Only B2B

MARCH 10, 2022

HubSpot provides a CRM for free. To Acquire More Quality Leads, Optimise For Long-Tail Keywords. A long-tail keyword is one that has three or more words and is extremely precise. This entails experimenting with several tactics until you find one that works. Are you willing to try something new?

Lead Generation 118

Lead Generation Sales Management Paid Content Sales Qualified Leads 118

accelerate agency

MAY 9, 2020

Worthwhile results can only come through hard work over a long period of time. If you’re already putting in that hard work, there are some actionable tips that can make a swift difference to your SERP rankings. So you can find those that are most useful to you, we’ve split them up into four main categories: Keyword Tips.

SERP 52

SERP Long Tail Marketing Dwell Keywords 52

Lake One

APRIL 23, 2019

Here are tips for identifying B2B SEO keywords. The Long and Short of It. Long Tail Keywords: Long tail keywords are longer searches and can often contain more intent. Long Tail Keyword: How do I identify keywords for B2B SEO? Space is less crowded. Short Keyword: SEO. Keyword Inspiration.

Keywords 40

Keywords SEO Long Tail Marketing Tips 40

Biznology

FEBRUARY 24, 2014

Here are 11 tips and tools to jump-start your SEO. This refers to “long-tail” vs. “short tail” keywords. Marketing Grader from HubSpot can tell you. These tips and tools are some of what you learn in the Biznology JumpStart Workshop on Search Marketing. So what are you waiting for?

SEO 80

SEO Tools Tips Long Tail Marketing 80

Sprout Social

JULY 1, 2021

In a blog post about small business customer acquisition, Affirm links the phrase “find your CAC” to a HubSpot article on what a CAC is. For HubSpot, this is considered a backlink (or a win for off-page SEO) and a good one since it’s both a reputable website and a relevant keyword phrase. Low conversion rate.

SEO 122

SEO Top of Funnel Buyer Personas B2B 122

Content Marketing Institute

OCTOBER 30, 2018

The topic cluster methodology, also known as the “pillar-and-cluster” technique, was first detailed by HubSpot Research in 2017. After running this strategy on its blog, HubSpot proved more internal links led to a higher placement on the SERPs : Image source. The topic clusters model. Topic cluster model explained. Click To Tweet.

Lead Ranking 105

Lead Ranking Lead Scoring Long Tail Marketing Paid Search Agency 105

Hubspot

DECEMBER 22, 2020

Since Nextiva is mentioned positively and has excellent reviews on GetVoIP's listing page, this is a strategic chess move which is part of the surround sound search marketing playbook, coined by Irina Nica from HubSpot. HubSpot pioneered the buyer's journey in B2B before it was a big thing. Google shopping results. Knowledge cards.

PPC 101

PPC Work Management SEO Top of Funnel 101

Hubspot

JANUARY 29, 2024

Welcome to "The Pipeline" — a weekly column from HubSpot, featuring actionable advice and insight from real sales leaders. So to help give you perspective on some fundamentally flawed sales advice, I‘ve compiled five terrible sales tips that might put reps on the wrong course — along with the necessary wisdom to set them straight.

Blast Campaigns 54

Blast Campaigns Impressions Custom Publishing Software 54

SmartBug Media

AUGUST 24, 2022

HubSpot succinctly defines inbound marketing as follows: "Inbound marketing is a business methodology that attracts customers by creating valuable content and experiences tailored to them. Your keyword strategy should include both broad-scope, short-term keywords and long-tail keywords. What Is Inbound Marketing?

Inbound Marketing 98

Inbound Marketing Campaigns Top of Funnel Planning 98

Hubspot

OCTOBER 27, 2010

These types of "long tail" terms are searched for less frequently, but they are more specific and therefore will bring more qualified traffic to your site. Download this free eBook for tutorials on keyword research, on-page SEO, link-building, and tips for ongoing SEO improvement! Connect with HubSpot :

Long Tail Marketing 28

Long Tail Marketing Keywords High Quality Lead Paid Search Agency 28

Hubspot

MARCH 3, 2020

And luckily, there’s a lot you can do to tip the scales in your website’s favor. Source: HubSpot via Google ). Target long-tail keyword variations. So with all the choices consumers have nowadays for where to get their products and services, how do you ensure they find your local business first? Source: comScore ).

Long Tail Marketing 68

Long Tail Marketing SERP Keywords Mobile Marketing 68

Hubspot

JUNE 5, 2019

Below is a list of five tips that ecommerce marketers can use to gain an edge on competition without overspending. Identify and expand on long-tail keywords. They likely be typing in long-tail keywords like, "red capri pants in petite," or "Red Sox bleacher seats.". Ecommerce PPC.

PPC 76

PPC eCommerce Long Tail Marketing Advertisements 76

Optinmonster

FEBRUARY 21, 2024

Put in the work today, and your posts will bring you tons of traffic for a long time to come. These approaches highlight important elements that you’ll need for any content marketing strategy , so add these tips to your blog traffic arsenal when following the 5 steps outlined above. If not, go back to Step #2!) If you do, great.

Paid Content 75

Paid Content Traffic Webinar Metrics Marketing & Strategy 75

Moz

FEBRUARY 24, 2021

Pew Social Trends noted in a recent essay that much like Millennials, who faced the Great Recession during their coming-of-age years, Gen Z will be affected by the pandemic for a long time to come. They found that out of all the generations, Gen Z has the highest preference for long-tail queries.

SEO 73

SEO CMS Development Marketing Analytics Tools Mobile Advertising 73

Hubspot

OCTOBER 7, 2016

According to HubSpot's annual State of Inbound report , 60% of marketers reported "blog content creation" as one of their top priorities -- with interactive content creation (41%), long-form content creation (33%), and visual content creation (33%) not far behind. Download this ebook for data-driven tips on writing catchy headlines. ).

Lead Ranking 78

Lead Ranking Clickthrough Lead Scoring Long Tail Marketing 78

Hubspot

JANUARY 29, 2020

Specialist Rachel Leist says it's a pivotal ranking factor: Rachel Leist - HubSpot. For example, HubSpot CRM allows users to create ads right through the portal. But let's see what an expert has to say: Christina Perricone - HubSpot. For more tips and information, check out our ultimate guide to SEO. Keyword Surfer.

Keywords 96

Keywords Paid Search Agency Google Ads 96

SmartBug Media

DECEMBER 19, 2022

Long-tail keywords, such as “labrador retriever puppies near me,” receive smaller keyword volumes. Hot tip: A good content and keyword strategy involves striking the right balance. Keyword research tip: Your DA influences your keyword strategy. Broad terms, such as “best dog breeds,” receive larger keyword volumes.

Lead Scoring 98

Lead Scoring Lead Ranking SEO Domain 98

SmartBug Media

APRIL 2, 2020

Sometimes, marketers will rely on quantitative metrics as the only basis for decision-making, such as by going to HubSpot, pulling 300 keywords, and not doing any of the qualitative research of reading industry forums or talking to customers to see which of those highly searched terms their personas care about. What Is a Buyer’s Journey?

Top of Funnel 102

Top of Funnel Buyer's Journey SEO Buyer Personas 102

SmartBug Media

JUNE 30, 2020

Outlining what you want this virtual event to achieve will help you establish the foundation of your digital marketing efforts—from what long-tail keywords you’ll target, to the content you’ll need to generate, to the influencers and industry professionals you’ll flag for outreach. Have fun with this step and feel free to get creative.

Conference 110

Conference Paid Search Agency Webinar Metrics Peer-to-peer 110

Hubspot

APRIL 27, 2013

You can do this with any keyword research tool -- we use HubSpot''s Keyword Tool to do this, but if you''re not a HubSpot customer, you can use your own tool. Once you''ve sorted the way you like, look for long-tail keywords -- keyword phrases that are typically three words or more -- off of which to generate topics.

Keywords 28

Keywords Long Tail Marketing Tools Tips 28

Hubspot

JULY 22, 2015

Get a bunch great tips on how to better market your website and blog. We have one goal in mind: Provide as many tips as possible in eight minutes or less. In a recent episode, we mentioned several essential tools and tips that people can use to improve their website and blog. We choose three to review on camera.

Cost Per Click 28

Cost Per Click Traffic Marketing Websites CPC 28

Hubspot

FEBRUARY 28, 2015

As one of HubSpot''s earliest employees, Roberge scaled the sales team from one employee to 450, and increased revenue by 6000%. Here are 15 tips from the book that can help sales leaders ramp revenue in a hurry. 8) "Focus your content on long-tail topics. Without a playbook, Roberge largely formulated his own.

Tips 28

Tips Long Tail Marketing Cross-Selling Demand Generation Agencies 28

Atomic Reach

JANUARY 21, 2019

As HubSpot states, 55% of marketers say blog content creation is their top inbound marketing priority. This is why it is essential to find competitive long tail keywords that are searched for quite a bit but are not so broad that your content will get lost in the shuffle. So we ask, is content creation actually challenging?

Lead Scoring 91

Lead Scoring Lead Ranking Content Keywords 91

Hubspot

JULY 1, 2013

The following list is full of social media tips to help you focus your social media efforts on the right conversations and interactions. We''ll describe how a marketer can implement each tip, as well as how a current HubSpot customer could do it using our new social media monitoring tool, Social Inbox.

Twitter 28

Twitter Lead Scoring Lead Ranking Tips 28

Hubspot

DECEMBER 22, 2016

We’re sharing 5 essential tips for creating SEO-friendly blog posts without sacrificing user experience and engagement, tips you can start using today: 1) Pick highly-effective keywords. Searchers tend to use very specific “long-tail” keywords, keyword phrases and questions when they’re looking for something.

Lead Scoring 36

Lead Scoring Lead Ranking Long Tail Marketing SEO 36

Hubspot

FEBRUARY 9, 2016

When it comes to success with SEO, long-tail is the name of the game. To understand this difference, take a look at the following examples of long-tail keywords: “keyword research tips for nonprofits”. tips for increasing membership rates for nonprofits”. tips for increasing membership rates for nonprofits”.

Keywords 28

Keywords Long Tail Marketing Research Peer-to-peer 28

Hubspot

SEPTEMBER 20, 2010

Write blog posts that are optimized for the long-tail of “holiday” centric keywords. will help your website rank better for these longer-tail niche keywords. will help your website rank better for these longer-tail niche keywords. Connect with HubSpot : Are you prepared to take advantage?

eCommerce 28

eCommerce Tips Landing Pages Long Tail Marketing 28

Hubspot

SEPTEMBER 14, 2018

Here, we've compiled some critical tips from fourteen Instagram influencers, so you can get one step closer to sharing your brand with the world and influencing your own audience. At HubSpot, we'd prefer to publish a few exceptional pieces of content per day, rather than laboring away to produce hundreds of barely average pieces.

Work Management 74

Work Management Advertising Agencies Mobile Advertising Course 74

Hubspot

SEPTEMBER 28, 2016

A great tip is to try ranking for a keyword that your competitor is already ranking for! To help supercharge your blog’s ranking, follow these 7 tips: 1) Increase blog ranking with optimization. As a good inbound (or otherwise) marketer, I know this is the most obvious tip when it comes to helping your blog rank organically.

Organization 28

Organization Tips Correlation Domain 28

Hubspot

JANUARY 21, 2016

Your keyword strategy should incorporate short-tail (generalized) terminology backed by an extensive list of long-tail (targeted) phrases. If you do just these 10 things you’re headed down the right path, but actioning all 20 tips is the stuff ROI dreams are made of. 3) Create an editorial calendar for your blogs.

Planning 28

Planning Marketing Budget Creation Paid Search Agency Tips 28

Hubspot

AUGUST 27, 2015

Despite the ever-present advice that long-tail keywords are king, many businesses still struggle to strategically use them to get content to the top of organic and paid search results. The truth is, tackling these long-tail keywords feels hard when you know you're up against the giants. Trickery is a fool’s game!

Sales Qualified Leads 28

Sales Qualified Leads Lead Scoring Lead Ranking Keywords 28

Hubspot

FEBRUARY 17, 2011

3 Social Media Marketing Tips From Rapper Lil' Wayne. This will not only help you to attract a loyal following, but it will also help you start ranking for long tail keywords that your competitors may not be focused on. Growing a following and attracting inbound links is a long gradual process. Connect with HubSpot :

Social Media 28

Social Media Social Marketing Tips Media 28

Hinge Marketing

SEPTEMBER 30, 2015

In Hubspot's recent State of Inbound marketing report , 41 percent of marketers confirmed content marketing's positive ROI. As a long-tail strategy, you can track prospects along the buying cycle and eventually even show how many of those contacts converted into opportunities and then paying clients. A/B Test Results.

Work Management 48

Work Management Buy Analytics Marketing Management 48

Hubspot

NOVEMBER 4, 2010

Here are 3 tips to improving search engine optimization for your product pages: 1. This will increase the probability of ranking for long-tail keywords which typically have less competition and are extremely relevant to your product offerings. For a more comprehensive set of tips download our free eCommerce marketing eBook.

eCommerce 28

eCommerce Optimization Tips Long Tail Marketing 28

Hubspot

MAY 14, 2012

HubSpot helps marketers get an end-to-end view of their marketing activities to determine which channels provide the most ROI. For example, HubSpot has released tons of ebooks that show marketers how to do something, like set up their Facebook page timeline , for instance. — HubSpot (@HubSpot) May 14, 2012.

Marketing Prospects 28

Marketing Prospects Long Tail Marketing Planning Lead Gen 28

Hubspot

MARCH 8, 2016

You don't need a web team to write a host of new content to benefit from this tip. Use these messages to build a working list of long-tail phrases (also called "long tail keywords" or "LTKs"). HubSpot users do this with "smart content.". Simply re-work some of your current content.

Marketing Websites 28

Marketing Websites Long Tail Marketing Digital Marketing Funnels Keywords 28

Hubspot

APRIL 30, 2014

Maybe you worked your tail off to hit your goal and you just made it. That being said, adjusting it each month could give your team a false sense of security if they''re trending each month, as it may make you still miss your long-term lead goals. Today is stressful -- it''s the end of the month.

Lead Gen 28

Lead Gen Lead Scoring Lead Ranking Marketing Qualified Leads 28