How to Identify Ideal Customer Profiles (ICPs) Using B2B Intent Signals: A Step-by-Step Guide
Only B2B
MARCH 5, 2025
A wrong ICP means: Wrong messaging Wrong value proposition Wasted time and resources Lost sales opportunities To get it right, you need to study buyer intent signals , analyze them, and identify which ones align with your ICP. Lets go step by step on how to use intent signals to improve sales and marketing.
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