Hubspot

NOVEMBER 9, 2016

Publishers now have to restructure their content to try and appear within these featured snippets, of which Wikipedia reigns supreme -- owning an estimated 17.2% The way that we approach this at HubSpot is to look at our visibility across a topic, as opposed to a specific keyword. of all featured snippets.

Keywords 78

Keywords Lead Ranking Top of Funnel Effectiveness 78

Hubspot

OCTOBER 15, 2018

Publishers now have to restructure their content to try and appear within these featured snippets , of which Wikipedia reigns supreme — owning an estimated 11.2% The way we approach this at HubSpot is to look at our visibility across a topic, as opposed to a specific keyword. of all featured snippets.

Lead Ranking 77

Lead Ranking Marketing & Strategy Content Long Tail Marketing 77

Hubspot

JANUARY 6, 2012

If you want to know more, well, just Google it; the result is usually in position 2 or 3 in the SERPs. and Wikipedia? Target Long- and Short-Tail Keyword Phrases. Targeting long-tail keyword phrases inherently helps you rank for the head terms that keyword phrase includes. But take heart!

Long Tail Marketing 28

Long Tail Marketing SERP Blogger Keywords 28