The Intelligent Business Show, or TIBS, consists of two things: “intelligent businesses” and how to make businesses more intelligent. Check out this week’s episode where Matt discusses how organizations can improve the overall accuracy of their forecasting and how much of it can be automated with Ronnie Rich of IBM.

Predicting the future is nearly impossible – and yet, organizations attempt to do it all of the time. Forecasting in itself can be problematic and automation can only take us so far.

This Week’s Guest:

“Forecasting is so variable. It truly is just the best guess effort of the contributor to the forecast”

Ronnie is an experienced Senior Product Manager who acts as an entrepreneur, a strategist, a technical visionary, a cross-functional team leader, a mentor, and a client advocate. Ronnie has worked at IBM for nearly 12 years and in his current role, he works with customers and business partners to deliver innovative solutions for complex customer problems. Ronnie loves to read everything from the daily news and sports highlights, to memoirs and fiction, self-development and technical publications. He is also a runner – participating in his first 5k about five years ago and shortly thereafter competing in a 273k race. Aside from the stress release, running has connected Ronnie with some amazing people and he’s traveled around the world to places like Grand Cache, Alberta, Kanab, Utah and San Pedro de Atacama, Chile all for the fun of running.

Each week on Aberdeen’s The Intelligent Business Show (TIBS) podcast, Principal Analyst, Dr. Matthew Grant, discusses intelligent businesses — with the experts behind the proverbial wheel — sharing their stories, experience, wisdom, and expertise with folks whose organizations aren’t quite as paradigm shifting. By “intelligent businesses,” we mean businesses that use data and advanced data capabilities to improve everything from customer acquisition, product development and service delivery, to internal operations and employee retention.

You can also find us on SpotifyiTunes and YouTube, or have the latest episode delivered directly to your inbox by subscribing here.

Do you know which specific companies are currently in-market to buy your product? Wouldn’t it be easier to sell to them if you already knew who they werewhat they thought of you, and what they thought of your competitors? Good news – It is now possible to know this, with up to 91% accuracy. Check out Aberdeen’s comprehensive report Demystifying B2B Purchase Intent Data to learn more.