LeanData

OCTOBER 6, 2022

Intent data, AI, and machine learning will help you know what to do for each individual customer. Consider this personalized, customer virality play easily automated through modern revenue orchestration : Customers for Life. Every buyer takes a different path, one that is often non linear.

Peer-to-peer 98

Peer-to-peer Buyer's Journey Blast Campaigns Gartner 98

6sense

DECEMBER 15, 2021

In the Buyer Intent Data, Lead Scoring, Market Intelligence, and Sales Intelligence Grid Reports, 6sense is named a Leader and Slintel, a leading B2B market data and insights provider recently acquired by 6sense , is named a High Performer based on its high customer satisfaction scores. Buyer Intent Data Tools. Lead Scoring Software.

Marketing Management 62

Marketing Management Lead Scoring Lead Ranking Peer-to-peer 62

Buffer

DECEMBER 20, 2022

As a D2C mobile app, we’ve seen that the best way to acquire users is when they’re already on their phones and therefore have the highest intent. Quantity is important because, in order to grow a following quickly, you need to give yourself as many chances to go viral as possible. spent an average of 25.6

Impressions 86

Impressions Organization Ad Frequency Viral Marketing 86

LeanData

SEPTEMBER 21, 2022

Without the company triggers, enriched records, and intent data provided by so many of your current tools, you are blind to the actions of your prospects. . Maybe Usergems for virality tracking and Sendoso for gift sending? Connect your intent and enrichment providers into your LeanData flow. Connecting what matters.

Outreach 98

Outreach Lead Ranking Top of Funnel Trigger Marketing 98

Sprout Social

JANUARY 6, 2021

Thought leadership and educational videos of this nature can establish credibility and your brand identity, so when consumers have purchase intent your brand is top of mind. If you kept up with viral moments of 2020, you probably already know about Nathan Apodaca AKA doggface208. Inspire evangelism and embrace customer advocacy.

Social Media 130

Social Media Video Marketing Social Marketing Top of Funnel 130

6sense

MAY 12, 2020

6sense , the leading account engagement company, announced that it has partnered with Bombora, the leading intent data company, to enable mutual customers to leverage Bombora’s Company Surge® intent within the 6sense Account Engagement Platform. Bombora is the leading provider of Intent data for B2B marketers. About Bombora.

Bombora 62

Bombora Advertising Agencies B2B Sales Lead Scoring 62

Sprout Social

JULY 6, 2022

Without a social data program, you might notice a few posts that go viral and address those individual concerns, but once you organize that data, you can find the commonalities and adjust your strategies accordingly. It’s easy to let one viral Tweet drive the direction of your strategy, but you have to think of posts as data points.

Social Media 112

Social Media Social Marketing Media Paid Search Agency 112

Contently

MARCH 9, 2020

” In my content strategy work with brands, many conversations start out with the well-intentioned desire to copy brands they admire. The video went viral, triggered a flood of dopamine in people’s brains, and inspired them to want to learn more. “We want to be like Red Bull.” ” “We want to be like Amex.”

Storytelling 158

Storytelling Cable Class Viral Marketing 158

QuanticMind

SEPTEMBER 22, 2023

How about this viral spec ad from Heineken, for example? With premium “ingredients,” abundant creativity, and experimentation with intent to improve, advertisers can brew a successful digital advertising campaign that stands out from the pack. Advertisers can also leverage trends to better connect with their audiences.

Advertisements 75

Advertisements Advertising Campaigns Lock-In 75

6sense

JULY 22, 2020

Our strategy is to provide customers access to the broadest network of advertising inventory, and then overlay our patented company identification and AI capabilities to ensure campaigns reach their ideal accounts and personas — and generate the highest possible ROI, “said Viral Bajaria , CTO and Co-Founder of 6sense.

Ideal Customer Profiles 62

Ideal Customer Profiles Advertising Agencies Account Based Marketing ABM 62

Buffer

JUNE 6, 2022

In 2021, TikTok user Trinidad Sandoval made a video showing the effects of an eye cream by skincare brand Peter Thomas Roth that went viral on TikTok and Twitter. The virality of a simple video showing Trinidad’s morning routine caused the product to sell out. Think through diversity intentionally.

User-Generated Content 77

User-Generated Content Paid Content Generation Viral Marketing 77

6sense

NOVEMBER 11, 2020

6signal is 6sense’s patented account identification technology, which matches anonymous web traffic and 3rd-party intent signals to accounts more accurately than any other solution on the market.

Personalization 62

Personalization Ideal Customer Profiles Intent Signal Viral Marketing 62

Biznology

MAY 13, 2015

Glen Kushner will provide a framework to measure Paid, Owned and Earned Media, and determine the impact of conversations, viral commenting and sharing, including: Did you mobilize Advocates to influence other consumers’ decisions? How did each post perform on Social KPIs, such as awareness, sentiment and intent?

ROI 80

ROI Top of Funnel Content Marketing Paid Social Agency 80

Optinmonster

APRIL 22, 2021

Use Exit-Intent® Popups To Recover Shoppers. Exit-Intent® popups can change that. Exit-Intent® popups are extremely powerful and are proven to work. Exit-Intent® popups are extremely powerful and are proven to work. For more on this, check out 40 ways to use Exit Intent® popups to grow your subscriber list.

Landing Pages 84

Landing Pages Intent Banners Template 84

6sense

JULY 8, 2021

6sense , the leading artificial intelligence (AI) based account engagement platform, announced that it has expanded its partnership with Bombora , the leading B2B intent data provider, to provide Bombora’s Company Surge® Intent data to all 6sense platform customers as part of their subscription.

Bombora 48

Bombora Marketing AI Intent Data Multi-Channel 48

Sprout Social

JULY 19, 2022

Forward-thinking brands use them with specific goals and intentional strategies in mind—whether they’re making their product go viral or gaining international press. Hashtags aren’t always a force of social change—some viral hashtags are just plain fun. bill.hirst. ?? How to use hashtags.

Effectiveness 119

Effectiveness Social Media Paid Search Agency Viral Marketing 119

Convince & Convert

JANUARY 22, 2015

Often, you can’t even rely on your social feeds if you really want a specific article or video to go viral. Twitter’s Tailored Audiences offering is another great programmatic option for getting a valuable piece of content to go viral.

Ad Exchange 143

Ad Exchange Intent Signal Viral Marketing Distribution 143

Sprout Social

JUNE 29, 2023

Here are four ways to create intentional lo-fi content that entertains and engages your audience: Listen to your audience Do your research—lo-fi content may not take as much time or budget to produce, but that doesn’t absolve teams from strong planning.

Content 110

Content Advertising Agencies Social Media Webinar Metrics 110

Sprout Social

MAY 18, 2022

For example, if your post went viral, you’d receive comments and shares from people who don’t follow you. The easiest way to calculate this is to divide the number of total engagements you have by your total follower count. However, this is a rough calculation because the engagement count includes both followers and non-followers.

B2B Thought Leadership 136

B2B Thought Leadership CTR Peer-to-peer Thought Leadership 136

Valasys

APRIL 13, 2021

The partnership will harness intent and predictive data with personalized experiences and sales orchestration to enable integrated omnichannel campaigns across entire buyers’ journeys. The intent, predictive, and account engagement data of 6sense will combine with the buyer experience and sales orchestration capabilities of Folloze.

Advertising Agencies 52

Advertising Agencies Marketing AI Account Based Marketing Digital Transformation 52

Kevin Indig

MARCH 28, 2023

Kevin Indig • 4 min read What is User Intent? How to optimize for it like a pro User Intent has become one of the most important concepts in modern SEO. Kevin Indig • 11 min read Solving Fragmented User Intent Fragmented User Intent describes keywords that serve several intents.

Best Practices 59

Best Practices Aggregators Case Studies Case Study 59