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How a Millennial Marketer’s Journey to Adopting Podcasts Can Help B2B Marketers Reach Their ICP

Heinz Marketing

By Sarah Threet , Marketing Consultant at Heinz Marketing Why I’m Trying to Become a Podcast Listener While I have worked in marketing for the better part of a decade, I don’t have much experience with podcasts, professionally or personally.

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12 B2B Marketing Blogs You Need To Read

Marketing Insider Group

But mostly, I looked to experts in the industry who had already blazed the trail ahead of me. Whether you’re a content marketer at a large technology company or a tech-savvy founder of a small startup, the insights and strategies shared by industry leaders can be a game-changer.

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How to Sell Digital Products [+ 10 Best Digital Products to Sell]

Hubspot

Low Startup and Overhead Costs Selling digital products doesn’t come with the startup costs associated with selling physical products. Digital products can complement physical products — for example, an artist who sells ceramics can create an educational podcast about their practice. billion in 2023. billion by 2023.

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Market Expansion: Three Approaches for Companies Looking to Grow

Zoominfo

Lululemon — a sports apparel retailer — was one of those firms, as it bought in-home fitness startup Mirror for $500 million in June 2020. It already has a foothold in the industrial manufacturing and chemical processing industries. That said, more than 35,000 companies this year still expanded their markets through this avenue.

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Grants and Resources for Minority Business Owners

ClearVoice

Grants will range from $10,000-$30,000 per awarded company, and the criteria are all about your business — not your financial woes as a business owner. In addition to grants, there are also new opportunities for showcasing the quality of your work in your industry. The deadline to apply for the Glossier grant is July 3, 2020. .

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3 Steps to Use LinkedIn to Make Connections and Grow Your Personal Brand

Buffer

If you’re looking to grow your career, make connections with people in your industry, and build a personal brand, you should be on LinkedIn. To do this, connect on LinkedIn with trusted friends, former colleagues, classmates, industry leaders, vendors, and other professionals.

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Top Marketing Blogs You Should Be Reading

Kabbage

What do they talk about: Variety of B2B topics ranging from demand generation, content marketing, SEO, social media, etc. Why should I read it: HubSpot has an army of writers, partners, guest bloggers, and influencers that all contribute across a wide range of topics every day. HubSpot’s Marketing Blog. Where can I find it: [link].