Remove long-tail
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Intent Data: A Direct Line into Prospects Ready to Buy Your Product or Service

SmartBug Media

So how can you intercept these potential new clients, insert yourself into that journey earlier on, shorten your sales cycle, and get ahead of your competitors? Shorten the sales cycle and identify which buyers have demonstrated an active interest in your product or service before they reach out to your competitors.

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4 Clever PPC Opportunities Ecommerce Marketers Won't Want to Miss

Hubspot

These customers who are much further down the sales cycle are much more likely to purchase from you if they walk in your store first. Long-Tail Keyword Expansion. These are your long-tail keywords , things like "red capri pants in petite," or "Red Sox bleacher seats.". Competitive Campaign.

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The Quick Guide to Enterprise SaaS SEO

Single Grain

Similarly, an effective SEO foundation builds a reliable source of traffic, leads and revenue in the long run. HubSpot, Zapier and Monday are examples of enterprise SaaS brands, and attract millions of users via SEO. In this quick guide, I’ll cover the essential enterprise SaaS SEO elements to succeed in the SERPs.

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Level Up Your Approach: 7 Winning Enterprise SEO Strategies for B2B Brands

Conductor

An effective, comprehensive enterprise SEO strategy can support your marketing efforts at every step of the sales cycle, from initial awareness to closing the deal. Landing these high-value positions is extremely competitive, but the Conductor platform can give you an edge. See the example below.

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Why Monopolizing SERPs is Your Next Best B2B Marketing Tip

Directive Agency

Slowly work your way up the organic positions. Remarketing ads can also help you build brand awareness or nurture leads through a long, complex sales cycles. Product-related searches provide not only the first four positions, but also the entire right-hand side with Shopping Campaigns. And that was it! .

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10 Ways Small Business Marketers Can Crush Big Competitors

Hubspot

You should dedicate time to researching which keywords are important to target using keyword research tools like HubSpot's Keyword Grader or Google's Keyword Tool. As your opt-in email list grows and you get better at nurturing, you'll see a shorter sales cycle and higher revenue per customer as a result of better pre-purchase education.

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90 CRO Tips from 42 Shopify Experts

Convert

Always make sure CTAs are above the fold on desktop versions of your website and then repeated at the end of long pages. You also must run the test long enough so that the sample is a good representation of your customer base. Run tests long enough to get reliable results. Make decision-making easy.