How Your Startup Can Overcome Content Marketing Challenges

KoMarketing Associates

Mistakes Are Amplified For Startups. Startups and young companies face particularly challenging early years as owners and vested staff strive like crazy to gain precious traction (read: survive). Startups, The Odds Are Against You. Beginnings are hard.

Effective Ways to Overcome Funding Challenges for Your Startup

Biznology

Nowadays, there isn’t an industry or a niche in the world that isn’t rife with competition. Naturally, this figure will rise dramatically if you’re looking to get into the IT industry, and other highly-competitive fields.

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New exponential publishing drives business growth and revenues

Biznology

In a growing range of businesses, exponential growth disruption wins. When an exponential competitor succeeds, they rapidly scale their business and transform an industry. Most companies and startups are linear. Today’s business: exponential disruptors capture industries.

PR for B2B Startups: How to Boost Your Exposure

B2B PR Sense

Is PR for B2B startups really necessary? While you may think that you have the stand-out ideas and product to ensure startup stardom, let's consider a couple facts. Every year, around 100 million startups are launched throughout the world. Why PR Is Important for Startup Success.

9 Promising FinTech Startups You Should be Watching

Marketing Envy

From the application of GDPR directives to the implementation of open banking, 2018 was quite a disruptive year for the FinTech industry…. And many startups are here to lead us to the new frontiers. The London-based startup has raised $4.3 FinTech Startups FinTech Marketing

How to Explode Your Startup PR with Growth Hacking

B2B PR Sense

Startup PR can feel like a monumental task. Nowadays everyone and his brother are entrepreneurs, and multiple industries are flooded with new and attention-grabbing products or services. How do you get your startup to stand out in this news rush? PR and Marketing for Startups

Actionable SEO Tactics for B2B Startups

Launch Marketing

While the concept of search engine optimization (SEO) may seem complex and daunting for many B2B startups and medium-sized organizations, there are several key SEO tactics that organizations can take right now to improve their search rankings.

7 VR Startups to Keep an Eye On In 2019

Hubspot

Last year, Augmented Reality (AR) and Virtual Reality (VR) startups raised over $3 billion in venture capital. If you want stay ahead of the VR curve in 2019 and beyond, check out these seven startups. 7 VR Startups to Keep an Eye On In 2019.

What Are the Benefits of an MBA Degree in 2020?

Webbiquity

In industries with global markets, every business is now competing on a worldwide level, and they need employees and managers who can keep up with the developments in manufacturing, transportation, marketing, and finance. Growth is occurring across industries. Guest post by Mathew Jade.

Ugly Drinks’ Four Secrets to Disrupting a $392 Billion Industry

Buffer

And now, Ugly Drinks is creating a new, healthier future for the $392 billion soft drinks industry, challenging giants like The Coca-Cola Company, PepsiCo and Red Bull head on. So, how has Ugly grown from a startup idea to challenging billion dollar brands?

How to Write Great Boilerplate: 5 Dos, 5 Don’ts, 5 Examples From Different Industries

ClearVoice

Fundbox, a startup which exists in the somewhat crowded SMB (small and medium-sized businesses) financial services space, has a mission statement that’s written strategically in third person with easily understandable phrasing.

R2C Group Joins Forces with The Initiative, an Accelerator Focused on Female-Founded Startups in Cannabis

R2C Group

PORTLAND—July 10, 2019—R2C Group is proud to announce today that they are partnering with The Initiative, a first of its kind accelerator program with a focus on underrepresented startups in the cannabis industry. Through its in-class accelerator model, networking events, retreats and access to funding, The Initiative can make sure that the cannabis industry remains the most progressive and gender-balanced emerging industry possible.

R2C Group Joins Forces with The Initiative, an Accelerator Focused on Female-Founded Startups in Cannabis

R2C Group

PORTLAND—July 10, 2019—R2C Group is proud to announce today that they are partnering with The Initiative, a first of its kind accelerator program with a focus on underrepresented startups in the cannabis industry. Through its in-class accelerator model, networking events, retreats and access to funding, The Initiative can make sure that the cannabis industry remains the most progressive and gender-balanced emerging industry possible.

R2C Group Joins Forces with The Initiative, an Accelerator Focused on Female-Founded Startups in Cannabis

R2C Group

PORTLAND—July 10, 2019—R2C Group is proud to announce today that they are partnering with The Initiative, a first of its kind accelerator program with a focus on underrepresented startups in the cannabis industry. Through its in-class accelerator model, networking events, retreats and access to funding, The Initiative can make sure that the cannabis industry remains the most progressive and gender-balanced emerging industry possible.

Financing Your Cash-Strapped Business – A Guide for Tech Entrepreneurs

Webbiquity

Your business may need extra cash for any of a range of reasons. Banks and credit cards have been the traditional go-to options, but there are a number of other potential sources of cash for startups and small businesses. Guest post by Mathew Jade.

Why Mobile Tech Startups Need to Focus on Proximity Marketing

MightySignal

With the right tools, businesses can finally start monetizing mobile Those who keep tabs on mobile tech startups have almost certainly noticed that location-enabled marketing and product features are becoming increasingly common in apps.

The 11 Best Job Search Sites for Your Industry & Goals

Hubspot

The positions there range across many sub-specialties in marketing and across many different industries. Perfect for: Jobs & candidates sorted by industry. Perfect for: Jobs & candidates sorted by industry. Perfect for: Jobs at startups.

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How Hyper-Targeted Marketing Helped Zola Take Over the Wedding Industry

Unbounce

If you haven’t, suffice to say that they’re kind of a big deal in the wedding industry. As soon as we heard Zola’s wild acquisition story, we knew we needed the whole picture—so we rang up Ari and Shivanie at the company’s headquarters in NYC to get the details.

The Art of Content: How Artsy Brought a $64 Billion Industry Into the Digital Age

Contently

Since the company was founded in 2009, its goal has been to break down the exclusivity barrier of the art industry. The industry is still dominated by traditional print magazines, and much of the allure comes from a perceived insider status.

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Top PPC Leaders Explain How To Adapt To Changes in PPC Industry

Directive Agency

Some of these industry leaders started when PPC was at its earliest stages, and others have more recently mastered the ins and outs of PPC management. We encourage you to follow these successful individuals for guidance, as the paid search marketing industry continues to flourish daily.

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Driving Engagement and Sales Conversion

HG Data

Contact centers as a service allowed a greater range of companies to benefit from this technology because it became less expensive to deploy. Industry Leaders Sales & Marketing Tech Startup Uncategorized Business Intelligence HG Data martech Startup technographics

The Holy Grail of Data for B2B Technology Companies

HG Data

” In order to achieve what we were after, we needed a solution capable of not just processing, clean, pre-parsed data sets, but also extracting facts from messy, unstructured documents that come in a wide range of formats.

Children of the Cloud

Biznology

The four speakers ranged in age from 17 to 23, and each was already running a company. The 23-year-old was on her second startup, having raised $1 million for her first venture from investors (including Richard Branson) when she was just 18 years old.

HG Insights to Host Exhibitor and VIP Drinks Reception at Big Data World

HG Data

Technology industry experts. The two-day event will showcase a conference program of over 700 technology industry experts. They will speak across a range of panel discussions, roundtables, fireside chats and keynote speeches.

Marijuana Marketing: Can the Blossoming Cannabis Industry Overcome 'Stoner' Stereotypes?

Hubspot

And that’s a major hurdle that marketers in the cannabis industry need to overcome in order to be successful. Businesses in the cannabis industry are now ramping up their marketing efforts. And marketers in the cannabis industry are already working toward that goal.

Key marketing areas ripe for innovation during the Coronavirus crisis

ClickZ

30-second summary: The coronavirus pandemic could end up being the event that adds momentum for the automation of jobs in the digital marketing industry as companies try to survive and bounce back.

Four trends to watch in marketing, technology and changing customer behavior

ClickZ

Customer experiences rooted in real time have proven to unlock new revenue streams, capabilities, and areas of growth for brands in a range of industries. 30-second summary: Prove what their brand stands for and respond to growing demand for action over words.

How to Triple the Engagement of Your B2B Campaigns with Technographics

HG Data

One way to increase your relevancy quotient is to leverage industry news announcements into your marketing campaigns. If you had your own Kaspersky Lab moment for your industry, how quickly would you be able to act on that information?

Michael Quint

Bluetext

He has spent his career working with companies ranging from start-up to global industry leaders to help them achieve their goals through powerful marketing, communications, and branding programs. Biographies StartupsMichael is one of the founding partners of Bluetext, and he currently serves as co-president and chief strategy officer.

The Right Technographics for B2B Technology Marketers

HG Data

Doing this would require a solution capable of not just processing clean, pre-parsed data sets, but also extracting facts from billions of messy, unstructured documents in a wide range of formats. Business Intelligence Sales & Marketing Uncategorized HG Data martech Startup technographic

Tech surrounds us, so use the best of it to succeed immediately

Biznology

This could multiply the abilities of industries and startups to sell to global markets. A range of business models could turn large numbers of tech devices, products and services into a global resource that makes money for their owners. This turns the entire tech industry an immediate resource that everyone can use, increasing each person’s abilities. Lesson for leaders. We are invisibly surrounded by the world’s best tech.

Top 6 B2B Marketing Benefits of Doing a Brand Study- Research Roundup

Hinge Marketing

These businesses range from complex conglomerates to tech-focused startups; traditionalist boot-strappers to global entities. Any Industry Research Video Blogs“Measure what is measurable, and make measurable what is not so.” – Galileo Galilei. Brands can be intangible.

The Right Technographics for B2B Technology Marketers

HG Data

Doing this would require a solution capable of not just processing clean, pre-parsed data sets, but also extracting facts from billions of messy, unstructured documents in a wide range of formats. Uncategorized Business Intelligence HG Data martech SalesOps Startup technographics

How the Right Blog Writing Service Can Boost Tech Company Traffic

Marketing Insider Group

Content marketing and the technology industry are a natural fit for each other. But content marketing in the tech industry can also be quite competitive. Some companies can provide a full range of content marketing services, including: Content strategy.

The Best of 2018: Our Most Popular PR Posts of the Year

B2B PR Sense

These posts range in topics from B2B PR campaigns, to B2B marketing strategy, to the best PR tools. No matter what industry you find yourselves in, or how big your business is, you are sure to find information to help you improve your B2B PR and marketing strategy in the following posts.

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3 Steps to Growing Your Business by Reshaping Your Client Base

Hinge Marketing

Hungry startups are often eager to work with any client to establish themselves. Find out more on becoming a sought-after expert in your industry by downloading a free copy of The Visible Expert℠ book. AEC Any Industry High Growth

Firm Growth: A Primer for Professional Services

Hinge Marketing

They appear to have something special that the rest of their industry lacks. Just because revenues are growing, however, doesn’t necessarily mean a firm is financially healthy — many startups, for instance, grow revenues quickly but operate at a loss for years. That’s because in most professional industries even the largest firms only control a small fraction of the total market (compare this, for instance, to the soft drink market, which is dominated by two titans).