The 28 Best Miscellaneous Online Tools for Marketers

Webbiquity

These include tools for blog commenting, direct mail automation, website hosting, language translation, link shortening, password management, mileage tracking, and website performance monitoring, among other functions. Link Shorteners. 2) Google URL Shortener. ” — HubSpot.

Tools 223

The 15 Best Special-Purpose SEO Tools

Webbiquity

This post reviews more than a dozen special-purpose SEO tools for functions like finding HTML errors, checking for broken links, performing technical SEO analyses, optimizing video content, checking page-load speed, and more. 5) Link Prospector. 8) Broken Link Checker. HubSpot.

Tools 228

How to Easily Create Custom Pin It URLs for Pinterest

Hubspot

So did I -- which is why I built a Pin It URL Generator: a free tool that spits out custom Pin It URLs. You can download the free Pin It URL Generator here. How the Pin It URL Generator Works. The image URL that you want to feature.

URL 77

How to Optimize Your URLs for Search [Quick Tip]

Hubspot

One of the last things I do before publishing a blog post is a little URL check -- I make sure it''s well-optimized for both readers and search engines. In the spirit of sharing knowledge, I thought I''d share the process I use to optimize those URLs every time.

URL 72

Holy, Hubspot! 4 Easy Steps to Real-time Lead Fulfillment

NetLine

We have lots of customers who are using the Portal to load up their sales pipeline in Hubspot by generating leads with content syndication on our lead generation network. To make the flow of leads even simpler, the Portal can be connected directly to Hubspot in a few quick steps.

Google+ Finally Rolling Out Custom URLs for Pages and Profiles

Hubspot

Looks like Google+ is finally rolling out custom vanity URLs for Google+ business pages and personal profiles, as reported by Marketing Land earlier today. like say, this -- [link] And you'll be able to make a similar change to your own Google+ URL, too!

URL 77

Facebook Updates News Feed Algorithm to Crack Down on Photos With URLs and Click-Bait Headlines

Hubspot

In April 2014 , they cracked down on like-baiting, frequently circulated content, and spammy links. Update #1: Facebook will now prioritize link posts over photo updates that have URLs in the captions. Here''s what a link post looks like: Post by HubSpot.

URL 79

Does Influencer Marketing Actually Work? A HubSpot Blog Experiment

Hubspot

I didn't think about influencer marketing again until I joined HubSpot. When I started experimenting with influencer marketing strategies for the HubSpot Sales Blog seven months ago, I was operating under a few key assumptions: If one influencer is good, 23 is better.

July Social Media News: Snapchat Links, Instagram Photo Replies & More

Hubspot

1) Snapchat adds links to posts. One of Instagram's biggest competitive advantages over Snapchat was the ability to drive traffic: Brands and verified users could add links to Instagram Stories to drive followers to landing pages, blog posts, and purchase pages.

Link 73

How to Build Inbound Links the White Hat Way

Hubspot

This post originally appeared on HubSpot's Agency Post. As a result of the recent Penguin updates , link building has changed … again. What is Link Building? Moz defines link building as “the process of acquiring hyperlinks from other websites to your own.”

Link 76

The Most Important Keyword for SEO in 2018

Webbiquity

Organic search accounts for a third of all traffic to B2B websites on average, according to HubSpot. So while “keyword stuffing” is a practice long dead and buried, it’s still important to have keyword phrases show up in your URL, headings, meta title, and page text.

30-Day Blog Challenge Tip #18: Link to Sources and Examples

Hubspot

Participating companies should submit their blog URLs on this page to enter the challenge. Winner(s) will receive a complimentary ticket to INBOUND 2014 and be featured on the HubSpot Inbound Marketing blog.

Link 65

How to Create Social Sharing Links in Under 5 Minutes [Quick Tip]

Hubspot

When I get that urge to share stuff, the first thing I do is glance quickly around the website for social sharing links so I can pass on whatever I''m reading with just the click of a button. Before we get into how to do this, let''s quickly go over what social sharing links are.

Link 78

Shelf Life of Social Media Links Only 3 Hours [Data]

Hubspot

When it comes to link sharing in social media, it turns out it's not about where you share it -- it's about what you share. The mean half life of a link on Twitter is 2.8 The mean half life of a link on Facebook is 3.2 The mean half life of a link on YouTube is 7.4

Link 77

The 29 Best Social Media Monitoring Tools

Webbiquity

Track shares, likes, tweets, and more for any URL. Or use the multi-URL dashboard to enter lots of different web addressed and export a quick report.” 29) Who Shared My Link. If you have a Muck Rack account, you can see which journalists shared the link.

Link-Building Best Practices for Targeting a UK Audience

Hubspot

Our cheat sheet includes tips specifically for targeting a UK-based audience in respect to two types of SEO strategies: On-Page SEO Strategies: This includes optimizing the pages on your website for search, such as adding keywords to your URL structures, your page titles, your header tags, and so on.

Improve Search Rankings with Effective Link Building

Hubspot

If you've read a bit about search engine optimization (SEO), then you know that attracting lots of high quality inbound links is one of the most effective ways to build authority and improve your rank online. First, A Quick Refresher on Inbound Links. Links that you don't have to share.

How the HubSpot CMO Screens for Top Marketing Talent

Hubspot

At HubSpot, we like to use the acronym "DARC," which stands for digital, analytical, reach, and content: Digital means they live their lives online and are familiar and comfortable with blogging, social media, and the web in general.

How to Generate Click-to-Tweet Links for Your Content [Quick Tip]

Hubspot

Creating a tweetable link is far easier than learning custom code that you have to embed into your content. Here''s a text example: HubSpot customers with over 1,000 Twitter followers generate more than 800 new website visitors a month. Source: @HubSpot] ( Click to Tweet! ).

Click 76

A Simple Guide to Creating Social Media Sharing Links for Your Ebooks

Hubspot

If you've ever downloaded an ebook from HubSpot , you've probably spotted the social media sharing links we include in all our text-based content. But how do you create the social media sharing links like the ones you see in HubSpot's ebooks?

Link 74

How the HubSpot Marketing Blog Actually Generates Leads (Hint: It's Not How You Think)

Hubspot

Over the years, I've spent a lot of time analyzing HubSpot’s Marketing Blog. To do so, I created unique tracking URLs ( using HubSpot ) for the CTAs used within each blog post. So for a post with 10 different CTAs, I created 10 unique tracking URLs.

How to Generate Links that Tweet [Free Tool]

Hubspot

If you've ever wanted to make a link that would prepopulate a Twitter message, you've probably read a bunch of blogs, and then had to manually edit a link and add "pluses" to replace your spaces, and its just a pain. Connect with HubSpot

Link 56

Basic HTML Every Marketer Should Know (About Links)

Hubspot

As a follow up to my first post on Basic HTML Every Marketer Should Know , I wanted to dig a little deeper into links. They primarly link to other web pages, but can also reference images, documents, audio, or movie files. Connect with HubSpot

Link 56

Free Content Creation Resources, How to Dominate Organic Search, and More in HubSpot Content This Week

Hubspot

This week in HubSpot content, we have posts that can help you master "every little thing." Just grab a bunch of links to your content from the past month, paste them into an email, add a few images, and voilà : newsletter complete. The modern marketer wears many hats.

60% of Social Media Messages are Links to Published Content [Data]

Hubspot

We think their most noteworthy finding is that, of all shares, 60% were of links to published content. A measly 4%, which is made up of URLs for brands or corporate websites. Connect with HubSpot

Link 75

The 8 Best Link-Building Tactics to Boost Off-Page SEO

Hubspot

In search engine optimization , inbound links are a marketer's most powerful asset. But while link-building is critical, it's also tricky, considering giving an inbound link is the decision of the website linking to you, which isn't something you have complete control over.

Only B2B - Untitled Article

Only B2B

Website: [link]. Twitter URL: [link]. Facebook URL: [link]. Website: [link]. Twitter URL: [link]. Facebook URL: [link]. Website: [link] /. Facebook URL: [link]. Website: [link]. Twitter URL: [link].

URL 98

Why You Need to Build Links to Your Website and What a Good One Looks Like

Hubspot

Inbound links are the unsung hero of successful inbound marketing. But what is an inbound link? In plain English, an inbound link is a link from one website to another website. For example, this is an inbound link to CNN.com. So why do you need inbound links?

Link 57

The 14 Best Content Planning and Research Tools

Webbiquity

Enter any URL and find other websites that are similar. Showcase reviews: HubSpot, SnapApp. Showcase Review Links. HubSpot.

Six Ways to Search-Optimize a Blog

Webbiquity

Many of the same principles apply to optimizing a blog for search as for optimizing a business website : use keywords in the body copy, post titles, subheadings, permalink URL, image alt tags and meta tags. investor pages, and “Contact Us” is almost always a top-level link even though this page has no search value). Sharing your content on social networking sites like Twitter and (most importantly) Google+ as well as social bookmarking sites creates links to your blog.

Only B2B - Untitled Article

Only B2B

Website: [link]. Twitter URL: [link]. Facebook URL: [link]. Website: [link]. Twitter URL: [link]. Facebook URL: [link]. Website: [link] /. Facebook URL: [link]. Website: [link]. Twitter URL: [link].

URL 62

Best SEO Guides, Tips and Resources of 2010

Webbiquity

How important are footer links to SEO? Neil Patel provides an excellent and largely non-technical guide to SEO success, from keyword research and content development through meta tags, search-friendly URLs and link building.

Web Presence Optimization Software Review: gShift Labs

Webbiquity

HubSpot ), gShift isn’t a point solution, but a single integrated tool to manage all aspects of WPO. gShift enables you to set up external pages to track in different categories: Press Releases, Blogs, social media accounts, videos, and shortened URLs (e.g. URL links).

Review 171

Inbound Marketing & Marketing Automation

LeadSloth

SEO has not exactly been a science: you have to optimize your site’s structure and content, and you ask other sites to link to you. Hubspot - an early Inbound Marketing evangelist - is one of them, and so are Enquisite , Raven and SEOMoz (probably I’m forgetting at least a dozen vendors, so feel free to leave a comment). Link building : get high-quality links back to your site. But there are also integrated tool suites, like Hubspot and Raven.

Best of 2009: Social Media Marketing, Part 1

Webbiquity

by HubSpot. Noting that with the collective millions of tweets produced every day, there is “an emerging demand to sieve signals from noises and harvest useful information,&# Yung-Hui Lim reviews Twitter analytics tools that can help with the task, including Twitalyzer , Trendistic (formerly Twist), Twitt(url)y and TweetStats. With the rapidly increasing use of social media tools for marketing and PR comes growing pressure to demonstrate results.

It’s time to introduce search engine optimisation topics into your content marketing strategy

Tomorrow People

The topic cluster model consists of a single central ‘pillar’ page linking to multiple items of cluster content that all link back in turn to the main pillar page. This internal linking structure can then influence search engine optimisation results to boost your ranking higher.

C Level Tweeters

Buzz Marketing for Technology

If you have names that should be added to this list, please post them using the comments feature at the bottom of this post and I’ll get it included ASAP - please send me - full name, title, agency/firm, and Twitter URL.

Link 277

The 7 Most Useful Google Sheets Formulas

Hubspot

The V-lookup formula looks for a data point -- like, say, a blog post title or URL -- in one sheet, and returns a relevant piece of information for that data point -- like monthly views or conversion rate in another sheet. Luckily, there’s no need to manually change every URL.

The Ultimate Guide to Google Search Console in 2018

Hubspot

It’s helpful on a macro and micro level -- both when I need to figure out what’s happened to a high-traffic blog post that suddenly dipped, and see how many impressions HubSpot is gaining month over month. Choose “Website” from the drop-down menu and enter the URL of your site.

CTR 56

A Marketer's Guide to Tracking Online Campaigns

Hubspot

Tracking URLs are one of the most complicated concepts I've ever had to explain during my time as an inbound marketing consultant here at HubSpot. Below, I'll explain how to use tracking URLs to create targeted campaign reporting. Landing Page URL: [link].

URL 64

WordPress SEO: The Ultimate Guide

Hubspot

A permalink is a permanent URL or link to a specific post, page, or blog on your website. Permalinks clearly state what your post, page, or blog actually is (in the URL itself) so visitors know what they are clicking on. Internally Link Your Site.

SEO 74

Blog SEO: How to Search Engine Optimize Your Blog Content

Hubspot

There are four essential places where you should try to include your keywords: title tag, headers & body, URL, and meta description. Search engines also look to your URL to figure out what your post is about, and it's one of the first things it'll crawl on a page.

30 Top Startup Marketing Tools to Build and Scale Your Business

Leadfeeder

Add a call to action on every link you share. Bitly Bitly lets you create short links that track every click, tap or swipe as they make their way across the internet. Alternatives Shareaholic, Firebase Dynamic Links, Ow.ly