Anyword

NOVEMBER 8, 2021

As an advertising platform, Twitter has a lot of advantages, but there’s one particular drawback: Twitter ad copy specs are quite limited. Twitter is actually the original when it comes to limited character counts; they were famous for their “ 140 characters at a time ” approach. A Short Twitter Ads Guide?

Twitter 98

Twitter Ads Effectiveness Copywriting 98

Sprout Social

MARCH 21, 2019

Twitter is an excellent platform to engage with friends and follow your favorite industry experts. A great Twitter strategy requires proper analytics to understand what’s working and what isn’t. A great Twitter strategy requires proper analytics to understand what’s working and what isn’t.

Twitter 104

Twitter Analytics Work Management Marketing Management 104

Hubspot

DECEMBER 26, 2023

With all the changes to X (formerly Twitter) over the last few years, you’re not alone if you’ve been looking for Twitter optimization tips so you can use it more effectively for social selling. Here’s the truth — despite a lot of fears about Twitter’s future, with more than 95 million users in the U.S. compared with 31.9%

Twitter 61

Twitter Optimization Tips Display 61

KoMarketing Associates

JULY 27, 2021

B2B marketers use a wide range of social media platforms these days to reach out to their prospects and customers. Social Media Examiner recently released its “2021 Social Media Marketing Industry Report,” and statistics showed that among B2B marketers, Facebook (89%) is now the most used social networking platform.

Social Networks 295

Social Networks Network Marketing Facebook B2B Marketing 295

Hubspot

MAY 10, 2019

Whether pop-culture, local or global news, work, or the brands I use and wear, Twitter is a powerful social networking tool and search engine in which I can typically find the latest information about virtually any topic. Twitter makes it easy to distribute content. What is a Twitter marketing strategy? Let’s get started.

Twitter 101

Twitter Paid Search Agency Planning Work Management 101

Webbiquity

OCTOBER 22, 2021

Social media promotion uses platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and Pinterest to connect with your target audience, build brand awareness, drive web traffic , and increase sales. There’s a wide range of social media management tools designed to help you succeed with your social media marketing efforts.

Work Management 266

Work Management Social Media Marketing Management Promotion 266

illumin

JANUARY 9, 2024

The discipline of retail media now includes a wide range of creative and engaging content from fleet media (including vehicles decked out with digital out-of-home ads) and onsite videos. The range of ways retailers interact with their customers is slated to continue its growth in the coming year and beyond. Follow @illuminHQ

Top of Funnel 105

Top of Funnel Advertising Agencies Funnel Advertising Emarketing 105

Webbiquity

AUGUST 6, 2020

But only half integrate their influencer marketing efforts with their SEO programs, or use influencer marketing tools to identify industry influencers. B2B influencer marketing—which relies heavily on blogging, LinkedIn, and Twitter—is much different from B2C programs, often centered around platforms like Facebook, Instagram, and TikTok.

Research 243

Research B2B Marketing B2B Budget Programs 243

flux.la

OCTOBER 21, 2019

With 320 million active users , Twitter is the 9th largest social media network worldwide. As with all social networks, there are tips and tricks to using Twitter effectively to expand your business. While a bio on Twitter is limited to just 160 characters, a header photo can tell the story of your business without such limitations.

Twitter 72

Twitter Ideal Customer Profiles Business Social Media 72

Brandwatch Marketing

NOVEMBER 8, 2023

1) Hootsuite Hootsuite is one of the best free social media listening tools available and covers multiple social networks, including Twitter, Facebook, LinkedIn, WordPress, Foursquare and Google+. On the other hand, some people find it useful , as it measures influence through engagement on Twitter. It all depends on your needs.

Social Media 98

Social Media Tools Media Lead Scoring 98

ClearVoice

AUGUST 12, 2021

You’ve also probably been hearing about audio spaces like Clubhouse and Twitter Spaces, the new kids on the block. Clubhouse vs. Twitter Spaces: A quick comparison. Which is better to join: Clubhouse or Twitter? Love them or hate them, audio spaces like Clubhouse and Twitter Spaces are here to stay.

Twitter 52

Twitter Phishing Social Media Advertising Mediums 52

Martech

OCTOBER 23, 2023

Our list of experts includes a wide range of voices that speak to the effects that new digital technologies have on organizations at all levels. As an advisor, he works with enterprises in industries experiencing a high degree of change, including healthcare, financial services and major airlines. followers) X/Twitter: @tcrawford (20.6K

Digital Transformation 115

Digital Transformation Enterprise Management B2B Thought Leadership Work Management 115

Martech

DECEMBER 19, 2023

Industry experts are already speculating about potential repercussions. On Twitter/ X , SEO consultant Glenn Gabe wrote: “This will not end well.” A CMG spokesperson told MarTech: “CMG Local Solutions markets a wide range of advertising tools. Early response. ” Why we care. ” Why we care. Company response.

Paid Search Agency 111

Paid Search Agency Advertising Agencies Conversion Ads 111

Webbiquity

APRIL 11, 2023

these tools can make sure that any piece of written work meets industry standards and performs well in search engine rankings. Conclusion Overall, artificial intelligence offers a range of powerful solutions for content creation. Check out her latest eBook “ How to Tweet and Thrive on Twitter ” now on Amazon.

Marketing AI 313

Marketing AI Curation Content SERP 313

Webbiquity

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Twitter’s revenue is stagnant and the platform lost two million users in the final quarter of 2017. ” Still, Twitter has nearly 330 million loyal, active users and its importance for customer service is increasing.

Paid Search Agency 216

Paid Search Agency Twitter Trade Show Social Networks 216

Brandwatch Marketing

JUNE 15, 2022

Hootsuite is one of the best free social media listening tools available and covers multiple social networks, including Twitter, Facebook, LinkedIn, WordPress, Foursquare and Google+. On the other hand, some people find it useful , as it measures influence through engagement on Twitter. It all depends on your needs. 1) Hootsuite.

Social Media 144

Social Media Tools Media Lead Scoring 144

Zoominfo

AUGUST 1, 2023

ZoomInfo covers over 4,500 topics, ranging from sales enablement tools to M&A to private equity. If you’re not sure where to start, you can browse through the Intent Topic Explorer — no matter what industry you work in, we have intent topics that can help you pinpoint exactly when your next best prospect is in the market.

Zoominfo 130

Zoominfo Intent Data Intent Intent Signal 130

Hubspot

FEBRUARY 5, 2018

The marketing spoof is one of the best and worst institutions in our industry. Nowhere is this barrier lower than on Twitter, and today, brands like Netflix are making the funnies themselves. The 10 Funniest Parody Twitter Accounts to Follow Right Now. The 10 Funniest Parody Twitter Accounts to Follow Right Now.

Twitter 75

Twitter Ad Frequency Barriers Internet Marketing 75

SpotMe Blog

MAY 11, 2023

Planning and running successful events in the pharma industry involves managing multiple vendors, overseeing details, and executing a plan that’s cost-efficient and produces tangible results. We’ve worked with 50+ MedComms agencies in the 20+ years we’ve been in the event tech industry.

Paid Search Agency 98

Paid Search Agency Enterprise Management Work Management Marketing Management 98

Webbiquity

MARCH 7, 2023

This burst onto the scene like nothing before it, reaching one million users in just five days (for comparison, it took Facebook 10 months, and Twitter two years, to reach that milestone). Even agencies, though they may be able to offer a broader range of services, generally should (and do) focus on specific market segments.

Consulting 347

Consulting Marketing AI Paid Search Agency Ad Building 347

illumin

OCTOBER 25, 2023

Popular tools to track social media trends: There are a wide range of tools available to marketers in order to track social media trends, and many marketers are already using these tools for other aspects of their business. Hootsuite has a wide range of tools for marketers to search trends across several social platforms.

Social Media 52

Social Media Trends Media Demographics 52

Navigate the Channel

DECEMBER 19, 2023

Understanding the Complex B2B Landscape Unlike B2C brands that primarily target individual consumers, B2B companies engage with a diverse range of stakeholders within an organization. Content marketing provides valuable information, positions your brand as an industry leader, and builds trust with potential customers.

Tactics 73

Tactics B2B Marketing Multi-Touch Attribution B2B 73

Sprout Social

FEBRUARY 8, 2024

If you want to succeed as a business, you need to keep an eye on your industry through competitor analysis. Examining your industry peers will help you better understand your customers’ needs and brand perception. Emerging competitors are companies that just entered the market and have the potential to disrupt the industry.

SWOT 109

SWOT Comparison Peer-to-peer Analysis 109

NuSpark Consulting

MAY 4, 2023

Social media retargeting: Reach users who have interacted with your content on social media platforms like Facebook, Instagram, LinkedIn, or Twitter. Twitter: Twitter Ads platform allows you to retarget users who have engaged with your tweets or visited your website.

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Bundling Ad Exchange 130

Envy

JANUARY 16, 2020

Here are our picks for the top 20 cybersecurity experts you should be following in 2020, plus one bonus industry leader to keep you fascinated into 2021. He blogs at the AWS blog and Medium , and has an active Twitter feed. She spearheads valuable original research on a broad range of issues connected to cloud computing.

Privacy 133

Privacy Twitter Press Advertising Mediums 133

Buffer

APRIL 13, 2023

This includes creating written content, graphics, and videos ranging from several seconds to several minutes. Responding to and engaging with our community across social media platforms, primarily Twitter, Facebook, Instagram, and LinkedIn. Keep up to date with industry trends. Experiment and use data to inform strategy.

Social Media 96

Social Media Peer-to-peer Media Ad Building 96

EveryoneSocial

MARCH 6, 2017

However, like most social networks, it will be some time before it becomes clear if Snap is going to turn out to be more of a Facebook, or a Twitter. As of today they have more daily active users than Twitter did when it went public in 2013, however they have far less than Facebook did when it went public in 2011. Many industries (esp.

Twitter 59

Twitter Facebook Mobile Advertising Advertising Agencies 59

Martech

OCTOBER 11, 2023

Never has the expression, “Don’t confuse activity for performance,” rang truer than in B2B social media programs. In a nutshell, that was our finding from a best-in-class research project evaluating the social media programs of close to 50 companies spanning multiple industries. The ones who just post… anything and everything.

Social Media 123

Social Media Media B2B B2B Thought Leadership 123

Sprout Social

MAY 15, 2023

Table of contents: Best all-in-one social listening tool General social listening tools Social listening tools for Twitter Social listening tools for TikTok Free social listening tools Best all-in-one social listening tool Some tools provide deep listening for one specific platform. Meanwhile, some may specialize in certain functions.

Tools 111

Tools Brand Identity Branding Enterprise Management 111

Sprout Social

AUGUST 5, 2020

Sprout’s Competitor Reports , available in our Premium and Advanced plans, give you in-depth data around your competitors’ content performance within major social platforms, including Twitter, Facebook, and Instagram. Since each network is unique, start by looking at content across each individual social network.

Analysis 141

Analysis Marketing & Strategy Advertising Benchmark Differentiation 141

SmartBug Media

APRIL 6, 2023

Here’s an example on Twitter: Pro tip: If you’re using Twitter, be sure to include hashtags that your personas follow or use to make sure you get your message in front of the right audience. Although not every one of these industry-wide goals and challenges may apply to your persona, they’re a good place to start learning.

Buyer Personas 98

Buyer Personas Planning Psychographics Paid Search Agency 98

Content Standard

MARCH 1, 2018

Twitter’s finances have long been a punching bag for its critics: Even as it struggled to generate revenue from its platform, the company held enough cash to fund its operations for more than 400 years. The factors driving Twitter’s success are twofold. What’s Behind This Sudden Surge?

Forecasting 40

Forecasting Twitter Allocation Brand Identity 40

Only B2B

JUNE 6, 2023

Understanding the Power of LinkedIn for B2B Marketing: LinkedIn boasts over 774 million members, including executives, industry leaders, and professionals from various sectors. Unlike other social media platforms, LinkedIn focuses on career development, industry insights, and fostering meaningful connections.

Linkedin 62

Linkedin B2B Marketing Marketing Strategy Marketing & Strategy 62

Buffer

JUNE 16, 2022

Folks on Twitter are typically ahead of the curve, always knowing about trends ahead of everyone else while LinkedIn is the professional growth platform for the serious-minded. Twitter Twitter is a great platform for connecting with people. 💡 Check out the Buffer Team list on Twitter to connect with the folks at Buffer!

Social Media 129

Social Media Peer-to-peer Media Ad Building 129

Sprout Social

MAY 11, 2023

4 ways to use brand safety tools to protect your reputation Here are specific ways you can use a range of brand safety tools to preserve your brand’s reputation. Twitter: Twitter’s Brand Safety Marketing Collection offers both technical and general advice on how to keep your brand safe on the network.

Paid Content 130

Paid Content Tools Brand Identity Branding 130

Oktopost

MAY 11, 2022

Willis is a recognized thought leader in the areas of AI, DEI, and Content Governance, and is active within industry groups dedicated to the growth and health of Marketing Technology and the verticals he serves. Christopher is also a CrossFit coach and passionate about physical health, as well as sports discipline and team-building.

CPO 144

CPO B2B Thought Leadership Transparency Brand Identity 144

Sprout Social

JULY 26, 2021

That said, what engages your audience will also vary depending on your industry. Within the last few years, Twitter increased Tweet character counts from 140 to 280 characters. Unlike with other social platforms, longer posts tend to perform better on Twitter, according to reports from Sotrender and the Chicago Tribune.

Social Media 145

Social Media Media Ideal Customer Profiles Youtube 145