Writing on the Web

JULY 20, 2010

And now this comes as a special honor, to be included on your list of Top 100 Multiple Income Streams Women. Here’s what Milana tells us about why she created this list: Although Internet marketing and information marketing is still dominated by men, there are many women who are building their multiple income streams empires.

Ning 100

Ning Digg Buzz Blogger 100

Martech

APRIL 19, 2024

Studies show that loyal customers are responsible for as much as 65% of all brand purchases. In turbulent economic times, when consumers become warier with every penny they spend and brands are increasingly desperate to keep the income flowing, loyalty programs play a pivotal role in fostering retention and increased spending.

Loyalty 84

Loyalty Webinar Metrics Trends Consulting 84

Martech

FEBRUARY 6, 2024

consumers say they buy things as a result of SMS messages from companies, according to a new study. Also, while the likelihood of someone purchasing because of SMS increases along with income, it never drops below 69% for any cohort. Three-quarters of U.S.

SMS 112

SMS Purchase Planning Mobile Marketing 112

The Forward Observer

DECEMBER 8, 2023

However you define business growth–total revenue, net income, margin expansion, number of products and services, or customer loyalty–sustained and strategic growth requires an organization to do more than sell by simply communicating the value of its products or services.

Paid Search Agency 177

Paid Search Agency Differentiation Buyer Personas Marketing & Strategy 177

Webbiquity

APRIL 23, 2024

Image credit: Pixabay on Pexels You’ve probably seen studies and statistics on the enormous ROI (return on investment) that email marketing for B2B delivers compared to other tactics. Other studies have reported similar figures, meaning the potential ROI for email marketing may actually be close to 3600%.

ROI 172

ROI Email Marketing B2B Marketing Marketing Automation Services 172

Ahrefs

AUGUST 8, 2023

Although many people claim to earn a full-time income, studies show only around 5%-8% … Read more › In this article, we will discuss 10 popular methods bloggers use to cash in on their passion, along with the pros and cons of each approach.

Blogger 81

Blogger Studies Content Marketing Content 81

Marketing Insider Group

MARCH 29, 2021

Look at their age, gender, culture, marital status, income, language, professions, and educational levels. Make sure to study their “likes” to identify special interests that can serve as content touchpoints. Studies show that 95 percent of all purchase decisions are emotion-driven.

Planning 363

Planning Paid Search Agency Advertising Agencies Content Marketing 363

Contently

SEPTEMBER 6, 2016

A couple of months ago, we released our second annual study of freelance creatives on The Freelancer. One thing was clear: Freelance creatives don’t use co-working spaces, and they don’t supplement their income by working for sharing economy giants like Uber and Airbnb. Here are 11 of the best. percent of the U.S.

Studies 60

Studies Creativity Ideal Customer Profiles Buzz 60

Digilant

MAY 7, 2019

CPG brands can now target consumers based on age, income, interests, mobile-usage and many more specific tactics. Below is a case study example of a CPG – orange juice brand that drove campaign success using a programmatic approach to digital advertising. Case Study: CPG Brand targeting Millennial Moms. Let’s get into it!

Case Studies 55

Case Studies Case Study Studies Advertising Agencies 55

SendX

FEBRUARY 26, 2021

For example, if you're targeting small business owners, navigating the many rules and regulations associated with business ownership will help to form a financial plan to manage income and expenses during retirement. So, why did only 2% of the 7 billion emails analyzed in the 2017 study use personalization?

Work Management 203

Work Management Marketing Management Email Marketing Service 203

Biznology

OCTOBER 28, 2021

One of the most significant shifts we’ve seen over the 11 years of the ongoing MBO Partners State of Independence study series is the increased use of online marketplaces to find work/customers by freelancers and other independent workers.

Click Rate 104

Click Rate Advertising Agencies Studies Marketing Report 104

Martech

NOVEMBER 9, 2022

Podcasts are now a top channel for B2B content , with 43% of decision makers saying they use them to get business related content, according to a new study. Second place went to industry-specific newspapers (39%), according to the study by Sapio Research, a market research firm. Buzzsprout ]. Why we care.

Advertising Channels 127

Advertising Channels B2B Marketing Planning B2B 127

Sprout Social

FEBRUARY 28, 2024

For example, Sprout unifies all incoming messages into the Smart Inbox , where you can monitor incoming messages, foster conversations, respond to your audience quickly and prioritize the most urgent customer needs.

Social Media 102

Social Media Work Management Marketing Management Media 102

Marketing Insider Group

AUGUST 9, 2021

To keep clients happy and ensure their content is accomplishing its goals, B2B copywriters need to be quick studies. Their goals, brand voice, style, and target audience will also vary. They also need to be willing to put in the required work — specifically, taking time to get to know each client well and deliver based on their needs.

Copywriting 351

Copywriting Work Management Marketing Management Service 351

Marketing Insider Group

MARCH 24, 2021

Studies show that content your employees produce can achieve eight times more engagement and seven times more conversions than your content teams’ meticulously researched posts. Don’t the words “case study” just conjure up a picture of a yawnfest? Leverage Your Superpower with Employee-Generated Content. Now don’t get me wrong.

Branding 356

Branding Brand Identity Advertising Agencies Content 356

Martech

MARCH 11, 2024

Beyond removing outdated or duplicate records, implement processes to validate the quality of incoming data and standardize data formats across your database. As we adapt to increased signal loss and less transparent measurement systems, it’s logical to anchor measurement studies to lifetime value, not just the revenue by channel.

Cost per Acquisition 118

Cost per Acquisition Multi-Touch Attribution Data Hygiene Top of Funnel 118

Smartyads

JUNE 22, 2023

According to a study, ad spending in video advertising will hit $176.6 Many businesses use programmatic video advertising to drive their income. Video advertising has become crucial for every company seeking to expand. billion in 2023 before climbing to $229.8 billion by 2027. You should know about.

Tagging 52

Tagging Optimization Advertising Agencies Advertisements 52

Digilant

MAY 7, 2019

CPG brands can now target consumers based on age, income, interests, mobile-usage and many more specific tactics. Below is a case study example of a CPG – orange juice brand that drove campaign success using a programmatic approach to digital advertising. Case Study: CPG Brand targeting Millennial Moms. Let’s get into it!

Case Studies 40

Case Studies Case Study Studies Advertising Agencies 40

Digilant

MAY 7, 2019

CPG brands can now target consumers based on age, income, interests, mobile-usage and many more specific tactics. Below is a case study example of a CPG – orange juice brand that drove campaign success using a programmatic approach to digital advertising. Case Study: CPG Brand targeting Millennial Moms. Let’s get into it!

Case Studies 40

Case Studies Case Study Studies Advertising Agencies 40

Marketing Insider Group

AUGUST 13, 2020

Data from mid-2020 culled by McKinsey & Company shows buyers are exhibiting extreme caution when it comes to spending discretionary incomes. Your competition is studying you. Do likewise and study them as well. Blame it on a quantum shift in what matters most to them. Plus, they’ve become surprisingly brand agnostic.

Ideal Customer Profiles 286

Ideal Customer Profiles Marketing AI Top of Funnel Work Management 286

Contently

NOVEMBER 16, 2016

As the Content Marketing Institute found in its annual study, those who document their strategy are more effective in nearly all facets of their content marketing operation. The post Altimeter Study: How To Know When You Have a Mature Content Operation appeared first on The Content Strategist. Measurable ROI.

Studies 60

Studies Content Cost per Lead Paid Search Agency 60

Oktopost

NOVEMBER 30, 2023

For example, a recent study found that 100% of traffic originating from TikTok profiles, Slack, WhatsApp, and others was wrongly attributed as direct traffic rather than their actual sources. Medium: Specifies the particular campaign type responsible for the incoming traffic, like social media.

Marketing Analytics Tools 62

Marketing Analytics Tools Traffic Domain Top of Funnel 62

DAGMAR Marketing

APRIL 24, 2024

According to this study , content that appeals to emotion can increase recognition memory. It’s one thing to predict your audience’s emotions, but it’s another to truly know and study them so you can build meaningful relationships that nurture conversions and loyalty in exchange.

Marketing AI 52

Marketing AI SME Work Management Marketing Management 52

Marketing Insider Group

JULY 6, 2020

Forty-five percent of LinkedIn users are in upper management and the largest income bracket is those who are earning $75,000 and above. Case studies. LinkedIn users generally skew toward older groups, and the platform is most popular with 46- to 55-year-olds. Industry news and research. Storytelling. How-to pieces and tips.

Linkedin 363

Linkedin Marketing & Strategy Marketing Strategy Enterprise Management 363

Sprout Social

APRIL 22, 2021

Studies show that TikTok users are spending around 858 minutes a month and 46 minutes a day scrolling through videos on the app. With studies showing an engagement rate of nearly 18% with micro-influencers on the platform, TikTok has a significant lead on Instagram’s 3.86% and YouTube’s 1.63% engagement rates.

Stats 141

Stats Planning Paid Search Agency User-Generated Content 141

Marketing Insider Group

SEPTEMBER 28, 2020

Cloud business applications provider Intermedia uses their blog to share news, security advice, and case studies of businesses successfully deploying cloud technology to improve performance. Content such as “New Study Finds More Than Half of U.S. DivvyHQ Blog. Only a small section of the blog is dedicated to investment.

Thought Leadership 318

Thought Leadership Enterprise Management Work Management Marketing Management 318

ClearVoice

JULY 9, 2021

While 67% of respondents of a recent influencer study said they use Instagram for influencer marketing, TikTok is exploding. Influencer marketing statistics about income and industry. of income comes from promotional codes or affiliate marketing. ( Income is not follower-based, influencers with a 1.8 Statista ).

Statistics 122

Statistics Paid Search Agency Advertising Agencies Click Rate 122

Martech

SEPTEMBER 28, 2023

Behavioral science is the study of how people behave. More specifically, it’s the study of why they do what they do. Their income grows. Just add behavioral science into your messaging. It won’t cost you a dime — and the results can be instantaneous. Here’s how. What exactly is behavioral science? Things change.

Trigger Marketing 125

Trigger Marketing Work Management Marketing Management Paid Search Agency 125

Martech

OCTOBER 21, 2022

Almost half say content revenue makes up more than 50% of their monthly income. Adobe’s detailed “ Future of Creativity ” study suggests this challenge is being met in part by a thriving “creator economy.” ” Content opportunities are huge.

Marketing Budget Creation 98

Marketing Budget Creation Blogger Marketing Budget Content 98

Heinz Marketing

MAY 26, 2023

In fact, according to a research study by GWI and Reddit , 66% of respondents value belonging to online B2B communities because it allows them to connect with others of relevant interests. Tip Tuesday/Thursdays: Engage incoming members by offering helpful tech-related how-to tips to ensure they get the most out of their community experience.

Communities 83

Communities Marketing & Strategy B2B Guidelines 83

Martech

SEPTEMBER 7, 2022

Their annual disposable income is nearly $500 billion. trillion in annual disposable income, according to the same report. Nearly 70% believe providing accessibility is important to executing successful marketing campaigns, according to a study by Capterra, an online marketplace vendor. In the U.K.

Optimization 105

Optimization Paid Search Agency Advertising Agencies Amazon 105

Martech

JANUARY 26, 2024

For the most part in marketing, there’s starting to be some case studies about efficiency gains from writing teams or impact on SEO, things like that. With AI, though, there’s no study to look back on. By 2025, there will be enough case studies to say, “Oh my god. A: We’re still in the experimentation phase.

Marketing AI 82

Marketing AI Enterprise Management Marketing Automation Services Work Management 82

RebelMouse

JANUARY 10, 2024

These ads rotate after an entire scroll through to maximize space and income potential, as well as to ensure that users will see them. Sticky Sidebar Ads Sticky sidebar ads increase visibility and revenue while giving users quick access to helpful content.

Positioning 85

Positioning Design Examples Practices 85

Convince & Convert

DECEMBER 9, 2015

Sponsored Social pioneer IZEA commissions an annual study to uncover insights on the knowledge, experience, and overall sentiment of marketers and creators around Sponsored Social, as well as their input on budgets, price perceptions, and FTC compliance. The study distributed an online survey to a nationally-representative U.S.

Budget Programs 101

Budget Programs Sample Word of Mouth Advertising Agencies 101

Content Marketing Institute

JUNE 18, 2018

Companies incorporating video content in their marketing strategy see 41% more search traffic than businesses without video, according to an Aberdeen study shared by HubSpot. Conversionxl shares a case study where a video on the landing page achieved an increase in conversion rates by 79.3%. Bonus option: Video courses earn income.

Video Marketing 110

Video Marketing Marketing Websites Paid Search Agency Marketing Automation Services 110

Televerde

AUGUST 8, 2022

In practice, environmental racism is when companies or government agencies choose minority or low-income communities as the dumping grounds for toxic waste, garbage, and other environmental hazards. One recent study shows a disproportionate impact on minority groups when it comes to the effects of pesticides.

Communities 98

Communities Advertising Agencies Paid Search Agency Studies 98

Biznology

OCTOBER 18, 2019

The research team systematically reviewed every study published about the impacts of artificial intelligence on self-employment. The University of Buffalo study determined jobs involving robot maintenance and AI hardware distribution may see substantial growth in the coming years. The Initial Research Process.

Fulfillment 116

Fulfillment Distribution Studies Demand 116