industry Research Related Topics 
Hinge Marketing
NOVEMBER 3, 2022
To help firms like yours make sense of these changes, the Hinge Research Institute has released an all-new fourth edition of Inside the Buyer’s Brain: Consulting. our ongoing study of buyer behavior in the consulting industry. About the Study. The second version was released in 2018, followed by the 3rd edition in 2020.
Heinz Marketing
JANUARY 26, 2023
Some try to carve a niche in their category and one of the best ways to generate interesting and relevant content is by regularly doing industry research. How does industry research fuel category leadership? For example, you can release tenants of research to gather initial feedback. How do I get started?
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Webbiquity
OCTOBER 17, 2023
Those are among the findings from a trio of this year’s best research reports, from WordPress VIP , Hootsuite , and Metricool. Per the report, “across all industries, social marketers were far more likely to be kept than cut.” ” On the other hand, the job security is pretty good. Thoughts on these studies?
Ahrefs
NOVEMBER 28, 2023
Here are the top takeaways: There were also a few surprises: Overview Here’s how annual salaries broke down across our respondents: According to the SEOs we polled, most of them learned SEO on the job or were self-taught. Most … Read more ›
Advertiser: ZoomInfo
With more access to user reviews, analyst opinion, and industry research, decision-makers are more informed than ever while navigating what is now known as the “buyer’s journey.”. Recent digital transformation has shifted the B2B landscape by ushering in the era of buyer empowerment.
Hinge Marketing
NOVEMBER 9, 2022
In our most recent study of buyer behavior, we see that reputation ratings across the industry continue the decline that began more than five years ago. About the Research. When it comes to reputation and value, government contractors are rated lower than all other professional services industries. But there is an upside.
Webbiquity
MAY 3, 2022
The past couple of years have been devastating for those in the live events industry. What’s clear though is that the industry will never return to 2019. The live events industry will rebound, but with new processes and priorities. Here are key findings from 10 research reports released since the beginning of April, 2022.
Advertiser: ZoomInfo
Leveraging leading industry research from industry analysts, this eBook explores how your sales team can gain back valuable time with the following: Conquering the most difficult pain points in your CRM. The result? Less organization, more confusion, and fewer deals closed.
Advertiser: ZoomInfo
Leveraging the latest industry research, this eBook highlights the impact of direct dial phone numbers on sales productivity with the goal of empowering reps to have more conversations with prospects, and consequently, schedule more meetings, increase opportunities, and close more business - fast.
Speaker: Tom Pick, Chief Digital Marketing Consultant, Webbiquity
You'll come away with an understanding of what other B2B marketing professionals are doing and actionable insights such as: How marketers in your industry and company size are adjusting marketing budgets and event plans to drive lead generation in spite of COVID-19. By registering, you will get access to the full survey report.
Advertiser: ZoomInfo
Leveraging research and commentary from industry analysts, this eBook explores how your sales team can get back valuable time by overcoming some pain points with your CRM, such as low adoption rates, integrations, and data quality.
Speaker: Samantha Stone, author of “Unleash Possible: A Marketing Playbook that Drives Sales”
Marketers sink time into primary research, testing and documentation. We rely on titles, company size and industry to define personas – but there is so much more! Developing & utilizing Personas is hard work! We use Personas for messaging but then lose steam and focus regarding the segmentation part of our strategy.
Speaker: Zach Basner, Director of Video Training and Strategy, IMPACT
Forrester Research Group reports that on average 70% of a buyer’s purchasing decision is made before engaging with a sales team. So the question is: Will you choose to be an educator in your industry? So the question is: Will you choose to be an educator in your industry?
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