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CMO Challenges in Driving Data into Insights

Buzz Marketing for Technology

Since each one of us has a different variety of reports coming a litany of systems like SAS, Aprimo, Webtrends, iCrossing, Radian6, Facebook, Vocus, Wordpress and where it isn’t automated then it’s just Excel. Tags: Business Intelligence Data Mining. If you have any insights on how best to get there please share them.

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CMO Challenges in Driving Data into Insights

Buzz Marketing for Technology

Since each one of us has a different variety of reports coming a litany of systems like SAS, Aprimo, Webtrends, iCrossing, Radian6, Facebook, Vocus, Wordpress and where it isn’t automated then it’s just Excel. Tags: Business Intelligence Data Mining. And furthermore the path is unique to each company. Ok I admit it I am a bit of a.

iCrossing 100
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Best of 2008: Social Media Optimization, Part 2

WebMarketCentral

SES San Jose: Social Media Analysis and Tracking by TopRank Online Marketing Blog Jessica Cameron-Ruud provides detailed notes on this SES panel discussion featuring Todd Parsons of Buzz Logic , Rob Key of Converseon , and Edmund Won from iCrossing. Social Tagging. Tags: Web 2.0

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B2B Lead Management Market Heats Up

Online Marketing Institute

3) Search engine marketing services providers – Shar VanBoskirk covers this market, but I’ve found companies like Reprise Media, IMPAQT, iCrossing and iProspect doing a lot more to help B2B marketers understand how to turn search optimization or paid clicks into qualified leads. Tags: b2bmarketing.

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

This post tells you: according to a recent study from iCrossing , across the three major search engines, 95% of the clicks came from page one. Diving deeper into the iCrossing study referenced above, Google accounts for 74% of non-branded search traffic, with Bing and Yahoo tied at 13%. In SEO, how important is a page one ranking?