Rethink Marketing podcast: Build Key Relationships with this B2B Podcast Strategy

Act-On

In this Rethink Marketing podcast, learn how a B2B podcast can be a great way for building relationships with key people in your industry. Brand Marketing Content Marketing Marketing Strategy Podcast

Successful Podcasts' Share Seven Qualities

ViewPoint

You may not realize it, but B2B podcasts from you and your company create multi-use content, testimonials, thought leadership, and relationships with industry leaders. Plus, podcasts create a personal brand for the host. Podcasts Reach Weekend Listeners with Work-Related Content.

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How to Start a B2B Podcast in 2017 | Rethink Podcast Ep. 14

Act-On

Podcasts are a great way to reach your target audience on a deeper, more engaging level, but you may be wondering how you can start your own B2B podcast in 2017. Why should you podcast? At first glance, it may be easy to say B2B podcasts are just a trendy content platform.

The Future of Podcasting: Where Is It Going Next?

Single Grain

Podcasting has gone mainstream. In 2019, more than half of Americans have listened to a podcast , up from 44% just one year earlier: Today there are more than 750,000 podcasts available, spanning every subject from comedy to entrepreneurship. A Brief History of Podcasting.

4 Tips for Creating Effective Content in an Emerging Industry

Marketing Insider Group

What those articles, videos, and podcasts did is normalize smart devices: The more consumers read, the more informed they felt. The IoT market’s experience shows just how powerful content can be for emerging industries. Companies in emerging industries don’t have that luxury.

Will Podcasters Abandon Apple?

Contently

But the coverage overshadowed the introduction of something that would go on to become an important part of the Apple empire: a dedicated podcasting app called Podcasts. Listening to a podcast soon became its own activity, different from listening to a song.

Podcast Listeners Grow by 23 Percent … Does it Make Sense for your Marketing Strategy?

Act-On

Podcasts aren’t anything new; in fact, they got their start as “audioblogging” in the 1980s and took hold again in the 2000s with the inception of devices such as iPods. What’s more, podcast listening grew by 23 percent between 2015 and 2016. 1 spot on the iTunes top podcast chart.

Rethink Podcast Episode #8 – Top Search Marketing Trends for 2017

Act-On

In this episode of the Rethink Podcast, we interview Mike Arnesen, the CEO of Upbuild, a Portland-based digital agency. This is interesting and relevant now as we as an industry are talking a lot about AMP, accelerated mobile pages. To get the full measure, listen to the podcast. This is interesting and relevant now as we as an industry are talking a lot about AMP , accelerated mobile pages.

Podcast Advertising: 5 Experts Reveal Their Secrets

Hubspot

If so, I'm guessing you've listened to a podcast or two. podcast audiences listen to an average of seven podcasts per week. The podcasting industry has continuously grown since 2013. That's why it's important to consider podcast advertising for your brand.

Delivering Ep. 15: How Gmail Detects Spam and Some Industry News

Litmus

Welcome to Delivering, a podcast about email design, strategy, copywriting, development, and the email marketing industry. In other industry news, software company Basecamp announced that it will be releasing a new email service called HEY sometime in April.

Spam 67

Podcast Production 101: The Complete Guide to Starting Your Own Show

Single Grain

Podcasting is one of the most unique mediums to reach your audience in the most human way. This is the reason that so many marketers, businesses and freelancers are using podcasts as a content delivery channel to reach their target audience. Podcasts are growing in popularity.

Rethink Marketing Podcast: Gain an Edge in the Manufacturing Industry with Marketing Automation

Act-On

Peter Hoffman and Motion Solutions have gained a competitive advantage in the manufacturing industry by adopting marketing automation. Digital Marketing Strategies Manufacturing Marketing Automation

10 Best Marketing Podcasts to Help You Grow Your Business

Single Grain

That is why podcasts are such an awesome way of learning: You can listen to a podcast when you are commuting, exercising or even at your desk while doing mundane tasks, all while absorbing a wealth of information to help you run and grow your brand. Why I Decided to Start Podcasting.

Learning to Love TOFU [Podcast]

Marketing Insider Group

Paul Albright, CEO and Co-Founder of Captora, was a recent guest on our B2B Nation podcast. The series explores a variety of marketing trends and challenges through conversations with industry leaders. The post Learning to Love TOFU [Podcast] appeared first on Marketing Insider Group.

AdExchanger Podcast: Attention, Not Impressions

33Across

The post AdExchanger Podcast: Attention, Not Impressions appeared first on 33Across. Blog Featured Industry Insights

Rethink Podcast #9 – 6 Entrepreneurship Lessons from a Portland Realtor

Act-On

So, for this episode of the Rethink Podcast, we interviewed Tracey Hicks, a Portland, Ore., entrepreneur in the real estate industry. Know Your Industry. Podcast entrepreneur podcast rethink marketing podcastIf you ask Portland Realtor Tracey Hicks about her five-year goal, she’d say something along the lines of picturing herself on a beach somewhere, enjoying an adult beverage, and monitoring her business from her smartphone. Hicks is hard to label.

How Much Work Does It Really Take to Build a Popular Podcast?

Single Grain

So, you want your podcast to be the “Next Big Thing.” There are currently more than 750,000 podcasts out there, and that’s a lot of competition. In fact, my Growth Everywhere podcast has brought in some of our best clients at Single Grain. Podcasts are convenient, for one.

Video for B2B Marketing [Podcast]

Oktopost

Episode two of our podcast, B2B Marketing Now, was posted last week and we learned so much about video for B2B marketing creating this episode. We invited Paul Carpenter to educate us on the value of video for B2B marketing, covering the why and how with video programming.

How to Advertise on a Podcast [+Tips from a HubSpot Podcaster]

Hubspot

According to a report from Podcast Insights , there are more than 750,000 active podcasts and counting. If you're an advertiser interested in spreading awareness to podcast listeners, the huge pool of podcasts might seem promising -- but also overwhelming. Podcast Promos

Designing a Podcast for Audio SEO, According to HubSpot's Podcast Expert

Hubspot

In 2019, Google began rolling out what is arguably one of the most significant changes to its search engine since the introduction of dedicated video carousels in June 2018, or the introduction of featured snippets in October 2017: Google has begun to ad podcasts to search results.

7 Best Data-Driven Marketing Podcasts in 2019

Aberdeen

Podcasts are some of the best ways for business professionals to absorb knowledge. You can easily listen to a podcast while you’re in the car on your way to the office, while exercising, over lunch, or even while multi-tasking at your desk. 7 Best Data-Driven Marketing Podcasts.

PODCAST: How to Use Tech Intelligence to Create An Effective ICP and Drive Impact for Your Business

HG Data

Our Executive VP of Strategy, Tim Royston-Webb, recently joined David Dulany on his Sales Development Podcast to highlight how companies can use tech intelligence to create more effective sales and marketing processes. Sales Development Podcast Now Available.

Why It’s Important to Start Podcasting for Your Business or Personal Brand

Modern Marketing

Podcasting has emerged as one of the most popular ways for brands to engage with their customers on a regular basis. With that in mind, here are four great reasons why it’s important to start podcasting for your business or personal brand. #1:

Everything I’ve Learned About Podcasting as HubSpot’s Podcast Marketer

Hubspot

A new product or service revolutionizes an industry overnight, and it becomes hard to imagine life before it. A rise in podcast content paired with advancements in technology. Here at HubSpot, we've been watching the world of podcasting grow and change. Trouble in Podcast-Land.

How to Be a Good Podcast Host: Tips and Tricks From Industry Veterans

Content Standard

Have you ever scrolled through your subscribed podcast shows, only to find that none of the new episodes appealed to you? Well, this happened to me recently: Sure, there were a handful of newly launched business podcasts, so I quickly downloaded a variety of episodes and hit play.

The Best B2B Podcasts for Digital Marketers

LeadCrunch

Podcasting is a massive hit in the B2B arena. Not only do these podcast hosts share detailed tips and tricks you can use right now, but they also give you B2B marketing insights from some of the biggest influencers and thought leaders in the world of B2B. Our Top 5 B2B Podcasts List.

Delivering Episode 1: Welcome to a New Podcast from Litmus

Litmus

A new podcast from Litmus? After an extended hiatus from The Email Design Podcast , we’re back with a new podcast called Delivering. Delivering is a podcast that moves beyond just industry news for designers and developers and looks at the email industry as a whole, from strategy and copywriting to design, development, tooling, trends, culture, and more. We’ll be releasing podcasts episodes every other week. Delivering Podcast Podcast

Announcing the Talking Stack Podcast on Martech News

Customer Experience Matrix

Over the past several months, I’ve been conspiring with MarTech Advisor ’s Chitra Iyer and Amit Varshneya and industry expert Anand Thaker to produce a podcast devoted to martech news of the week. Why this podcast? Plus, I won’t hide the fact that doing the podcast is fun.

Podcast Advertising: A New Multimillion Dollar Frontier

ClearVoice

#GrowthGoals: One content creator’s forage into the podcasting space. I knew very little about podcast advertising when I sat in on a candid talk between two women who claimed they lost sleep over how to make advertising in podcasts better, more relevant and seamless.

Rethink Podcast Episode #10 – What Risks Marketers Should Consider with the Internet of Things (IoT)

Act-On

In this episode of the Rethink Podcast, we interview Rob Wiltbank, the CEO of Galois. But they do relate to the speed of adoption in an industry. And the decisions we make today will influence the correctness of these whole industries for decades to come.”. It gets really challenging to think about what’s OK and what’s not OK; and how an industry deals with its own risks outside of regulation because all the good new stuff has virtually no regulation,” Wiltbank said.

Podcast 002: Dave Christensen – Chief Product & Technology Officer at FMG Suite

FMG Suite

Listen to the latest episode of Market In Motion Podcast for Financial Advisors and discover valuable insight about: How the social media game has changed… and why advisors can’t rely on organic traffic to make social media work for them anymore.

Add For Immediate Release to your podcast queue

Biznology

A couple Sundays ago I met up with Joseph Thornley , Lynette Young , and Shel Holtz on video Skype to record episode 15 of Shel’s industry-trusted and industry-respected PR podcast, For Immediate Release , AKA the FIR Podcast.

The Most Important Question to Ask Before Launching a Podcast

Content Marketing Institute

Marketers everywhere are deciding if launching a podcast makes sense for their brands and their goals. A podcast is really three things: a show-level concept, an episode-level format, and on-air talent. A great podcast requires performance talent.

Podcast 004: Carl Richards – Creator of The Behavior Gap

FMG Suite

Do not skip this important conversation with this behavior expert and financial industry thought leader. Find out here in the Market in Motion Podcast for Financial Advisors , where we discuss the most important issues affecting financial advisors with the industry’s leading figures. The post Podcast 004: Carl Richards – Creator of The Behavior Gap appeared first on FMG Suite.

5 best marketing podcasts (that won’t put you to sleep)

Choozle

I don’t know about you, but even as a podcast lover, it’s pretty easy for one to put me straight to sleep—especially if the host just drones on and on about work stuff. There’s a little thing called “work-life balance” that I take pretty seriously, so for me to willingly listen to a marketing podcast outside of my day job is a big step. If you’re big on the numbers, this podcast is for you.

Rethink Podcast #13: What It Means To Become An Advocate Marketer

Act-On

In this episode of the Rethink Podcast, Act-On CMO Michelle Huff interviews Jill Rowley as they discuss what it means to be an advocate marketer. She got to know them at a human level, at a company level, and at that buyer’s industry level. To get the full measure, listen to the podcast. And thank you so much for joining us today on the podcast. Podcast advocate marketer podcast

15 Podcast Tools to Take Your Show from Good to Great in 2019

Hubspot

Although Sharpay is talking about fabulous summer plans, that adage also applies to podcasting. With 32% of the population listening to podcasts regularly , podcast shows should continue to evolve as the industry does. Podcast Recording Equipment. How to Podcast

The Ultimate List of Marketing Podcasts

Zoominfo

Ten or so years ago, podcasts were just a blip on the average marketer’s radar. In fact, 48 million Americans listened to podcasts weekly in 2018—that’s 6 million more weekly listeners than there were just a year ago ( source ). Keep reading for 50 of the best podcasts for marketers.

Podcast 007: Robert Powell – Editor of Retirement Daily on TheStreet

FMG Suite

Robert Powell contributes regularly to TheStreet and USA TODAY, serves as editor of the Retirement Management Journal , and hosts the Exceptional Advisor podcast. Find out here in the Market in Motion Podcast for Financial Advisors , where we discuss the most important issues affecting financial advisors with the industry’s leading figures. The post Podcast 007: Robert Powell – Editor of Retirement Daily on TheStreet appeared first on FMG Suite.

18 Quotes About Podcasting for Business Professionals

Zoominfo

Podcasts have captured the attention of millions and millions of listeners in recent years, more than earning their title as the modern-day radio. The success of podcasting is due, in part, to the convenience and pervasiveness of the modern smartphone. Podcasting is great.