Customer Experience Matrix

APRIL 13, 2017

Monetate is one of the oldest and largest Web testing and personalization vendors, founded in 2008 and now serving more than 350 brands. Actions can virtually insert new objects on a Web page, or hide or edit existing objects. Users can also embed split or multivariate tests within a campaign. and now also in Europe.

eCommerce 120

eCommerce Personalization Ideal Customer Profiles Marketing Management 120

Customer Experience Matrix

JANUARY 24, 2015

I’m revving up for the next edition of our B2B Marketing Automation Vendor Selection Tool (VEST) report, which will include six first-time entries. I’ve already written about two of those, Inbox25 and AutopilotHQ (formerly Bislr). Here are thumbnails of the others. It also includes its own lightweight CRM.

Marketing Automation Services 120

Marketing Automation Services Small Business Marketing Paid Search Agency Marketing Report 120

Customer Experience Matrix

MARCH 13, 2007

I had a long and interesting talk yesterday with Larry Epstein at SiteSpect , a vendor of Web site multivariate testing and targeting software. SiteSpect’s primary claim to fame is they manage such tests without inserting any page tags, unlike pretty much all other vendors in this space. I’m kidding, of course.

Tagging 120

Tagging Work Management Marketing Management Vendors 120

Convert

JULY 18, 2022

One stream of this education mix should come from your A/B testing vendor. What did you like about this vendor in particular? And the shift should make sense for you: Adoption-wise Vendor support-wise — If you have a great rapport with your existing vendor, this means something. But we’ll make a few stops along the way.

Budget Programs 98

Budget Programs Enterprise Management Work Management Marketing Management 98

Convert

DECEMBER 8, 2023

The recent sunset of Google Optimize has created a void in the market, prompting a surge of new tools as vendors eagerly step in to offer their solutions. Consider employing an A/B testing vendor as part of your education mix when searching for the appropriate tool for your team. And that number is only growing.

Budget Programs 52

Budget Programs Enterprise Management Work Management Marketing Management 52