Are You Falling for These 6 Customer-Centricity Myths?
Vision Edge Marketing
JANUARY 9, 2024
The published research has compared customer-centricity laggards to their counterparts. Not just for some industries, or business models. Bain & Company research determined it is 5X less expensive to keep a customer than acquire a new one. However, they often go untracked. It’s not a cost center, it’s a growth engine.
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