Hubspot Review


UPDATED REVIEW: My earlier review of HubSpot’s Inbound Marketing software was more than 1 year old and the software has evolved a lot: time for an update! I see two clearly distinct target groups for HubSpot: Small business owners.

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HubSpot Launches New Version to Deliver Better-Targeted Content

Customer Experience Matrix

HubSpot yesterday launched a “completely re-envisioned and rebuilt” version of its marketing system at its Inbound 2012 user conference. This is a major expansion beyond HubSpot’s original focus on “inbound marketing” to attract leads.

Great Content: 5 Rules for Delighting (and Engaging) Your Audience


Here are five rules to make sure people stay glued to the content your marketing team makes such great efforts to develop: 1. When marketers present an article to a prospect, he or she only reads about 60 percent of it, according to HubSpot.

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6 New Rules Changing the B2B PR Game

B2B PR Sense

Overtime B2B PR has solidified around six new rules that define and give heft to the practice. My goal with this post is to give you a crash course in the imost important new rules in B2B public relations. 6 New B2B PR Rules You Can't Ignore. Rule #4: Write Your Own Press.

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HubSpot vs. Marketo: Which is Better?


Well, in many ways, Marketo and HubSpot are not unlike Sparta and Athens. To make it easier for you to guess, let’s take a look at both platforms and try to determine: HubSpot vs. Marketo: which is the marketing automation platform to rule them all? HubSpot vs. Marketo: Which Capabilities Should You Expect? Hubspot. HubSpot Community. Who is Hubspot Enterprise Best Suited for? Sparta vs Athens: Which was the greatest empire?

What Makes a Good Marketing Platform? Rules for Platformality

Customer Experience Matrix

Lots of vendors have now taken to describing their systems as platforms – Oracle , Salesforce , IBM , Adobe , Marketo , HubSpot , InfusionSoft and even CallidusCloud. That Scott Brinker is such a devil.

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HubSpot's Guide to Becoming a Better Writer


We believe everyone can become a better writer — even those of us on our blog team here at HubSpot. The official definition of grammar is “ the study or use of the rules about how words change their form and combine with other words to express meaning.”

How the Flywheel Killed HubSpot's Funnel


When Brian Halligan (HubSpot’s CEO) started talking about retiring the funnel and adopting the flywheel as the model to think about our business, I was not very happy. Our commitment is to ensure our customers see success with HubSpot. OurFlywheel Homework Official Rules.

5 blog post ideas that take less than two hours to write


Here’s a great example from Hubspot : Tip #2: Repurpose a forum response. Assuming it doesn’t violate any forum rules, you can write a follow-up note on the forum, say you’ve written more about the topic and link back to your blog post.

Hubspot Inbound Conference Recap 1 of 9


Since social media is used for content and engagement, the rule of thumb is that at first, posts are for content promotion and then comes engagement from that content.

How To Create Lovable B2B Marketing with HubSpot 3

The Forward Observer

In a HubSpot eBook, the steps to developing lovable marketing are outlined: Develop a Stellar Marketing Offer - It should be educational and helpful, focus on the right stage of the sales funnel, and be in the right formats. Further explanation on HubSpot 3 in this 7:20 video.

10 Rules for Thriving at an Agency

Directive Agency

Hubspot’s Marketing Blog – (LINK). The post 10 Rules for Thriving at an Agency appeared first on Directive Consulting. I worked briefly at an agency a couple years back and the experience was just alright. I thought I figured agency life out, but oh was I wrong.

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HubSpot’s Marketing Team Worked Remotely for One Week. Here’s What We Learned.


That's the trend we started to see at HubSpot. We had 3 goals for Remote Week: To work more effectively as a highly distributed team, and help pave the way for more effective collaboration across geographies for HubSpot as a whole.

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HubSpot TV Rewind with @MarketingProfs on Content Rules


In last week's episode of HubSpot TV guest Ann Handley, Cheif Content Officer of, stopped by to share some marketing tips from her new book Content Rules Book and to chat it up with Mike Volpe about the week's stories. Connect with HubSpot

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Google Has New Rules for Gmail App Developers. Here's What You Need to Know.


Here's a closer look at the new rules -- and what marketers should know about Google's growing privacy efforts. Google's New Rules for Gmail App Developers. Perhaps the biggest change to stem from these new rules is the data usage restriction.

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HubSpot TV Rewind 9/10/10


In last week's episode of HubSpot TV guest Ann Handley, Cheif Content Officer of, stopped by to share some marketing tips from her new book Content Rules Book and to chat it up with Mike Volpe about the week's stories. Connect with HubSpot

How to Avoid Burnout at Work: 7 Strategies from HubSpot’s Manager of Culture


That's why I decided to enlist the help of an expert: HubSpot’s Manager of Culture and Experience, Tamara Lilian. Here at HubSpot, we have a Culture Code , a document created to represent our people, culture, and values.

10 Rules to Instantly Improve Your Presentations


While that workshop contained a wealth of useful information, Dan Zarella and I came up with 10 key rules for better presentations here are HubSpot. Today we offer our 10 rules to you as a simple test to make sure your presentations don't suck. Will you follow these rules?

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Why the First Rule of Culture Is Misguided [SlideShare]


Over the past year since we released HubSpot’s Culture Code , I’ve learned some hard lessons about company culture, the hardest of which was that culture is like Fight Club. The first rule of culture is that you don’t talk about culture.

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Desktop & Mobile: One Content Strategy to Rule Them All


This is a guest post by Jason Kosarek , Digital Strategist at LyntonWeb , a gold level HubSpot agency partner. Inbound marketing is centered around being helpful.

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The Rebel's Guide to Design: 16 Rules You Can (And Should) Break [SlideShare]


This post originally appeared on HubSpot's Agency Post. You've heard these common design rules repeated over and over again -- by your teacher, your art director, and even that friend who uses Microsoft paint to design his band posters.

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HubSpot Releases 'Gangnam Style' Parody, 'Inbound Style' [MUSIC VIDEO]


HubSpot's Parody, "Inbound Style". Inbound Style” was created over a period of 2 days and features clips from around Boston and the HubSpot office building. Did you notice HubSpot's PSY character get brutally bombarded with silly string?

5 Rules for Creating Great Presentations from @NancyDuarte


Recently, Nancy paid a visit to HubSpot in preparation for her appearance as keynote speaker at 2011 HUGS , and shared a bit of her wisdom on what sets apart great presentations from average ones. Nancy Duarte's Five Rules for Creating Great Presentations. RULE #4. RULE #5.

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10 Rules for Succeeding in a Web 3.0 World


Data Management - Two important rules: first, never ambush users and second, not all data is created equal. Businesses have to follow these two rules to be successful in Web 3.0. 10 Rules For Succeeding In a Web 3.0 Connect with HubSpot

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Enter HubSpot’s Marketing Library Sweepstakes Today!


Hey HubSpot, what’s all the hype about this Marketing Library Sweepstakes you’re having? The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly, 2nd Edition by David Meerman Scott.

From the Desk of Patty McCord: Why I’m Joining HubSpot’s Advisory Board


One of those companies is HubSpot, and I’m excited to announce that I’m joining HubSpot’s Advisory Board this month. Why I''m Joining HubSpot''s Advisory Board. Why HubSpot? HubSpot’s culture is centered upon radical transparency and autonomy.

Marketing Compliance 101: Must Have Tools for Your Financial Firm

SmartBug Media

Tools like HubSpot allow you to automatically have all of your emails sent to an internal system of record, where you’ll be able to track every single email that is sent for your organization. Email privacy: In 2018, enormous legal and compliance rules were enacted for email marketing around how businesses can communicate to consumers. GDPR and others regulations like it around the world are toughening up email communication rules for communicating with prospects and customers.

How to Use Snapchat: A Detailed Look Into HubSpot’s Snapchat Strategy


After reporting more than 100 million daily active users , and over 8 billion video views a day, we decided to give it a go: The official HubSpot Snapchat account launched in March 2016. How to Use Snapchat for Business: 6 Tips From HubSpot's Snapchat Playbook.

50 Inbound Marketing Resources Every B2B Marketer Should Subscribe to in 2019

SmartBug Media

HubSpot. HubSpot blog subscribers are delivered a “daily dose of inbound” that keeps them at the forefront of inbound marketing trends and best practices. In addition to blog articles and content, HubSpot also offers an amazing inbound marketing training curriculum.

8 Great Apps to Make Inbound Marketing Easier [HubSpot Software]


If you’re using HubSpot's Inbound Marketing Software , you’re probably happy to have all your core inbound marketing tools -- Lead Nurturing , Lead Intelligence , Email Marketing , Blogging , Social Media , SEO , Marketing Analytics , and more -- in one place. Connect with HubSpot

Conversion-Friendly Design, Lead Gen Help & More in HubSpot Content This Week


This week at HubSpot, we dedicated a lot of our content to improving conversions -- a critical part of every stage of the inbound marketing methodology. Dear HubSpot: My Blog Isn''t Generating Leads. 7 Rules of Conversion-Friendly Content Marketing Design [SlideShare].

Kick-Ass Business Cards, Standout Resumes, and More in HubSpot Content This Week


This week was a very practical week in HubSpot content. Check out the HubSpot content team’s best advice (if you haven’t noticed we create A LOT of content) for getting prepared, motivated, and focused to write each day you’re on the job.

5 Golden Rules for a Successful Location Based Marketing Campaign


Aaron Strout joins us for another exciting episode of Inbound Now, HubSpot's social media and inbound marketing podcast ! We like to have what we call the Five Golden Rules." Here are Aaron's Five Golden Rules for creating a successful location based marketing campaign: 1.

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Dear HubSpot: I Have to Market My New Business. Where Do I Start?


Dear HubSpot is a weekly column that we do to answer people''s most burning questions about inbound. Dear HubSpot, I''ve got an excellent business idea for a career consulting service. Did you know that HubSpot started blogging before we even had a product ?

How to Get Started with Pinterest, Write Captivating Intros, and More in HubSpot Content This Week


So this week, I put the HubSpot content roundup together with content that I know could help me -- or any other marketer -- do our jobs better. Click here to download the game , and then read up on the rules in this blog post.

3 Marketing Lessons From HubSpot Customer Benchmarks [New Data]


We have over 4500 customers using the HubSpot product. Remarkable Content Rules When we reviewed the industry benchmarks, we looked to see which B2B industry had the highest visit-to-lead ratio. Inbound Marketing Works At HubSpot, we internally track a metric called CHI.

HubSpot May Only Be 6, But Our Marketing Software Is Way More Mature


HubSpot started out of a desire to help companies leverage technology to get more out of their marketing. We built HubSpot software as a way to help marketers overcome those barriers. Using HubSpot to Get Found Online. Using HubSpot to Convert More Leads into Customers.

The 24 Best Online Writing Tools and Apps


It scans your text for proper use of more than 250 advanced grammar rules, spanning everything from subject-verb agreement to article use to modifier placement; checks for contextual spelling errors (e.g., Showcase reviews: HubSpot, TNW News, Quick Sprout. Showcase reviews: HubSpot.

Rules of Thumb For Managing Your Sales Team


Have you ever had sales superstars that don't abide by company rules? Rule of Three (Plus) Polly Sumner , Chief Adoption Officer at , advised against competitions between any two sales reps. Thus arises the Rule of Three.

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Free Holiday Ecard Templates, Marketing Benchmarking Data, and More in HubSpot Content This Week


With Google''s Hummingbird update changing the rules to the game, he notes, you''ll need to add heart to your content to be rewarded and reach your audience. With All Hallows'' Eve behind us now, the holiday season is officially in full swing.