Outgrow

APRIL 23, 2020

Interactive Content Ideas For The Art Industry. Like any other industry doing business in the online space, the multi-billion-dollar Art industry should leverage interactive ways to communicate with their customers. This blog is all about Interactive Content ideas for the Art Industry.

Top of Funnel 59

Top of Funnel Outgrow Content Lead Scoring 59

Webbiquity

NOVEMBER 10, 2020

The way B2B technology buyers conduct research make buying decisions is changing. Industry events are less impactful for Millennial and Gen Z buyers, though this may change over time, especially post-pandemic. They do need to interact with sales professionals to decide between Oracle (Eloqua) and Marketo.

Enterprise Management 299

Enterprise Management Sales Management Work Management Marketing Management 299

Optinmonster

OCTOBER 17, 2023

Do you want to learn about the types of qualitative research and some examples of methodologies? Qualitative studies are vital to the market research process. If you’re new to this kind of market research, you’re in the right place. In this guide, you’ll learn the basics of qualitative market research.

Research 99

Research Case Studies Case Study Skype 99

Hinge Marketing

NOVEMBER 18, 2020

When conducting market research for your professional services firm, there are several methods to choose from. If you want to paint the best picture of your marketplace and brand, you’ll need to utilize primary and secondary research as part of your market research process. Understanding Your Market with Secondary Research.

Research 160

Research Process Training Customer Surveys 160

Marketing Insider Group

OCTOBER 30, 2019

Developing a customer advocacy approach includes many facets, including data, measurement and research. Let’s explore what customer advocacy is, why it matters and the role of data, measurement and research in building a successful program. Social media interaction. Research and Customer Advocacy.

Research 204

Research Ideal Customer Profiles Buyer Personas Paid Search Agency 204

Top Rank Marketing

OCTOBER 17, 2023

At B2B Forum the two companies held a panel to discuss the research and share insights. Evolving Role of Webinars: Historical Context: Laura mentioned that her initial research on digitizing events did not catch much attention, but the pandemic changed that perspective.

Webinar Metrics 110

Webinar Metrics Forrester Top of Funnel Research 110

Contently

NOVEMBER 22, 2021

All industries had to change the way they used technology — and content marketing was no different. Around 58 percent of respondents said online events produced the best results over the last 12 months — with research reports and articles less than 3,000 words coming in a close second. Focus on helpfulness and kindness. Key takeaways.

B2B Marketing 174

B2B Marketing Research Content Marketing Marketing Budget Creation 174

Outgrow

APRIL 17, 2024

Interactive, cultural, and trending widgets designed by him have been featured on TrendHunter, Alibaba, ProductHunt, New York Marketing Association, FactoryBerlin, Digimarcon Silicon Valley, and at The European Affiliate Summit. And for this month we are going to interview Yue Wang, Head of Advanced Network Research at Samsung Electronics.

Network Marketing 52

Network Marketing Work Management Marketing Management Research 52

Hinge Marketing

NOVEMBER 11, 2020

The Hinge Research Institute has released a special consulting industry version of its breakthrough study of professional services buyers and the firms that they hire. This study also saw the addition of industry-specific versions of the report, such as this one. Cross Industry Comparisons Included.

Consulting 157

Consulting Research Work Management Marketing Management 157

Outgrow

APRIL 16, 2020

Top Interactive Content Ideas For The Auto Industry You Need To Try in 2020. However, most of the companies in the auto industry are just running on fumes. If you don’t want to be on that list, read on to discover top interactive content ideas for the auto industry that you were missing out on! Let’s get started!

Top of Funnel 52

Top of Funnel Lead Ranking Outgrow Customer Satisfaction 52

Hinge Marketing

APRIL 15, 2020

Researching your target markets is one of the smartest business moves you can make. Professional services firms that do frequent research on their target clients grow 2X faster and are more profitable than firms that do not. Target Market Research Defined. Others will require some target market research.

Enterprise Management 116

Enterprise Management Work Management Marketing Management Research 116

Marketing Insider Group

APRIL 15, 2024

Quick Takeaways B2B content creators make specialized content that share valuable insights and stories, connecting with business audiences and shaping future interactions. By combining industry expertise with a knack for storytelling , B2B creators are setting new standards for how businesses communicate and connect.

Enterprise Management 236

Enterprise Management B2B B2B Thought Leadership SMB 236

Zoominfo

OCTOBER 16, 2018

These users—referred to as Redditors—use the platform to share, interact with, and consume the latest news and trending topics. The platform offers a unique and untapped goldmine of market research. This is beneficial for research as it encourages more open-ended discussion. Reddit is more than just a social networking site.

Research 159

Research Peer-to-peer Marketing Automation Services Zoominfo 159

Hinge Marketing

JUNE 25, 2020

Conducting prospect research can help you alleviate their concerns. The more you know about a prospect’s business, industry and role, the greater your chances of building an emotional bridge with them—and the easier it will be for them to trust you. What Is Prospect Research and Why Is it so Important? You’ll earn their respect.

Marketing Automation Services 99

Marketing Automation Services Research Service Ideal Customer Profiles 99

Valasys

JANUARY 30, 2024

To truly unlock this understanding, tapping into the power of market research is crucial. Market research, in the context of social media marketing, involves gathering and analyzing data about consumer behavior and trends on social media platforms. These strategies are not born out of sheer luck or spontaneous creativity.

Social Media 40

Social Media Research Social Marketing Planning 40

Vision Edge Marketing

DECEMBER 5, 2023

For example, in the smartphone industry, app developers, device manufacturers, operating system providers, and telecom companies form a complex ecosystem where their success is interlinked. This step often requires conducting research and collecting data. Consider both direct and indirect competitors to get a holistic view.

Jigsaw 197

Jigsaw Lead Ranking Allocation Advertising Agencies 197

markempa

FEBRUARY 6, 2018

And it’s sort of our mission in life, at least in the business to business space where I spend most of my time, trying to understand with data, with research, with analytics, what does world-class B2B selling and marketing look like? We get after that, again, with all sorts of analysis and research. Well, sure. Brent: Well, no.

Organization 264

Organization Research Work Management Marketing Management 264

Content4Demand

SEPTEMBER 29, 2020

Here are some possible high-level questions that you can adjust for your specific industry and audience: How have business priorities changed due to the COVID-19 crisis? Create a foundational asset that serves as a thought leadership piece on the state of the industry and how business priorities are changing.

Research 90

Research Webinar Metrics Marketing & Strategy B2B Thought Leadership 90

Vision Edge Marketing

NOVEMBER 28, 2023

To acquire it, conduct thorough internal and external research to understand market dynamics, customer behavior, and competitor landscapes. If you are struggling to conduct research, consider leveraging your customer advisory board. These interactions enable customers to learn from each other and build a network of support.

Webinar Metrics 225

Webinar Metrics SWOT Marketing & Strategy Lead Ranking 225

PureB2B

SEPTEMBER 16, 2020

How, where, and why do I begin this research? Some partners will syndicate your content and repackage it as a lead generation solution, others, will utilize it as an advertising method to promote website visits/ interactions. Research Recommendations. Digging a little further however, and you’ll find industry specific solutions.

Vendors 110

Vendors Research Top of Funnel Tips 110

Vision Edge Marketing

NOVEMBER 7, 2023

Research shows that companies that create, implement, and regularly optimize their CJMs can achieve profitable growth by enhancing their CX and customer value. Utilize Data and Research for CX Insights: An effective CJM begins with robust data and research, both primary and secondary.

Design 232

Design Best Practices Lead Ranking Customer Satisfaction 232

Brightedge

JUNE 3, 2020

In this installment of our series on SEO now for the B2B tech industry, we’ll look at how B2B tech companies are handling the transition to online operations. McKinsey conducted a survey across 11 countries and found that B2B tech companies saw digital interactions were two to three times more important to consumers than sales interactions.

Research 80

Research SEO B2B Long Tail Marketing 80

Zoominfo

FEBRUARY 5, 2018

Prepare for your sales conversations with better prospect research. Why is prospect research critical to the sales process? Prospect research is critical to personalizing and delivering a successful sales pitch. Looking at these numbers, it’s clear why prospect research is so important. The short answer?

Research 113

Research B2B Thought Leadership Work Management Zoominfo 113

Hubspot

DECEMBER 10, 2019

In college, research was always my favorite part of writing papers. But, even though I love research, it's not exactly my forte — and I know I'm not alone. Conducting market research is a necessity for both B2B or B2C companies. This data can influence how you structure a campaign, and how you interact with customers.

Research 69

Research Customer Satisfaction Hubspot Lead Scoring 69

Webbiquity

JUNE 20, 2023

In short, these videos simplify complex ideas and translate industry jargon into plain, straightforward language. Webinars and similar virtual events provide a platform for you to share insights, industry knowledge, customer stories, and expertise. Researching video marketing data to know where to host your short-form videos (i.e.

Webinar Metrics 309

Webinar Metrics Demand Work Management Video Marketing 309

Marketing Insider Group

JANUARY 2, 2024

It’s up to the SEO strategist or marketing professionals heading up the SEO efforts for each company to make sure they’ve done adequate research before proceeding. This necessitates a deeper understanding of the target audience’s pain points, industry trends, and the ability to showcase expertise and authority.

SEO 245

SEO B2B Work Management Long Tail Marketing 245

B2B Marketing Directions

SEPTEMBER 9, 2023

(This month's Research Round-Up features a research-based white paper by Winterberry Group that addresses the current state and future direction of B2B marketing and a wide-ranging research report by Livestorm, mention, and Jotform that is based on a global survey of marketers.)

Paid Content 70

Paid Content Paid Search Agency Studies Research 70

PathFactory

JUNE 23, 2022

After 7+ years as a SiriusDecisions then Forrester analyst leading B2B content research, I joined PathFactory as SVP of Product Marketing and Research. It has been an honor to serve the B2B community over the past several years as a research analyst. As buyers interact with our content, they generate all kinds of buying signals.

Forrester 59

Forrester Research B2B Content 59

Zoominfo

FEBRUARY 5, 2018

Prepare for your sales conversations with better sales prospect research. Why Is Sales Prospect Research Important? Prospect research is critical to personalizing and delivering a successful sales pitch. Looking at these numbers, it’s clear why prospect research is so important. And, how can you remedy this issue?

Research 100

Research B2B Thought Leadership Work Management Thought Leadership 100

Webbiquity

FEBRUARY 16, 2023

According to a 2023 industry report, the market growth for B2B companies is surging, with analysts predicting it will grow by 14.1% This would make the industry worth $18.7 Marketing efforts have helped the industry reach new clients and better understand the needs of its audience. Guest post by Brit Tucker. billion by 2027.

Trends 308

Trends B2B Marketing B2B Thought Leadership B2B 308

PureB2B

JUNE 8, 2021

It might go without saying, but strategic audience research is one of the most important foundations of any marketing strategy and campaign. Often, these data points are important, accurate, and even give interesting insights on trends that the company should watch out for - i.e. Original Research. What is Original Research?

Research 62

Research Campaigns Work Management Marketing Management 62

PureB2B

JUNE 8, 2021

It might go without saying, but strategic audience research is one of the most important foundations of any marketing strategy and campaign. Often, these data points are important, accurate, and even give interesting insights on trends that the company should watch out for – i.e. Original Research. What is Original Research?

Research 62

Research Campaigns Work Management Marketing Management 62

Hubspot

DECEMBER 10, 2019

In college, research was always my favorite part of writing papers. But, even though I love research, it's not exactly my forte — and I know I'm not alone. Conducting market research is a necessity for both B2B or B2C companies. This data can influence how you structure a campaign, and how you interact with customers.

Research 63

Research Customer Satisfaction Hubspot Lead Scoring 63

Business Brainz

DECEMBER 3, 2021

To make sure you’re yielding the results you desire, you need to put a lot of focus and effort into your B2B sales strategy research. In this post, we will be exploring the strategic selling strategy and how strategic sales research can help your B2B business. After all, a well-researched plan works right?

B2B Sales 83

B2B Sales Research B2B Buyer Personas 83

Business Brainz

DECEMBER 17, 2021

sales research is one of the big keys to success. Sales Research lays the very foundation for your strategic sales plan that you and your company are trying to achieve. In other words, buyers feel that way because there is a complete lack of sales research from the sales professionals’ side. Why is sales research so important?

Research 52

Research B2B Sales Paid Search Agency Buyer Personas 52

Business Brainz

DECEMBER 17, 2021

sales research is one of the big keys to success. Sales Research lays the very foundation for your strategic sales plan that you and your company are trying to achieve. In other words, buyers feel that way because there is a complete lack of sales research from the sales professionals’ side. Why is sales research so important?

Research 52

Research B2B Sales Paid Search Agency FAQ 52

Golden Spiral

APRIL 18, 2019

Understanding those needs requires significant initial and ongoing research to get the most valuable insights for your business. Thankfully, there are many reputable research firms, associations, and other outlets doing the hard work for you. Below are resources we recommend for your health IT product research. Industry Reports.

Work Management 102

Work Management Marketing Management Research Organization 102