Webbiquity

MAY 17, 2016

Creating high-quality content starts with planning (deciding what to write about) and research (determining what to say about those topics). There are also a number of tools that can be helpful with both content ideation and research. 10 Best Content Research Tools. Enter any URL and find other websites that are similar.

Planning 145

Planning Research Tools Best Practices 145

KoMarketing Associates

FEBRUARY 10, 2021

It varies depending on which industry you’re in, which keyword search, and other factors. That same research found that the value of a #1 organic SERP listing fell by 37% in just the years between 2015 and 2017 alone. The most basic elements of search results are titles, descriptions, and URLs. Search Result URL Information.

SERP 295

SERP Features Google Top of Funnel 295

Top Rank Marketing

APRIL 18, 2024

Research shows that 22% of people who listen to podcasts listen to over 22 hours of programming per week! Content planning Treat your podcast as you would any content marketing endeavor — with plenty of research and your audience firmly in mind. Do your research Approach your podcast like a blog’s editorial calendar.

B2B 91

B2B Demand Generation Agencies RSS B2B Thought Leadership 91

Sprout Social

SEPTEMBER 17, 2019

This makes it crucial to learn how to do keyword research so you can narrow down on the most relevant and profitable ones. You’ll learn how to identify how keywords on a website are used and conduct keyword research. You’ll also discover some excellent keyword research tips and tools. The uses and benefits of keyword research.

Keywords 103

Keywords Research SEO Lead Ranking 103

KoMarketing Associates

DECEMBER 2, 2020

96% of B2B content marketers now use LinkedIn, even more than Facebook (82%), according to new research from The Content Marketing Institute and Marketing Profs. Customize the URL of your Company Page. And it’s amazing how many great keywords are still available for LinkedIn Company Pages’ URLs. Job function. University.

Linkedin 157

Linkedin Paid Search Agency Features Companies 157

Biznology

JULY 28, 2015

Today, I’ll share the how I go about researching, collecting, discovering, and populating my online influencer lists. To me, SM2 has the best bulk research tool because it’s a social media metric and analytics tool. So, to me, Inkybee is the best research tool. At least, right now, it’s a one man band.

Research 80

Research Process Long Tail Marketing Blogger 80

KoMarketing Associates

SEPTEMBER 9, 2014

In a few weeks, I’ll be heading down to NYC for SMX East where I’ll be speaking on the panel “ Competitive Research for SEO.” Competitive research is an interesting part of SEO. While I don’t want to give the entire presentation away, I do want to provide some tips on where to begin your competitive research and what to look for.

Research 120

Research SEO Press Tagging 120

Go Beyond SEO

FEBRUARY 15, 2024

Keyword research, meta-tag optimization, and compelling content creation are crucial for boosting relevance. Optimizing page titles, headings, and URLs and utilizing internal linking and schema markup can elevate search rankings. One key aspect of on page SEO services is conducting thorough keyword research.

SEO 60

SEO Service High Quality Lead Lead Scoring 60

Top Rank Marketing

DECEMBER 27, 2023

7 Steps of the B2B SEO Process #1: SEO research Developing your SEO process starts with research. But it doesn’t start with keyword research — it starts by looking inward, with an SEO audit. The findings from these research initiatives can then be used to inform your keyword research.

Process 105

Process SEO B2B Marketing Lead Scoring 105

Go Beyond SEO

APRIL 4, 2024

When it comes to the pest control industry, customers often turn to search engines to find local service providers. By conducting keyword research, you can find the terms that potential clients are using to search for pest control services. This includes optimizing page titles, headings, URLs, and image alt tags.

SEO 60

SEO Business Ideal Customer Profiles Lead Ranking 60

SmartBug Media

DECEMBER 19, 2022

Just like in any industry or practice, there are a lot of terms and acronyms associated with SEO—and if you’re new to SEO, it can seem overwhelming. Keyword Research. Keyword Research Practices to Follow. Your keyword research should support this goal, not overshadow it. Canonical URL. Never fear. Quality Content.

Lead Scoring 98

Lead Scoring Lead Ranking SEO Domain 98

Marketing Insider Group

JANUARY 4, 2021

Let’s look at some stats from Brightedge Research. Image: Brightedge Research. There are technical aspects, including URL formatting, meta descriptions, and alt tags. Along with your original content, curate articles to post that are reputable, such as tech publications or industry groups. Commit to Content Marketing.

Growth Marketing 359

Growth Marketing Marketing & Strategy Marketing Strategy Marketing Automation Services 359

CoSchedule

JUNE 29, 2022

LinkedIn differs from other social networking sites as its most prominent use is for professional networking, industry-related conversations, and career-building. According to new proprietary research on the best times to post on social media conducted in mid-2022, the pandemic has changed the best times to post on LinkedIn.

Linkedin 52

Linkedin Analysis Research Best Practices 52

CoSchedule

JULY 11, 2022

However, according to new proprietary research on the best times to post on social media conducted in mid-2022, the COVID-19 pandemic has changed how often and when people engage with Pinterest. Website URL. The organizations, accounts, and posts analyzed in this research span the globe. Read on for a full report.

Analysis 54

Analysis Research Best Practices Opt-out 54

CoSchedule

JUNE 29, 2022

The best times to post on Twitter have shifted over the last few years, according to new proprietary research on the best times to post on social media conducted mid-2022. Website URL. The organizations, accounts, and posts analyzed in this research span the globe. Best Time To Post On Twitter By Industry. Email Address.

Twitter 52

Twitter Analysis Research Best Practices 52

CoSchedule

JULY 1, 2022

According to new proprietary research on the best times to post on social media conducted in mid-2022, the pandemic has changed the best times to post on Facebook. Website URL. The organizations, accounts, and posts analyzed in this research span the globe. Best Time To Post On Facebook By Industry. table of contents].

Analysis 52

Analysis Facebook Research Best Practices 52

QuanticMind

JANUARY 24, 2019

Thus, smart PPC keyword research is non-negotiable. That said, PPC advertisers need to think beyond the most basic PPC keyword research strategies. Here are seven tips and tricks to expand your PPC keyword research strategy. Google’s autocomplete feature is both a valuable and underutilized tool for PPC keyword research.

PPC 53

PPC Keywords Top of Funnel Research 53

Biznology

NOVEMBER 9, 2017

My team built a first-of-its-kind Watson-powered keyword research tool. Keyword research allows you to learn the voice of your customer and tune your marketing messages for them. It controls the way we form our URLs for our web pages, among other things. Mike, in particular, has deep expertise in text analytics.

Marketing AI 138

Marketing AI Enterprise Management Tagging Work Management 138

Marketing Insider Group

JULY 11, 2023

On LinkedIn, target people by job title, function, or industry. Effective paid search campaigns come down to researching the right keywords and making cost-effective bids (just like with Facebook). Your site visitors are probably doing tons of research before buying. Image Source 6.

Paid Content 179

Paid Content Advertisements Advertising Paid Search Agency 179

Brightedge

FEBRUARY 15, 2022

Work with native speakers for keyword research. Certain keywords will carry high volumes irrespective of international boundaries, and a significant portion of your content will be suitable for direct translation, but your keyword research processes should also account for country-specific queries, both general and long-tail.

Practices 141

Practices SEO Best Practices Domain 141

The Lead Agency

APRIL 2, 2024

That includes: On-page SEO (keywords, content, user experience (UX)) Off-page SEO (link building, social media engagement, brand mentions) Technical SEO (mobile optimisation, site speed, HTTPS, schema markups, URL structures, sitemaps). It can also help you work out a structure and help you with research.

Lead Ranking 118

Lead Ranking Lead Scoring SEO B2B 118

FunnelEnvy

FEBRUARY 5, 2024

The rise of AI set off a series of shockwaves in the SEO services industry while handing Google the first serious threat in years to its preeminence. Canonicalization: This technical SEO approach involves choosing a preferred URL for a website’s content to avoid duplicate content issues, which can harm search engine rankings.

Paid Content 62

Paid Content PPC Traffic SEO 62

Biznology

FEBRUARY 15, 2021

Make a customized URL for your profile if needed. Do at least a bit of research about your target connection, to make your note relevant. “I Avoid cookie-cutter invitation messages like “I’m trying to grow my network” or “I notice we’re in the same industry,” says Jeremy Woolf , fractional CMO. Fill out your profile 100%.

Linkedin 197

Linkedin Ideal Customer Profiles Profiling Distribution 197

Brandwatch Marketing

FEBRUARY 23, 2024

1/ Less Data, More Value Unless you’re in an industry that has a high consumer crossover, you can expect the volume of online conversation about your brand to be much lower. Similarly, B2B companies can find company or industry critics, listen to what they are saying, and respond suitably. Read more about it here. bw_banner_cta]

Branding 59

Branding Brand Identity B2B Eye-Tracking 59

Go Beyond SEO

OCTOBER 26, 2022

Step One: Keyword Research. First things first, head to Google to do some quick and dirty research. Avoid industry-speak when possible. . WordPress allows you to change your permalink/slug URL. This is simply the actual URL for your blog post. Type in keywords for the topic you want to write about.

SEO 78

SEO Tips Keywords Education 78

Brandpoint

NOVEMBER 18, 2019

And one industry that has featured massive change and explosive growth is CBD. With the industry size projected to be around one billion dollars in 2020, CBD, which is cannabidiol derived from hemp containing no more than 0.3% Google is said to be testing ads from the hemp industry on its platform as well. In 2018, The U.S.

Paid Content 98

Paid Content Ad Building Branding Brand Identity 98

Convert

JANUARY 17, 2024

Unlike Google which can be forced to include your URLs in its index, there are no ways to force AI platforms to know you unless other businesses, people, and websites are talking about you. Here’s its response: …both platforms offer A/B testing, split-URL testing, and multivariate testing.

Optimization 80

Optimization Generation Top of Funnel Multivariate analysis 80

Convince & Convert

SEPTEMBER 30, 2021

Industry peers and competition . Join adjacent and industry groups of your target personas. Wherever you choose to listen, do so to connect within your industry or specialty. Do this by researching their industry and tailoring your content to their interests and needs. Co-workers and colleagues. SMS Messaging .

Peer-to-peer 194

Peer-to-peer Ideal Customer Profiles Lead Ranking Lead Scoring 194

Brandwatch Marketing

FEBRUARY 23, 2024

1/ Less Data, More Value Unless you’re in an industry that has a high consumer crossover, you can expect the volume of online conversation about your brand to be much lower. Similarly, B2B companies can find company or industry critics, listen to what they are saying, and respond suitably. Read more about it here. bw_banner_cta]

Branding 52

Branding Brand Identity B2B Eye-Tracking 52

Sprout Social

JANUARY 24, 2024

Here are ten important influencer marketing metrics based on insights from marketers, research studies and our Q3 2023 Pulse Survey. Social media share of voice Share of voice (SOV) measures your brand’s presence compared to competitors so you can judge where you stand in the industry. unique users in the UK. jxrdanhames m.A.A.d

Paid Content 100

Paid Content Marketing Analytics Tools Advertising Agencies Marketing Budget 100

Heinz Marketing

NOVEMBER 22, 2020

Sales opportunities from your CRM system, And combine it with third-party data, such as: Research activity on keywords relevant to the customer, including those that are researching competitors, pulled from over 3.5 Did they all fill out a form, then download a whitepaper, and then visit a specific website URL before moving to closed?

Marketing Automation Services 134

Marketing Automation Services Work Management Marketing Management Buying Cycle 134

Sana Commerce

MAY 17, 2023

We conducted research on B2B buyers and found that e-commerce is now the number one channel professional buyers use to place orders for their business. 2: Research and analyze your audience and competitors Once your technical checklist is clear, you can move on to phase two: research and analysis. What industry do they work in?

Paid Content 52

Paid Content SEO B2B Lead Scoring 52

ClickZ

JUNE 15, 2023

Most of the time those who are at the very early stages of research will not only want to read the information on your blog but will appreciate that it’s there in the first place. Keyword research is how you can figure out how people are searching for relevant problems and what kind of content can solve them.

eCommerce 122

eCommerce Top of Funnel SERP Paid Search Agency 122

Spiralytics

AUGUST 31, 2023

Conducting thorough keyword research and finding low-competition keywords can greatly impact your search engine rankings and ultimately drive more organic traffic to your website. Utilizing keyword research tools can provide valuable insights into competition levels and help identify low-competition keywords.

Keywords 62

Keywords Long Tail Marketing Lead Scoring Lead Ranking 62

Valasys

NOVEMBER 29, 2022

Only some URLs are created equally. Malicious URLs assist text messages, emails, social media posts, and more. Although it is difficult to distinguish malicious URLs from safe ones, there are a few warning signs that you must watch out for. The end portion of the URL is the most critical part. Share This Post Shares.

Domain 40

Domain Distribution Paid Search Agency Advertising Agencies 40

Heinz Marketing

NOVEMBER 18, 2021

Come from a site with high domain authority (meaning its a site with relevance for a specific subject area or industry). Maybe you’re researching family pets. Do your research to understand which keyphrases you should be targeting in your SEO efforts. Or search by industries and titles in LinkedIn. Good links… .

Paid Content 130

Paid Content SEO Blogger Keywords 130

PureB2B

MARCH 28, 2022

One of the major challenges the healthcare technology industry faces with marketing is lead generation. The healthcare industry has come against a litany of hurdles over the past few years, and technology supporting the industry has spiked, both in terms of needs and functionality.

Lead Generation 62

Lead Generation Lead Ranking Lead Scoring Marketing Qualified Leads 62