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3 Tips to Prepare Your Data for the AI Era

Salesforce Marketing Cloud

You’ll need to also assess your technology stack, identify any obstacles, and collaborate with industry experts and architects to develop a detailed implementation plan. But, when data is connected and integrated, AI algorithms can learn from a wider range of data and make connections and predictions from different sources of information.

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What’s The Limit on Technology Adoption?

Zoominfo

Truth be told, one of the most important events during new hire onboarding is getting set up on the wide range of digital tools you will need to do your job. Plus Docusign accounts for all the signatures needed. Because you’re only truly employed after you logged in, right? A company can adopt an infinite number of tools.

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11 Proven Lead Magnet Ideas for Building Your Email List

Webbiquity

No wonder building an email list remains a priority for businesses of every type and industry. Here, lead magnets with useful and relevant content come in handy for businesses of all sizes and industries. These are perhaps one of the most powerful lead magnets for businesses in every industry.

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10 top marketing podcasts for 2024

Martech

They range from 10-minute daily mini-lessons to deep-dive interviews and case studies. Grenier isn’t shy about exposing the BS in the industry and also shares his struggles and learnings. SEO, content, social, email, ads – they cover it all, injected with their signature blend of witty banter and straight-shooting insights.

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Is Content Marketing Right for My Industry?

Marketing Insider Group

Every year, I have tons of prospects who ask me, “Is content marketing right for my industry?”. Their industries range from local firms, established brands, small businesses, and highly technical companies who make stuff many of us would have trouble understanding. The post Is Content Marketing Right for My Industry?

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UK fashion influencers redefining style

Sprout Social

Understanding the influencer landscape in the UK The power of influencer marketing extends into fashion and other global industries. For example, the 2023 Global Industry Report: QSR Index shows the UK is a global leader in influencing marketing for quick service restaurant brands. Zoe Llana Hill – @zoeilanahill Instagram: 61.2K

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Channel99 announces verification pixel technology for B2B

Martech

In what Channel99 says is a first for B2B marketing, performance and marketing attribution will be tracked across a wide range of channels using pixels. We’ve built it in a way that people can get live in a couple of hours; it’s not like a big deployment.” ” Verification pixel technology.