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Inbound Marketing: Everything You Need to Know

Webbiquity

That’s why 52% of outbound marketers say their marketing efforts are “ineffective”. In fact, inbound marketing is starting to be used more than outbound marketing. What is Inbound Marketing? Brian Halligan , the co-founder of Hubspot, first conceived the term “inbound marketing.”

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Is Inbound Marketing Dying?

Marketri

It caught on as Inbound Marketing fed a growing trend towards self-service sales. I still have my now tattered t-shirt from my first INBOUND conference with the mantra, “Make Love, Not Spam.” for answers, I boldly ask the question on many marketers’ minds, “Is Inbound Marketing Dying?”

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Highly Recommended HubSpot Certifications for Marketers

SmartBug Media

Part of every marketing position is a commitment to ongoing training to ensure you’re staying up to date with industry trends and growing your marketing knowledge. One of the best ways to do this is by earning certifications from HubSpot, a leader in inbound marketing and sales software. Let’s dive in.

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Inbound Marketing: HubSpot Launches New Wave of Product Updates

The Brit Agency

HubSpot , the inbound marketing software platform that brings together marketing, sales customer service and CRM on one user-friendly platform, has announced the launch of a new range of products.

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How to Pick the Best HubSpot Agency Partner

SmartBug Media

HubSpot has quickly become one of the most powerful software tools for businesses worldwide. And it’s no wonder why: HubSpot is packed with the capabilities and features businesses need to uplevel all aspects of marketing, sales, and customer service. What Is a HubSpot Partner?

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How Can Paid Media Boost Your Inbound Marketing Efforts?

SmartBug Media

There are three distinct types of media that make up any digital marketing mix: earned, owned, and paid media. Inbound marketing traditionally couples the latter two; it’s a method to draw in your audience with stellar website content, blog articles, premium content, and social media engagement.

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Our Favorite Marketing Automation Features in HubSpot

SmartBug Media

With HubSpot, marketers have access to many tools that can make our lives easier. From its easy-to-use content management system (CMS) to a robust customer relationship management (CRM) platform, HubSpot provides many different ways for sales teams and marketers alike to drive results. Workflows to Trigger Sales Activity.