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B2B Lead Management Market Heats Up

Online Marketing Institute

3) Search engine marketing services providers – Shar VanBoskirk covers this market, but I’ve found companies like Reprise Media, IMPAQT, iCrossing and iProspect doing a lot more to help B2B marketers understand how to turn search optimization or paid clicks into qualified leads. Lead farming? Direct marketing lists?

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

Top 100 websites and half of comScore’s Global Top 100 websites have integrated with Facebook. Small Biz Lead Gen Surges with Social by eMarketer. Content creation (68%) and website marketing (56%) are also increasing, while direct mail and print advertising saw the biggest drops. Two-thirds of comScore’s U.S.