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Comarch Holds New Webinar – Top Loyalty Trends: Industry-Specific Ideas 2024 by Comarch

Martech

To find out what they are right now, join Comarch’s upcoming webinar, “ Top Loyalty Trends: Industry-Specific Ideas 2024.” What are the top loyalty trends in industries such as retail, fuel, travel, and others? It’s your chance to engage in a discussion with loyalty experts and discover: How to boost your loyalty program?

Loyalty 63
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AI Market Report: Generative AI Industry Trends & Insights

HG Data

Rapid innovation in AI development and […] The post AI Market Report: Generative AI Industry Trends & Insights appeared first on HG Insights. Within a year of ChatGPT going viral, AI went from a water-cooler topic of tech employees to a focus of global business leaders.

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Three B2B Marketing Trends to Watch in 2023

Webbiquity

According to a 2023 industry report, the market growth for B2B companies is surging, with analysts predicting it will grow by 14.1% This would make the industry worth $18.7 Marketing efforts have helped the industry reach new clients and better understand the needs of its audience. Guest post by Brit Tucker. billion by 2027.

Trends 308
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Get Ahead of the Curve: 2024 PR Industry Trends

Brandpoint

Staying ahead of the latest PR trends is key to success in the ever-evolving landscape of public communication. Through our in-depth PR Survey , we unveiled the upcoming industry trends and challenges that will shape 2024 by interviewing 200 PR professionals. Get ahead with industry trends for next year!

PR 48
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How COVID-19 is Impacting B2B Marketing Plans

Speaker: Tom Pick, Chief Digital Marketing Consultant, Webbiquity

You'll come away with an understanding of what other B2B marketing professionals are doing and actionable insights such as: How marketers in your industry and company size are adjusting marketing budgets and event plans to drive lead generation in spite of COVID-19. By registering, you will get access to the full survey report.

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The Future of Retail: 13 Trends and Technologies Shaping the Industry

Benchmark Email

The retail industry is no stranger to disruption over the last couple of decades: first with the rise of online and mobile shopping and then with the uncertainty of the pandemic. If you’re… The post The Future of Retail: 13 Trends and Technologies Shaping the Industry appeared first on Benchmark Email.

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The Future of B2B eCommerce Marketing Trends

Webbiquity

This post details four predictions for key B2B eCommerce marketing trends in 2023. Predictive analytics: AI and ML algorithms can analyze vast amounts of client data to provide insights into future behaviors and trends. Today, B2B sales prospects turn to the Internet not just for product research but also purchasing.

eCommerce 272
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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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Why Offshoring is Better than Outsourcing

Offshoring and outsourcing are becoming more mainstream across organizations of all industries and sizes. But these trends of non-traditional employment are creating as many questions as they answer. One question that’s positioned to answer many others is this: Is offshoring or outsourcing the better option?

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Mapping Personas in Your Marketing to Maximize Value

Speaker: Samantha Stone, author of “Unleash Possible: A Marketing Playbook that Drives Sales”

We rely on titles, company size and industry to define personas – but there is so much more! Marketers sink time into primary research, testing and documentation. We use Personas for messaging but then lose steam and focus regarding the segmentation part of our strategy. It’s a fatally flawed approach that leads to lackluster results.