Hubspot Inbound Conference Recap 3 of 9

Kaon

Branded organic search, referral traffic, and social media traffic are among the most impacted audiences with regard to effective PR. Marketing Guru Boston Brand Awareness content Hubspot Inbound Measurement PR Public Relations Referral Traffic social media

Compounding Posts Generate 38% of Your Blog's Traffic: Here's What HubSpot's Look Like

Hubspot

Did you know that there is a certain type of blog post that makes up 10% of a blog's repertoire, but are responsible for generating 38% of total blog traffic? If you do the math, that means just one of these special posts brings in the same amount of traffic as six regular posts.

HubSpot Jumps into the CRM Marketplace

Customer Experience Matrix

Hell probably didn’t freeze over today but there might have been a light frost: after years of rejecting the option, HubSpot today announced it will offer a CRM system. Audience response was predictably enthusiastic, since CRM features have been much desired by HubSpot users and resellers for years. HubSpot hopes this will encourage adoption of CRM by sales reps who have rejected it because it took too much work for too little value.

Hubspot Inbound Conference Recap 8 of 9

Kaon

Utilize Google Analytics to see what is coming through social media and how much traffic is coming from activities vs organic. How to Measure Your Social Media Activities Using Google Analytics by Michael Stelzner of Social Media Examiner.

Does Influencer Marketing Actually Work? A HubSpot Blog Experiment

Hubspot

I didn't think about influencer marketing again until I joined HubSpot. On the blog team, we're always looking for ways to scale traffic -- which gets continually harder as your audience grows. Partnering with influencers is an efficient and scalable way to grow traffic.

Want More Blog Traffic? Focus on Growing Subscribers

Hubspot

"How do I grow traffic to my blog?". It's one of the most common questions I get from people launching a new blog, and I always tell them the same thing: The key to growing blog traffic is actually to focus on growing subscribers. Why Do More Subscribers Lead to More Traffic?

What To Do If Your Website Traffic Is Down

Hubspot

You’ve noticed a dip in website traffic. It’s good to keep an eye on your website visits and performance to notice change over time, but if you’re getting less traffic and fewer phone calls, it’s time to investigate further.

HubSpot Releases Social Inbox and Reveals So Much More

Customer Experience Matrix

I spent yesterday afternoon at HubSpot ’s “Open House” in Cambridge, MA, during which they briefed the community on their business progress, introduced their new Social Inbox, described their approach to marketing and sales alignment, explained their “ culture code ”, and answered questions.

10 Tips for Getting Long-Term Traffic to Your Content

Hubspot

We'll excitedly watch as we see a burst of new traffic to our site. You can start by analyzing topics that you have published in the past to see how well they have continued to attract traffic. HubSpot customers: You can use the Keyword App to brainstorm and track your keywords, too.).

A Simple Guide to Web Traffic Terms

Hubspot

If that''s your way of thinking, you could be misinterpreting your traffic data and making some ill-informed decisions. A pageview (in Google Analytics ) or a view ( in HubSpot ) is counted when a page on your site is loaded by a browser.

Stop Missing Out on 99% of Your Website Traffic [SlideShare]

Hubspot

Stop missing out on 99% of your website traffic from. HubSpot. Think back to when you visited a website for the first time. Were you immediately ready to make a purchase? It’s likely that you were not. In fact, 99% of first time website visitors are not ready to buy.

8 Clever Ways to Triple Your Content Output (and Traffic)

Hubspot

They’re also a great way to attract links and traffic: according to AnsonAlex , businesses that publish infographics grow their traffic an average of 12% more than those that don’t. They also rank well, and can drive long-term organic traffic to your site.

Where Is Your Traffic Coming From? An Analysis of 15K Websites [Infographic]

Hubspot

We all know that sources of website traffic can vary greatly from business to business. Where is their traffic coming from? via the HubSpot Research website at research.hubspot.com. Have any website traffic insights you'd like to share?

12 Awesome HubSpot Resources That Won't Cost You a Dime

Hubspot

Over the years, HubSpot has developed a number of free tools and programs that we love to share with others. 1) HubSpot CRM. HubSpot's new site, freestockphotos.org, catalogs photos that you can use for blog posts, social media, or wherever else you need high quality photos.

Speakers | Grow with HubSpot Sydney 2017

Hubspot

With speakers from HubSpot, Canva, LinkedIn and more, we're covering everything from how marketing and sales has changed, to in-depth workshops on improving your SEO strategy, and talks on how to turn your web traffic into leads and customers. JAMES GILBERT, HUBSPOT.

Direct Traffic Isn’t A Channel, It’s The Lack Of Proper Attribution

bizible

As a B2B marketer myself, I personally understand the frustrations of going into your analytics dashboard and seeing that “direct traffic” makes up a substantial portion -- it may even be the primary channel source -- of your visits and leads. Decreasing Direct Traffic.

How We Grew Inbound Traffic by 300% in 6 Months

Hubspot

During the second half of 2015, we put together a plan to dramatically increase the amount of inbound traffic to our software as a service (SaaS) company's website. We knew that if we could increase our traffic numbers, our daily customer signups would follow the same trajectory.

OMG it’s HubSpot 3!

Tomorrow People

The new version of HubSpot is released in the UK this month; here are the features we’re most looking forward to getting our greasy mitts on. As I’m sure you’ll already know, Tomorrow People is proud to be a HubSpot gold partner. (In

How the HubSpot Marketing Blog Actually Generates Leads (Hint: It's Not How You Think)

Hubspot

Over the years, I've spent a lot of time analyzing HubSpot’s Marketing Blog. To do so, I created unique tracking URLs ( using HubSpot ) for the CTAs used within each blog post.

How We Increased Organic Traffic by Over 50% Using Technical SEO Updates

Hubspot

More importantly, we'll show you what we did to fix them and how these solutions resulted in us growing our organic traffic by more than 50% in just one month. This was published by HubSpot. It would just say it was the HubSpot blog and give a feed of posts.

Why We Unsubscribed 250K People From HubSpot's Marketing Blog & Started Sending Less Email

Hubspot

A few weeks ago, we deliberately unsubscribed 250,000 people from HubSpot's Marketing Blog -- people who had opted in to receive emails about new content we published on the blog. Well, as it turned out, the HubSpot Marketing Blog had a bit of a graymail problem on our hands.

How We're Using Influencers to Drive Engagement on Social Media: A HubSpot Experiment

Hubspot

Check it out in action: The Results: Our pod has started to generate 10-20 additional comments per Instagram post from relevant influencers within HubSpot's vertical. Check our the HubSpot Summer Startup contest here: 3) Rethinking How Social Media and PR Work Together.

Want More Traffic to Your Website? Try These 5 Tools & Tips

Hubspot

When trying to diagnose a potential Google penalty, it's important to look at the dates you noticed a decline in traffic. Because we didn't have access to the submitted website's analytics, we used SEMRush to look at traffic trends.

How HubSpot, Moz, Buffer, and TrackMaven Staff Their Content Teams

Hubspot

HubSpot doesn’t operate at nearly the same scale as BuzzFeed, and we aren't a strictly media company, but it made me wonder how our industry peers are getting the job done. 4) HubSpot.

We Completely Redesigned the HubSpot Blog. Here's Why.

Hubspot

If you''re a regular reader of HubSpot''s Blog, you''ve probably noticed things are looking a little bit different today. Last night, we gave the HubSpot Blog a pretty drastic makeover. A few months after our new homepage went live, traffic to it remained stagnant.

How One Company’s Investment in Blogging & SEO Increased Traffic By Over 2,500% in One Year

Hubspot

But what if I were to tell you that, along with writing a few more blog posts per week, optimizing those blog posts and following promotion best practices could increase your blog traffic by over 2,500% in as little as one year? They started by creating the blog, which they did using HubSpot.

5 HubSpot Workflow Recipes for Inbound + Account-Based Marketing

Terminus

Get Started with ABM Using These HubSpot Workflow Recipes. In August 2017, we announced the Terminus integration with HubSpot to bring together, for the first time, inbound and account-based marketing strategies. Measuring Success with Terminus and HubSpot.

Lead Forensics vs Hubspot vs Leadfeeder

Leadfeeder

An in-depth comparison of how Leadfeeder compares to two other platforms, Lead Forensics and Hubspot for tracking what companies are visiting your website. In particular, two competing platforms we discuss with customers often are Lead Forensics and Hubspot. The chart below gives a quick comparison of Hubspot, Lead Forensics, and Leadfeeder. Leadfeeder Lead Forensics Hubspot Sales. Both Hubspot and Leadfeeder bill month-to-month.

Price 19

How to Create a Content Strategy That Actually Drives Organic Traffic

Hubspot

Content marketing alone won’t deliver organic traffic. Content marketing employed strategically will deliver the organic traffic you want and need. In this article, I explain the process for creating a content strategy that drives traffic in detail. You get organic traffic.

How to Increase Your SEO Traffic in 30 Days [Free Daily Planner]

Hubspot

To help you out, HubSpot & OnPage.org teamed up to bring you these best practices in the form of a handy 30-day planner. Setting up proper SEO for your website is no easy feat -- especially when you're dealing with constantly changing algorithms.

Compounding Blog Posts: The Best Way to Grow Your Blog's Traffic [New Data]

Hubspot

We've all dreamt about writing a blog post so good that it generates more and more traffic each month after it's published. We recently found that there are unique blog posts in the archives of many business blogs that generate compounding traffic month over month and year over year.

Don't Kiss 5% of Your Organic Traffic Goodbye: New Data on Why You Should Optimize Your Website for Mobile

Hubspot

Many marketers have asked the HubSpot team just how worried they should be, so we sifted through the post-apocalyptic dust to review the damage for ourselves. Starting on April 21, we saw a marked decline in organic traffic over a three-week period.

Want More Web Traffic? How I Used the 'Skyscraper Technique' to Drive 70K+ Page Views

Hubspot

Designed to help you create content that actually drives traffic, this method has helped me earn over 70,000 page views from just one post. Finding it increasingly difficult to capture the attention of your target audience? Can't seem to actually deliver on their expectations?

View 41

The Shark Tank Effect: How to Prepare Your Website for a Traffic Influx

Hubspot

Can you imagine the traffic influx these businesses receive -- and the damage it could do to their websites if they aren't prepared? Many young businesses' websites aren't equipped to handle huge percentage increases in traffic. Research what kind of traffic influx to expect.

The Best New Type of Content to Support a Product Launch: A HubSpot Experiment

Hubspot

Here at HubSpot, we obsess over our product -- how it’s built, where it’s headed, and how we talk about it. A Test of Evergreen Product Marketing Content and Organic Traffic. Success -- or the lack thereof -- would be measured by the amount of traffic to the central ads calculator page.

Useful Tips from Inbound Marketing Summit and Hubspot User Group

Customer Experience Matrix

I spent three days last week at the Inbound Marketing Summit and Hubspot User Group in Boston. hubspot lead generation inbound marketing innovation social media marketingThese featured a flock of first-rate speakers who presented more useful information than I can jam into a single blog post. That said, here are highlights from my notes.

The 15 Best Special-Purpose SEO Tools

Webbiquity

Given the importance of search engine optimization—organic search remains the top source of traffic for most B2B websites—t’s vital to use the right tools to help with various aspects of optimization, for any size website. HubSpot.

Tools 119

How to Optimize Your Existing Blog Content for Traffic & Conversions [Live Google Hangout]

Hubspot

So what if I told you that your blog could generate leads and traffic without you having to create new post every single time? Why it's important to conduct a blog traffic and conversion audit. Every marketer knows that a successful inbound marketing strategy includes a blog.

Hello Europe! HubSpot's Heading to Dublin, Ireland

Hubspot

HubSpot's Coming to Europe, And We're Hiring. This new HubSpot office, which will be opening in January 2013, is on pace to provide 150 new jobs within 3 years. HubSpot has been transforming the way companies do marketing for six years from our office in Cambridge, Massachusetts.

Rethinking Subscriptions: Lessons Learned During the HubSpot Marketing Blog's Email Overhaul

Hubspot

A few months ago, I took on the task of evaluating and reinventing the HubSpot Marketing Blog's email subscription. Those subscribers we're opening and clicking on our subscription emails -- and we had the traffic numbers to prove it.