Remove industry target
article thumbnail

5 Ways Marketing Videos Can Help Industrial Businesses Reach Their Target Audiences

Industrial Marketer

Marketing videos is quickly replacing many of the traditional ways that industrials promote their business. The pandemic sped up this reinvention, Read more » The post 5 Ways Marketing Videos Can Help Industrial Businesses Reach Their Target Audiences appeared first on Industrial Marketer.

article thumbnail

The Importance of Industrial Email Marketing for Targeting Engineers

Industrial Marketing Today

Industrial email marketing is and should be an important component of your content marketing strategy when targeting engineers and technical professionals. Industrial email marketing continues to be very effective in promoting content, nurturing leads and building thought leadership. This is only a content summary.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Understanding Your Target Industry: What You Need to Know

Business Brainz

Just learning about your target industry is not enough. It is vital that you understand your target industry in order to create industry-specific marketing communications that resonate well with your prospects operating in the industry. Creating industry-specific insights for your marketing team.

Sample 52
article thumbnail

A New World for B2B: Demandbase and LiveRamp To Provide Industry-Leading Identification and Targeting Solutions

Engagio

In response, vendors are investing more in digital marketing, particularly in account identification and ad targeting solutions, which have become a primary means to reach their target accounts. B2B brands will now have access to the industry’s best account identification and targeting capabilities at their fingertips.

article thumbnail

Lets Get Physical: How to Blend Direct Mail Marketing with Your Digital Strategy

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right.

article thumbnail

How Hyper-Targeted Marketing Helped Zola Take Over the Wedding Industry

Unbounce

If you haven’t, suffice to say that they’re kind of a big deal in the wedding industry. What you probably haven’t heard is how the brand’s marketers helped drive customer acquisition like mad by persuasively communicating Zola’s benefits to the diverse segments of its target audience. Enter Unbounce.

article thumbnail

Industrial Email Marketing for Targeting Engineers in Long and Complex Sales Cycles

Industrial Marketing Today

Industrial email marketing doesn’t get as much respect as it deserves. That is simply not true when it comes to industrial marketing. Let’s say you are a provider of engineering services and you sell to the Medical Device industry. Visit my website for more content on industrial marketing.].

article thumbnail

Are Your Impact Comms Resonating With Stakeholders?

3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences. We cover everything from industry cliches to data-based communication to strategy pointers and more. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not!

article thumbnail

The Impact of Direct Dials on Sales Productivity

While dialing away at targeted prospects, it’s important for them to remember that not all sales outreach is created equal. To understand the importance of direct dials, you need to understand connect rates. Often, sales reps who fail to hit the phones hard are left wondering how they missed their quota.

article thumbnail

Connect, Care, Convert: Secrets to Establishing Trust with Niche Markets and Turning Them Into Clients

Speaker: Lynnette Khalfani-Cox, The Money Coach®

Niche markets represent a huge opportunity for the financial services industry in America. From college students and women to communities of color and low-to-moderate-income households, niche populations have specialized financial needs – but they often underutilize many valuable financial products and services.